Bianchi Biz Blog

MARCH 7, 2022

By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. From there I went on to freelance for community newspapers around Milwaukee, and got a part-time job at a business-to-business publisher covering aviation for three sister magazines. I haven’t looked back since.

Meeting 81

Meeting Automotive Media Transportation 81

PRSay

JUNE 5, 2023

Are CVBs and other tourism groups pitching you now to come and visit? Every local PBS affiliate has seemingly been doing marketing for it. I’ve told a lot of stories in many formats throughout my career: cable television, YouTube series, podcasts, books, public speaking, social media live events, standup comedy shows.

Storytelling 60

Storytelling Tourism Travel Local 60

Cision

JANUARY 28, 2016

But the newspaper climate has changed. where I could learn from Mike Sitrick, the guy who wrote the book on strategic and crisis PR, I jumped at it. I’m confident that the skills I developed in more than two decades as a newspaper reporter will serve our clients well. I always thought I’d be… a newspaper reporter.

Journalism 120

Journalism Newspapers Writing Report 120

Cision

MARCH 31, 2016

Instead, they pitched me on a position they had open. My daily newspaper of choice is…newspaper? My hobbies outside of work include…I’m a big fan of travel, and there are plenty of places in the world left for me to visit and drink their local beers. I always thought I’d be…a comic book artist.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So So what wins when it comes to local coverage? Regularly assess whether they and the publication are still covering the topics you’re pitching them on. You could be overlooking an opportunity.

Media Relations 40

Media Relations Media Journalism Print 40

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book. 3) Snakes do Drive Time Radio.

Publicity 84

Publicity Radio Crisis Crisis Communications 84

Bad Pitch Blog

FEBRUARY 12, 2006

Here is a decent pitch (DP) from RLM pr. local business leaders are searching for some answers they must have now: How do companies in New York 2002 ensure they are part of its future and not its “storied” past? But then I remembered one. I can share. This is my favorite release without gimmicks. 30 - Why was this so memorable for me…?

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Pitching Real Estate Government Writing 40

Bianchi Biz Blog

JUNE 21, 2021

Several months after I left my job at my hometown newspaper, The Vindicator , I got some texts from friends who still worked there with some ominous-sounding news. This month, June, marks seven years working full-time for local newspapers. years covering local communities and later business. I worked there for about 4.5

Meeting 95

Meeting Report Automotive Real Estate 95

PR Fuel

JULY 10, 2018

Failing to Research – For most harried PR pros, the heat is on to place news stories and obtain media bookings. Because of this job-threatening pressure, it’s tempting to email blast that pitch, press release or fact sheet to every media outlet that seems remotely likely to cover your news. then it’s not news.

Local 40

Local Newspapers Writing Pitching 40

Cision

MARCH 24, 2017

If you find the compelling human story in what you’re pitching, you’ll be successful. When you have newspapers that have existed for a century mailing their subscribers cardboard virtual reality goggles to use with their mobile devices, you know how important tapping into a user experience can be. My favorite book is….

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Enterprise Agency Radio Fashion 227

PR Fuel

NOVEMBER 28, 2020

So how can you ensure that more journalists read — and accept — your press releases and PR pitches? Think of your media list as a living, breathing address book in the 21st century. Some of the templates may be blank for you to fill, and some may already be complete with local and national contacts. Newspapers?

Media 52

Media Newspapers Pitching Blogging 52

Contently - Strategy

OCTOBER 1, 2018

The newspaper industry learned this the hard way. In the newspaper business, it’s common to print your issues on something called “broadsheets,” which are 22-inch sheets of paper. In 1712, the British government imposed a tax on newspapers based on the number of pages that they published. local time.).

Marketing 91

Marketing Google Newspapers Print 91

Cision

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. One of the two companies mentioned, though, was listening: Avaya. Favorite a user’s tweet. Retweet a user.

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How To Instagram Social Media LinkedIn 198

Beyond PR

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. One of the two companies mentioned, though, was listening: Avaya. Favorite a user’s tweet. Retweet a user.

How To 57

How To Instagram Social Media LinkedIn 57

PR Fuel

JUNE 26, 2018

Open up any magazine, blog, trade journal, or newspaper, and you’ll likely be able to find at least one story that’s written as a list. 7 Local Search Marketing Tips for Dominating Your Region. 5 Tips for the Perfect Elevator Pitch. One of the most tried and true press release formats is the list. Lists just work.

Writing 40

Writing Resources Web Newspapers 40

NewsWhip

JUNE 23, 2021

I mean, infrastructure is like the most local thing and the most global thing that you can imagine all at the same time. It’s local, because it literally becomes part of the world around you. Caro book about Robert Moses who built New York. Zach: Yeah, that’s exactly right. I’ve read it three times since.

Data 78

Data Media Analytics Energy 78

PR Conversations

SEPTEMBER 10, 2015

I was a fresh out of university, in my first PR job in local government, at the former South Yorkshire County Council, in the North of England. He told me of the time he went to pitch for a major lawnmower account. Who would you describe as a PR hero or villain? One of my earliest bosses, Robert Davey.

Film 40

Film Creativity Newspapers Internal 40

NewsWhip

MAY 27, 2021

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall.

Healthcare 78

Healthcare Storytelling Communications Local 78

Sword and the Script

NOVEMBER 29, 2016

It was a good pitch. After several unsuccessful attempts, I re-worked my pitch into a blog post and published it on the company blog. This new trend some were calling content marketing had the hallmarks of a soft and subtle pitch. Get to the latest infographic before it’s published – and pitch it to a media outlet first.

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Content Marketing Publicity Marketing Television 60