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Trend porn

Stephen Waddington

Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations. Thanks to Daniel Eckler for scouring the internet and collating reports.

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5 Reasons to Network Across all Social Media Sites

Critical Mention

Social Media Improves Customer Service. Oftentimes, consumers rely on social media reviews and online customer service to finalize purchasing decisions. Social Media Delivers Brand Clarity. Start delivering clear messages to your targeted audience about your brand and its products with social media.

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Blue Ocean Global Technology Interviews Casey Boggs of ReputationUs

Reputation Us

Casey : Simply put, we define brand and reputation differently. Brand is what you say about your company. Rather, this management position is a hybrid, involving HR, operations, technology, finance, customer service, community affairs, and marketing. The following is a list of issues. and unique experiences.

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Behind the Headlines With Crenshaw Communications’ Marijane Funess

Cision

At Crenshaw, you work with a variety of brands and businesses. With the ability to engage with companies and brands, purchase products and services and consume all or nearly all media online constantly, your communications strategies need to allow for both “big tent” ideas and targeted approaches. How can brands keep up?

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More on PR2020: social media activism, internal comms resurgence, storytelling and professionalism

Stephen Waddington

Social media activism: brands don’t listen In 2012 Steve Earl and I wrote a book called Brand Anarchy. Any gap between a product or service and the public’s expectation will become a conversation on social media. Brand shaming has become commonplace. It is almost a sport on Facebook, Instagram and Twitter.

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Behind the Headlines With Sara Ghazaii

Cision

If your brand doesn’t keep up, it will be left behind. I strongly believe in the good of PR and how it can affect a company or brand reputation. My hobbies outside of work include…traveling, going to any sports games, hiking…I absolutely love the beach. I couldn’t be more excited. And always, always trust your gut.

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Must-Have Checklist: Managing Email Marketing

Critical Mention

Whether or not you’re new to the marketing scene, mastering the art of email marketing is an excellent way to generate ROI, feature your organization’s products and build brand exposure. These types of nurturing emails typically serve as a refresher of your products and services. Practice Email Segmentation. Display Testimonials.