Prohibition

JUNE 23, 2023

Social media advertising is an ever growing and evolving part of social media. Month on month, there are new changes and updates to each platform when it comes to advertising. The first is a new discount code tool which will allow advertisers to have a specific discount code linked to an ad/account.

Advertising 71

Advertising Advertising Social Media Media 71

Shift Communications

APRIL 26, 2022

All eyes are on Twitter and Elon Musk. Is Twitter dying? We’ve admittedly seen some of Twitter’s impact for brands diminish. We’ve admittedly seen some of Twitter’s impact for brands diminish. Still, he spent $44 billion on Twitter, with plans to “unlock its extraordinary potential.” Advertising landscape changes.

Twitter 88

Twitter Communications Advertising Advertising 88

Prohibition

JULY 7, 2022

Social media has evolved yet again throughout June, with changes and new test features being introduced across multiple platforms – giving social media marketers more trends to keep an eye on. Twitter moves towards long-form content. Here’s a round up of what changed throughout June! Instagram introduces pinned posts.

Instagram 118

Instagram Video Twitter Facebook 118

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

It involves capitalizing on current events and trending news stories to promote or offer comment from a brand, product, or service. SOCi’s Threads Launch Commentary When Instagram unveiled “Threads,” Meta’s equivalent to Twitter, it created a social media frenzy. Add something meaningful to the public dialogue.

Brand 323

Brand Branding eBook Advertising 323

Prohibition

JANUARY 20, 2023

Last year was a big one for change and trends across social media, with the Instagram reels shift, Elon Musk and Twitter Blue, TikTok’s continued popularity, the introduction of BeReal and LinkedIn continually moving toward a more humanised platform – there was lots that came into play to keep us social media marketers on our toes.

Social Media 62

Social Media Trends Media Instagram 62

Deirdre Breakenridge

DECEMBER 12, 2017

Since it wasn’t resonating with editors, I decided to try Twitter. Determined to get results, I taught myself Twitter in one weekend. I researched top Twitter influencers, read and retweeted their content. For me, using Twitter is synonymous with reading The New York Times on Sundays, except in an hour.

Twitter 208

Twitter Software Retail Agency 208

Prohibition

MARCH 16, 2022

hours per day clicking through sites such as Facebook, Instagram, Snapchat and Twitter. Here we share five top tips when it comes to social media advertising for small businesses to help promote the brand, product or service through advertising: Start with a plan for you social media advertising .

Small Business 71

Small Business Advertising Advertising Social Media 71

Prohibition

FEBRUARY 13, 2023

Meta expands on advertising rules Under new advertising rules introduced by Meta, advertisers on Instagram and Facebook will be limited in their ability to use personalised data to advertise to under 18’s. Get in contact today to find out how we could help you.

Instagram 62

Instagram Social Media Twitter Media 62

Prohibition

APRIL 12, 2022

However, advertising can just as easily be detrimental for businesses, and blunders are commonplace in the industry. Here we explore some examples of social media advertising gone wrong – and share insight on what brands can learn from these blunders, to make sure they don’t make the same mistakes.

Advertising 62

Advertising Advertising Social Media Brand 62

5W PR

SEPTEMBER 13, 2022

When it comes to investing in digital marketing, it’s important for companies to stay on top of the latest trends in this industry to invest in the right strategies. Now, Pinterest has announced that it’s opening up the new content format to companies, as they can now advertise with Idea Ads.

Trends 78

Trends Pinterest Product Launch Instagram 78

Prohibition

OCTOBER 18, 2021

For the modern consumer, a creative advertisement is not enough – it must also champion the values of diversity and be representative. Here we will highlight why diversity is so important in social media advertising, as well as the benefits representation can offer to a brand seeking to grow its reach and engage with a wider audience.

Advertising 62

Advertising Advertising Social Media Media 62

Prohibition

FEBRUARY 18, 2021

Since welcoming the beginning of a new year, we’ve seen some exciting social media trends and updates be introduced! So, to kickstart the year, here’s a roundup of the most important and useful updates that took place last month from the likes of Linkedin, Facebook, Twitter, Instagram, YouTube and TikTok.

Social Media 118

Social Media Trends Media YouTube 118

ImPRessions - Crenshaw Communications

AUGUST 17, 2022

Of course, ad tech PR teams don’t need to be experts in every new platform or tech tool, but we need to understand industry trends, issues, and key players. 25 Ad Tech Journalists To Follow On Twitter. Twitter is an excellent way to build a list of go-to journalists. The acronyms alone are daunting.

Conference 319

Conference Privacy Leadership Data 319

Prohibition

OCTOBER 7, 2022

Should these be implemented permanently, they will open up an array of opportunities for advertising on their platforms. Twitter introduces two video updates. Twitter have introduced two updates related to video viewing on the platform, including an immersive video player and a video carousel on their Explore page.

Instagram 62

Instagram Social Media Video Twitter 62

Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. Here, we’ve put together a round up of the most recent trends to be aware of across various social channels. Twitter users take a stand to call for action.

Social Media 62

Social Media Trends Media Instagram 62

Cision

NOVEMBER 28, 2016

Twitter communication is transactional. The Dan Ariely quote above may illustrate that conventional wisdom social media interaction is often wrong, especially on Twitter. What I want to do in this post is take a look at who is using Twitter and how the way they interact on the platform is important to how you reach them.

Twitter 0

Twitter How To Social Media YouTube 0

NewsWhip

MARCH 31, 2021

What happens when influence outshines advertising? Follow Bryan on Twitter: @bryanpedersen. That it’s not that advertising is declining, it’s just that consumers are changing. And the way that they’re consuming media is changing, and by nature of that, how they’re consuming advertising is changing, right?

Advertising 131

Advertising Advertising Data Reputation 131

NewsWhip

AUGUST 19, 2021

Cohen Collegiate Professor of Information and Associate Dean for Research and Faculty Affairs of the University of Michigan School of Information, to discuss misinformation and current trends regarding the topic. We’re reading all of the websites that are getting the most engagement on Facebook, Twitter, and other social platforms.

Trends 78

Trends Publicity Reputation Advertising 78

Agility PR Solutions

FEBRUARY 17, 2022

Our Media Insights Group monitored Twitter, starting on February 11 until February 14, for mentions of 20 of the brands with advertising spots […]. The post Super Bowl Buzz: Which Brand’s Big Budget Ad Earned the Most Attention on Twitter? million for a 30-second spot) compete to have the most memorable ad.

Twitter 78

Twitter Advertising Advertising Groups 78

ImPRessions - Crenshaw Communications

JULY 30, 2020

Tech PR offers constant opportunities for jumping on news and trends. When news breaks, you rush to Twitter to join the conversation. You secretly hope you’ve been shadowbanned on Twitter. Explaining the difference between buy side and sell side in programmatic advertising is one of your favorite hobbies. .

Privacy 308

Privacy Conference Advertising Advertising 308

Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. If you prefer a quick video to learn for the latest social media trends here are the highlights from our latest webinar. Twitter users take a stand to call for action.

Instagram 62

Instagram Social Media Trends Media 62

Cision

NOVEMBER 15, 2016

When tech expert Katie Linendoll dishes on her favorite trends in technology, people pay attention. wtf) are gaining momentum as one of the hottest digital trends because they allow you to design a website URL that is more creative, meaningful and memorable. And that’s just one PR trend for 2017. The four PR trends for 2017.

Trends 120

Trends Leadership Small Business Analytics 120

ImPRessions - Crenshaw Communications

MAY 11, 2022

As with its Industry Preview, Programmatic I/O brings together people across the industry for updates on pressing issues such as the upcoming “cookiepocalypse,” privacy, CTV trends, and more. In a similar vein, Digiday hosts a conference focusing on programmatic advertising. Advertising Week. IAB NewFronts /PlayFronts.

Conference 156

Conference Privacy Advertising Advertising 156

Cision

MARCH 30, 2015

Well, Twitter has just teamed up with Foursquare to tag locations in tweets. Consider this: the detailed location database and massive consumer data it offers, along with Twitter’s built-in user group, may make it the #1 social media geolocation tool across networks. Twitter (@twitter) March 23, 2015. Coming soon!

Twitter 120

Twitter Social Media Retail Groups 120

Prohibition

AUGUST 1, 2023

Yet another month full of ad updates, from Meta creating ‘voice prints’ to Twitter trying to become YouTube with long-form content. This is likely to make any ‘app download’ ads much cheaper as anything that advertisers can run in-platform will be cheaper due to the IoS 14 ad-pocalypse data tracking issues that hinder our campaigns each day.

Advertising 62

Advertising Advertising Print YouTube 62

Karen Freberg

FEBRUARY 8, 2021

Okay, you may be thinking of the Super Bowl, but in reality, I am talking about the campaigns and advertisements that were being executed around the big game. Here are some trends I saw from the Super Bowl. GM had a commercial advertising their new electric car, while making fun of Norway. It’s all about the data.

Social Media 104

Social Media Trends Media Reddit 104

Critical Mention

OCTOBER 7, 2020

With the knowledge that trends are shifting faster than ever, it’s never a bad idea to be prepared for what’s around the corner. Here are four PR trends to consider for 2021: 1. That’s part of the reason that advertising spend on online video is up 114% since 2014. . Short-Form Videos.

Trends 105

Trends YouTube Tourism Video 105

5W PR

DECEMBER 7, 2020

LinkedIn, Twitter, and YouTube trailed farther behind at 42%, 33%, and 26%, respectively. This may be laid to marketers and advertising pros, most of whom are under 40 years of age. The post Social Media Trend Forecast: 2021 and Beyond appeared first on NY PR Agency 5W Public Relations Blog - 5WPR. 78% said so.

Social Media 103

Social Media Trends Media Policies 103

Shift Communications

FEBRUARY 9, 2018

Twitter, the 140-character stream of what’s happening now, surprised investors by announcing that it was finally revenue-positive after over a decade. One question answered during the earnings call about membership numbers is that Twitter has been more stringent about removing bots and spam from its service. Audience Growth.

Twitter 74

Twitter Conference Advertising Advertising 74

Cision

JULY 11, 2016

When it was announced that Twitter won streaming rights to 10 NFL games for the 2016-2017 season, the logical next question was how they would deliver the content to viewers ( Seahawks are streaming on December 15 , so you have some time to prepare your tweets ). Twitter is pursuing other major events to stream.

Sports 120

Sports Twitter Mobile Facebook 120

Shift Communications

MAY 10, 2022

We cover Facebook, Instagram , Twitter, LinkedIn , and now Pinterest, YouTube and TikTok marketing strategy. What’s working — adapting trending content: What does Taylor Swift’s Red (Taylor’s Version) album and holding a penny up to exposed prongs in a light socket have in common? They both trended on TikTok at one point.

Pinterest 78

Pinterest YouTube Social Media Trends 78

PRSay

AUGUST 17, 2023

With Elon Musk at the helm of Twitter (recently rebranded as X) and the continued chaos and criticism surrounding the company, Meta has seized the opportunity to unveil Threads , its own microblogging platform, to rival Twitter’s dominance. Twitter’s stingy four) and videos of up to five minutes each.

Pharmaceuticals 141

Pharmaceuticals Twitter Instagram Social Media 141

5W PR

SEPTEMBER 7, 2017

Telling consumers a brand story instead of just advertising to them is what wins trust and appreciation. How can companies embrace the authenticity trend in a way that works for their brand? A trusted influencer promoting your product or service can often do more for sales and awareness than a traditional advertising campaign.

Trends 108

Trends Airlines Social Media Crisis 108

Communications Conversations

OCTOBER 4, 2018

We’ve been hearing about this whole “dark social” trend for quite a while now. But, recent statistics and trend lines have me thinking 2019 may be the year we start to see “dark social” truly start to impact social media marketing plans. What about Instagram, you say? Yes, let’s look at Instagram.

Trends 109

Trends Marketing Instagram Social Media 109

Prohibition

JULY 25, 2023

With all this going on, we decided to take a look to see which social media platform is better for advertising. Meta vs X (Twitter) – who is going to come out on top? billion active monthly users , whereas X (Twitter) only has 450 million, so to start there is more potential reach to your audiences on Facebook. Sign us up!

Advertising 62

Advertising Advertising Social Media Twitter 62

Prohibition

MARCH 29, 2021

There’s been a whole lot of new updates and trends to keep marketers on their toes for a little while. Twitter announces two huge new updates – ‘Super Follow’ and ‘Communities’ Twitter is launching a ‘Super Follow’ feature that will allows users to charge followers for exclusive additional content.

Social Media 62

Social Media Trends Media Instagram 62

Shift Communications

MAY 1, 2017

Twitter, the microblogging service that Wall Street loves to hate, has surprised analysts and marketers alike with its Q1 2017 results. Twitter’s audience growth reversed course, showing almost 3% quarter-over-quarter growth. Twitter is still the best choice for major events, conferences, and the news of the day.

Twitter 84

Twitter Mobile Conference Analytics 84