Article Infographics Measurement Reputation 
Reputation Us
FEBRUARY 21, 2023
Every year, the Edelman Trust Barometer measures trust in four institutions – government, media, business and NGOs. Methods include blog posts, whitepapers, product reviews, ebooks and articles to images and infographics, videos and audio. Building credibility is an important component of having a good reputation.
Newsfile
JANUARY 30, 2024
This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Or, what if your competitor has some great articles available online?
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Sword and the Script
DECEMBER 22, 2020
Every entry links to both the article I originally wrote – and to the underlying source, report or survey. Effect of thought leadership on reputation and sales. Journalists produce 10+ articles per week. However, in a subsequent question, only about half of respondents “often” or “always” measure their communications efforts.
Deirdre Breakenridge
MARCH 23, 2016
The following article originally appeared on the AirPR blog. . Visuals (photos, infographics, etc.). Measurement. What that looks like in real life : Our CNN article drove roughly 4,000 potential customers and nearly 14% of them took some sort of action on bacon.com. Earned (publications like The New York Times).
Cision
APRIL 7, 2017
What’s their writing style, what’s their background, is there a common thread in their articles? Focused campaigns are the most impactful and easier to measure to determine whether the program was effective enough to duplicate. What gets measured gets improved! In my experience, research is key.
Prohibition
NOVEMBER 7, 2023
It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you! You can track visitor behaviour, link clicks, measure conversion rates, and using this, you’re able to alter your content strategy based on real data.
Prohibition
DECEMBER 13, 2022
There’s a vast amount of campaign types for your brand to use to grow online authority, everything from infographics to hero campaigns, to newsjacking campaigns. For your brand, this could be in form of something static, such as an article, to shine a light on a particular issue and how purchasing your problem can benefit them.
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