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Beyond the Press: Navigating the Diverse Landscape of News Channels and Platforms

The Proactive Report

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. The recent Pew Research reports on media consumption in the US have some interesting insights. adults get news at least sometimes from social media.

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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Integrate Traditional and Digital Approaches: Japan appreciates a balanced blend of traditional and digital media. million in print and 3 million online subscribers.

Marketing 108
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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Sword and the Script Media can help with B2B marketing, PR and social media. The change will take effect on April 2, 2024. Eight vacant positions will be left without replacement and 23 “new functions will be created”, according to the newspaper Libération. >>> Need an extra pair of hands?

Reddit 178
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PRSA Introduces Innovative Program to Guide Journalists Transitioning Into PR and Communications

PRSay

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. The media marketplace is also changing. Traditional media continues to shrink while job opportunities in public relations, integrated communications, and social media expand and grow. Absolutely!

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What’s Going On With Media – And How Does It Impact Your Public Relations Strategy?

Stern + Associates

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly.

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How to Craft an Effective Local SEO Content Strategy

Contently - Strategy

Here’s what to know in 2024. Building Local Backlinks : Establishing links from reputable, relevant local sources—like regional newspapers or business associations—can boost your visibility in local search results. Don’t forget to amplify their content on your own website, blog, and social accounts.

Local 97
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Maxim Behar: PR is happening in Cannes from the first to the last second

Maxim Behar

The Cannes Festival in 2024 was one of the most exciting events in cinema. Because not just what we read on social media and in the newspapers is called "PR." But now, when we all have media in our hands - very influential social media - everyone needs to realize that they are a leader in their place.

Film 52