NewsWhip

SEPTEMBER 11, 2019

There’s no telling when a potential PR crisis will hit, and the worst possible time to try and plan for it is while you’re scrambling to deal with it. We’re outlining what to do before, during, and after a crisis according to our clients, industry professionals, and panels we’ve hosted this year. Before a crisis.

Crisis 87

Crisis How To Crisis Management Analysis 87

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Reputation Antistress by Sergii Bidenko

APRIL 21, 2023

In essence, a crisis is a situation that doesn't fit into a person's or a company's previous experience. So often, getting over a crisis is very tough if we rely on common skills or verified knowledge. Acknowledge the problem The biggest mistake at the beginning stages of a crisis is to keep quiet and pretend nothing is happening.

Crisis Communications 52

Crisis Communications Crisis Communications How To 52

The Proactive Report

APRIL 15, 2023

Here are some ways AI can help you: Audience Analysis and Tracking : AI algorithms can analyze data and identify patterns in consumer behavior. Crisis Management: In times of crisis, PR practitioners need to act quickly and decisively.

Social Media 130

Social Media Measurement Tools Data 130

Agility PR Solutions

JUNE 1, 2021

With the pandemic looming large, many public relations managers have donned the hats of crisis managers for their companies. They have become a bridge between brands, consumers, and stakeholders. Because the PR industry is struggling.

Crisis Management 167

Crisis Management Communications Crisis Consumer 167

Buchanan PR

APRIL 17, 2024

Reputation Management: Keeping tabs on public conversations and promptly addressing any negative comments or concerns. Competitor Analysis: Tracking competitors’ activities and comparing their online presence to gain a competitive edge.

Social Media 100

Social Media Trends Crisis Management Tools 100

Waxing UnLyrical

AUGUST 1, 2019

It takes a business years to build a reputation as trustworthy in the eyes of consumers, but burning it all down can occur in just moments. All of this means that PR crisis management is something that every organization of any size needs to consider. Top Tips For Handling A PR Crisis from News Exposure.

Crisis 64

Crisis Crisis Management Radio Analysis 64

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . Predictive Crisis Management . Alert consumer brands to emergent reputation threats

Media 88

Media Data Reddit Crisis 88

PRSay

JUNE 6, 2024

“The percentage of consumers today who are looking to do business with organizations that support and believe the same things they do continues to grow,” Jon Goldberg said. Brands are under pressure to make statements on divisive social issues or be “lined up for public cancellation.”

Reputation 87

Reputation Employee Analysis Strategy 87

Melissa Agnes

MARCH 10, 2014

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. Q1: How is a crisis today different than in years past? Q2: How much time do have to respond to a crisis online? Sometimes crisis happens because the mishandle of an opportunity. Assess the Crisis Situation.

Twitter 212

Twitter Crisis Communications Crisis System 212

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. Skill Development — learn valuable skills in media relations , content creation, event planning, crisis management, etc. Find out how Burrelles empowers agencies with media outreach, monitoring and analysis services.

Agency 89

Agency Energy Crisis Management Industry 89

Critical Mention

FEBRUARY 20, 2020

Measure Your Reputation with Sentiment Analysis. Reputations can be formed throughout the entire consumer journey. Organizations need to be able to track sentiment analysis and see that all mentions are positive. Organizations need to be able to track sentiment analysis and see that all mentions are positive.

Reputation 105

Reputation Brand Branding Analytics 105

Flack's Revenge

MARCH 30, 2020

No one knows for sure when the crisis will end. Despite the first tip, Sword & Script blogger Frank Strong reckons that this may be a crisis that defies the usual advice to over-communicate : Customers don’t need 500 emails from vendors telling them to wash their hands. Hey, where is everybody? It sure is quiet.

Crisis 199

Crisis Pitching Airlines Technology 199

Burrelles Fresh Ideas

FEBRUARY 27, 2024

This year, consumer packaged goods took center stage in the ad lineup, with brands like Oreos, Pringles, Mountain Dew, Doritos, and M&Ms dominating the commercial breaks. The Social Media Angle Utilizing social media buzz provides consumer brands with valuable insights into the effectiveness of their PR and marketing strategies.

Sports 86

Sports Television Advertising Advertising 86

Reputation Us

MARCH 4, 2021

In a recent study conducted by ReputationUs (RepUs) and DHM Research during Cybersecurity Awareness Month (every October), the firms examined the effects of cyber attacks on corporate reputation and consumer confidence. Complete details about the survey, including an analysis of the findings and a list of key insights are available here.

Reputation 109

Reputation Analysis Corporate Study 109

Prohibition

AUGUST 4, 2021

PR activities range from media relations engaging with the press, publications, crisis management, online PR using content marketing and social media marketing. The immediate benefits include: Brand awareness – The ability to create positive associations between consumers and a product/service. Competitor Analysis.

Reputation 62

Reputation Brand Branding SEO 62

Prohibition

JANUARY 20, 2021

Being active and sharing engaging content on the platform keeps your brand front of mind for consumers and allows you to reach and engage with a wider audience. The majority of PR companies will know of, and will already be using, software to maximise consumer engagement and to reach specific client objectives.

Company 62

Company Software Crisis Management Agency 62

Doctor Spin

FEBRUARY 22, 2024

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public. Manage issues before they escalate and become real problems.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Cision

MAY 12, 2017

For instance, 48% of consumers start mobile research with a search engine and on an average, smartphone conversions are up by 64% as compared to the average desktop conversion rates. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. AdWords Placement. Google Fact Check.

Google 259

Google Digital PR Mobile SEO 259

Cision

JUNE 6, 2017

This chart demonstrates the power of shared content…even when it’s “consumer opinions” coming from strangers: This suggests that we need to deeply understand who is sharing our content, where they are sharing it, and why—and then get them to do more of it! It comes from the transmission of content. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Onclusive

SEPTEMBER 20, 2023

For PR and Communications professionals, conducting thorough competitor analysi s holds a wealth of insights that can significantly shape and elevate your strategic efforts. Here, we explore why competitor analysis is vitally important for PR and Comms professionals and how your comms activity will benefit from deeper competitor insig hts.

Analysis 221

Analysis Crisis Management Tools Strategy 221

Prohibition

AUGUST 19, 2021

As such, online reputation management is particularly important if you have received negative press or if previous social media posts are coming back to haunt you. Prohibition are online reputation management experts. Why CEOs Need to Manage Their Reputations. Financial impact of CEO reputation Management.

Reputation 118

Reputation Google Crisis Management Engineering 118

Cision

MAY 18, 2015

According to a paper published by the Semantic Technology Institute , social listening may encompass one or all of the following functions: Reputation management. Event detection, issue and crisis management. Competitor analysis. Influencer detection and customer relationship management. Need help with data?

Customer Service 120

Customer Service Social Media Analysis Data 120

Prohibition

FEBRUARY 14, 2023

Tech PR professionals can assist with crisis management , helping to dispel rumours and ensure that only plain facts are used in any recounting of the situation. Crisis Management in Tech PR Crisis management in the tech industry is a key element of any successful PR strategy.

Strategy 62

Strategy Brand Branding Technology 62

Critical Mention

NOVEMBER 5, 2019

So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Oftentimes, consumers rely on social media reviews and online customer service to finalize purchasing decisions. The more consumers visit your site, the more enter your marketing and sales funnels. Share Tweet Share.

Social Media 105

Social Media Media Customer Service Radio 105

Reputation Us

NOVEMBER 28, 2022

Since taking over Twitter, Musk has put the world on notice that he’s in charge and more changes are coming,” Casey Boggs, president of the reputation and crisis management company ReputationUs, tells The Financial Brand. Bank and credit union leaders are looking on — perhaps in horror, perhaps in amusement — but they do look on.

Twitter 78

Twitter Banking Financial Employee 78

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Critical Mention

NOVEMBER 13, 2019

Outside of the office, consumers use their holiday free-time to look at ways to enhance their personal and work lives in the new year. Therefore, you should rely on a social tracking tool that offers real-time global access to premium social media content and sentiment analysis. Much of today’s communication happens on social media.

Publicity 74

Publicity Employee Analysis Radio 74

NewsWhip

MARCH 31, 2021

They explore MSL’s approach to linking up earned, owned, and paid media in a world where consumers are in the driving seat. I mean, I think that we all know this just inherently as consumers ourselves, the last thing that you’ve bought you’ve consumed. Is that the kind of analysis that-. Paul: Oh, great.

Advertising 131

Advertising Advertising Data Reputation 131

Flatiron Communications

JANUARY 11, 2015

As we all know, the story went through an unusually long (for a PR crisis) series of twists and turns. Rather the 24/7 news cycle and a fickle media consumer more likely speeded Sony’s exit from the headlines. Every PR crisis has its own peculiar dimensions. government. Image via kirguru.net). government.

Film 28

Film Government Crisis Management Crisis 28

Onclusive

AUGUST 30, 2023

And a widely recognized brand tends to garner more trust, leading to more favourable opinions and a heightened perceived value for consumers and stakeholders. Swift and thoughtful responses to negative feedback can help in managing and mitigating potential reputation crises.

Brand 195

Brand Branding How To Reputation 195

ImPRessions - Crenshaw Communications

JUNE 15, 2023

Elements like category research, business and marketing strategy analysis, messaging, and planning will precede and inform media relations. Engaging with media outlets, whether high-profile or narrowly focused, lets businesses reach a targeted audience of readers or viewers who are also consumers.

Reputation 156

Reputation Brand Branding Media 156

Communications Conversations

MARCH 6, 2018

That includes our global corporate-level strategy, channel management and oversight of our enterprise social media tools as well as company-wide standards, protocols and procedures for both organic and paid on all channels and all platforms globally. I’m on the front lines helping drive messaging, strategy and crisis management.

Social Media 102

Social Media Media Corporate Resources 102

Beyond PR

MAY 12, 2017

For instance, 48% of consumers start mobile research with a search engine and on an average, smartphone conversions are up by 64% as compared to the average desktop conversion rates. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. AdWords Placement. Google Fact Check.

Google 64

Google Digital PR Mobile SEO 64

ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

Curated by PR News, The Skinny details the top stories in the communication industry, covering social media, crisis management, media relations, content marketing, technology, and digital PR. Check out these 10 newsletters every PR pro should read. PR News: The Skinny. PR Daily News Feed. CNN Reliable Sources.

Retail 320

Retail Healthcare Crisis Management Social Media 320

5W PR

JANUARY 31, 2024

This is especially effective for consumer technology products. Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise.

Technology 78

Technology Product Launch Crisis Management Case Study 78