Cision

APRIL 26, 2016

What drew you to the field of public relations and communication? For example, sure Snapchat is a new tool we have, and brands are beginning to successfully leverage it in their marketing efforts, but does it make sense for your current objective and situation to reach the audience you’re looking to target? Maybe, but maybe not.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Barokas

DECEMBER 20, 2017

Learning how one utility set up a community solar farm or a battery storage unit helps other utilities glean concrete lessons and plan their own programs. Highlighting these case studies is also a good way to tell the world about the innovative, community-focused work our members do. s gross domestic product is construction-related.

Construction 68

Construction Healthcare Leadership Local 68

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work. She was sharing an interesting perspective on the brands getting it right on Snapchat and which ones were not.

Skype 150

Skype Industry Storytelling Interviews 150

Reputation Us

JANUARY 3, 2020

Your good name and the reputation of your brand is one of your most valuable assets as a business. The scientific study, released in April 2019, found that “community relations” is one of the major factors that impacts a company’s reputation. Likewise, companies can gain increased foot traffic if they enhance the local community.

Reputation 60

Reputation Corporate Survey Employee 60

Prohibition

JANUARY 17, 2022

If these complaints go unresolved, the organisation may suffer unfavourable effects or suffer brand erosion. Brands that want to develop trust should focus on reputation management using social media tools. Social Media as a Two-way Communication Tool During Crisis. Communications Best Practices. Key Platforms.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Cision

AUGUST 4, 2016

From local community events to global campaigns, we should use our communication skills to benefit not only our business, but also to improve the human condition. What are some of the biggest pitching mistakes brands make? The biggest pitching mistake many brands make is to solely rely on email and not pick up the phone.

Pitching 0

Pitching Energy Media Relations Social Media 0

PRSay

SEPTEMBER 2, 2016

That’s probably our biggest thing in certainly public relations, and corporate communications as well. Getting the brand out there and everything that we stand for and everything that we built. Using local resources is huge. How do we want to engage people in the community so in the lead up to there is excitement, there’s fun?

Sports 68

Sports Education Construction Television 68

Sword and the Script

DECEMBER 19, 2017

Any startup, entrepreneur, or community player in the Atlanta startup ecosystem can add their blog – or individual post or announcement – for free. 2) How has blogging as a discipline or functional area evolved and how should it fit in the marketing or communications construct from a tech company’s perspective?

Marketing 67

Marketing Local Pitching Blogging 67

Shift Communications

MAY 14, 2015

And as B2B brands prepare for the future, what does doing it “well” look like on the surface and how is “well” defined? Starting on this short journey, I picked three leading companies to look at in diverse industries – defense/industrial, medical device/biosystems and construction equipment.

B2B 60

B2B Marketing Construction Analytics 60

Communications Conversations

OCTOBER 25, 2018

Of the platform trends and evolution of them, the advent of pay-to-play for brands has probably been the most impactful and emphasized the need to demonstrate ROI. Like any other pay-for medium, if brands are putting dollars behind the effort, they need to see the return. Brands taking a socially conscious stand.

Social Media 89

Social Media Trends Media Instagram 89

PR Conversations

APRIL 21, 2016

To wit, including ethnic diversity and values, physical and mental health challenges and sensitivities, generational accommodation, and so on—embracing and respecting the human spectrum in its entirety within workplaces and communities at large, rather than marginalizing or patronizing with messaging and tokenism.

Employee 40

Employee Internal International Corporate 40

Communications Conversations

MAY 13, 2015

In class group projects and activities, Mallory is a respected leader and can be counted on to share constructive critique and help with fellow students. She currently interns at Paradise Communications where she assists in writing and researching press materials for clients such as the Dali Museum and Visit. Pete/Clearwater.

Groups 60

Groups Internal International Conference 60