Communications Conversations

NOVEMBER 22, 2022

No, long-term success in our industry, whether it’s comms, marketing or social media, starts with writing. I started an underground newspaper in high school. I wrote for my college newspaper. The post Why good writing is the best foundation of a successful social media career first appeared on Arik Hanson.

Writing 88

Writing Social Media Newspapers Media 88

Melissa Agnes

AUGUST 28, 2014

The other day I had a conversation with someone who made a statement about the healthcare industry not needing to be on social media because no one cares about the nurses’ birthdays and little useless memes (I’m SOOO paraphrasing here!). What’s the point of social media for healthcare?

Healthcare 238

Healthcare Social Media Media Case Study 238

Culpwrit

FEBRUARY 20, 2020

A few decades ago when the political world was far more civil, I covered government and politics for a small newspaper in southern Indiana. The post Unless You’re a Masochist, Avoid Polarizing Social Media Engagement appeared first on culpwrit. When it was time to move on, my two strongest references came from the […].

Social Media 79

Social Media Newspapers Media Government 79

The Proactive Report

NOVEMBER 21, 2023

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. The recent Pew Research reports on media consumption in the US have some interesting insights. adults get news at least sometimes from social media.

Newspapers 130

Newspapers Social Media Data Consumer 130

PRSay

JULY 1, 2022

Back then, when we first published the “Public Relations Handbook,” reaching out to the media was relatively straightforward for PR professionals. There were newspapers, magazines, wire services, trade publications, TV and radio. Daily newspaper circulation in the United States has fallen from its height of 61.8

Handbook 163

Handbook Publicity Newspapers Television 163

Maxim Behar

OCTOBER 3, 2021

The communication expert Maxim Behar was among the five professionals invited by the Bulgarian newspaper 24 Daily to share their views and describe how a political product is created and preserved.

Newspapers 52

Newspapers System Trends Education 52

Maxim Behar

FEBRUARY 15, 2024

The perception of PR agencies as editorial teams in the years of the social media revolution is all the more relevant given that traditional media are no longer just an endangered species but are going extinct. Max, you’re going against your livelihood — you started in the press, with the printing press and newspaper ink!

Newspapers 59

Newspapers Print Media Social Media 59

Communications Conversations

FEBRUARY 21, 2020

.: Take a peek at the social communities for my biggest client (of 10 years now!), Over the last five years, we’ve created a social media playbook document that makes this a lot easier! Much of the work I do for them revolves around B2B media relations with HR publications, podcasts and blogs. .: Thomas for class.

Social Media 157

Social Media Media LinkedIn Tourism 157

ImPRessions - Crenshaw Communications

JULY 10, 2023

PR firms have withstood the rise of many possible “PR killers” including email marketing, digital advertising, and social media, often integrating or using those disciplines to grow their business or even make earned media more effective. Yes, social media changed PR. That’s simply not the case.

Technology 266

Technology Television Web Social Media 266

Cision

SEPTEMBER 22, 2015

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. Check out which social media platforms journalists are turning to, how they’re using them and why: 1.

Journalism 120

Journalism Social Media Media Study 120

Mark My Words

JULY 25, 2022

Sunak’s social media strategy is masterminded by Cass Horowitz, son of best-selling novelist Anthony Horowitz. ” Mr Sunak has also attracted derision on social media, with Labour supporters and others sharing a clip of him as a teenager talking about how he has no working class friends.

Social Media 60

Social Media Media Film Leadership 60

Landis PR

MARCH 4, 2024

Targeting audiences PR pros have access to audience statistics on almost any media outlet – digital/print/broadcast/social media/influencers. Example: pitch a story on a newly opened hiking trail to an outdoors editor at a local newspaper who also has a following on social media.

Media Relations 107

Media Relations Media SEO Newspapers 107

Mark My Words

OCTOBER 13, 2022

The Queen’s death has given the core Royal Family members an opportunity to “reset” relations with a voracious media and explore new methods of communicating directly with the wider public, insiders say. The royals are in a battle to stay relevant so they have to use social media.”

Social Media 60

Social Media Interviews Media YouTube 60

Axia PR

MAY 2, 2018

There aren’t many people who read the newspaper at breakfast anymore. Most of us get the news from our phones through social media. However, traditional media – like newspapers and major news outlets – still hold value in our fast-paced, 24-hour news cycle.

Social Media 54

Social Media Newspapers Media Company 54

Stephen Waddington

FEBRUARY 16, 2020

You can trace the news values of the tabloid media via the extremity of the UK Royal Family from Lady Diana Spencer in the 1990s to Meghan Markle more than thirty years later. Stories about people in the public eye such as celebrities, politicians and sportsmen and women sell newspapers. It’s a cesspit. There’s a paradox at play.

Media 193

Media Newspapers Government Social Media 193

Barokas

JULY 10, 2017

If you’re an avid reader of the blog, then you’ve already seen previous posts from my colleagues Holly ( social media monitoring ) and Marney ( 5 common social media mistakes ). Now I’ll share my two-cents on how to further develop your social media savviness. Steps to Mastering Social Media.

Social Media 60

Social Media How To Media Resources 60

Cision

DECEMBER 7, 2015

After all, Obama is synonymous with social media savvy – and Quora is not a social platform that has been embraced by the masses. Similarly, I read an article in the Wall Street Journal about Lindsay Graham’s use of the app Sidewire , a politics-only social media platform described as “ Twitter for politics.”

Social Media 120

Social Media Reddit Media Twitter 120

Sword and the Script

MAY 19, 2020

Ways to use Twitter to Earn Media Coverage Later this month, I’ll be part of a roundup of PechaKucha presentations for the Social Media Club of Atlanta. My presentation will focus on ways to use Twitter to earn media coverage.

Media Relations 198

Media Relations Twitter Media Survey 198

Communications Conversations

APRIL 2, 2018

Remember, social media marketing is still a relatively new discipline. So, many companies are still (even in 2018) relatively new to the social media metrics game. Second, there’s a significant skills and understanding gap among CMOs and other senior-level marketers when it comes to social media marketing.

Social Media 84

Social Media Media Report Video 84

The Hoyt Organization

MARCH 25, 2024

This content can take various forms, such as press releases , blog posts, social media posts, and articles. For instance, younger demographics are more active on social media platforms like Instagram and Twitter, while older audiences prefer traditional media outlets such as newspapers and television.

Healthcare 70

Healthcare Strategy Publicity Pharmaceuticals 70

Bianchi Biz Blog

FEBRUARY 1, 2024

Integrate Traditional and Digital Approaches: Japan appreciates a balanced blend of traditional and digital media. While online platforms wield influence, traditional media such as newspapers and television maintain substantial power. Most popular social media channels in Japan LINE is used 92.5%

Marketing 104

Marketing Newspapers Print Local 104

Sword and the Script

APRIL 2, 2024

Sword and the Script Media can help with B2B marketing, PR and social media. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” Reddit data.

Reddit 173

Reddit Software B2B Technology 173

Deirdre Breakenridge

JUNE 25, 2018

As with most fields in Public Relations, there is no arguing that social media is changing the game. Consumers, especially young ones, are getting most of their content from social media and online platforms. The changing media landscape has made companies and organizations change the way they do PR.

Sports 150

Sports Television Social Media Newspapers 150

PRSay

FEBRUARY 7, 2024

The media marketplace is also changing. Traditional media continues to shrink while job opportunities in public relations, integrated communications, and social media expand and grow. Before joining PRSA in 1994, he worked as a newspaper reporter and magazine writer in Columbus, Ohio. Absolutely!

Communications 183

Communications Sports Journalism Fashion 183

Mora Communications

MAY 7, 2015

Whereas you don’t approach a blogger in the same way you would the editor of a newspaper, your presentation still needs to include the same basic compelling elements. And while we’re on the topic, do not confuse social media outreach with a public relations campaign. First and foremost, remember to meet the media’s needs.

Social Media 49

Social Media Newspapers Media Pitching 49

PR Insiders

MAY 7, 2021

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. Social media. You can’t have an effective PR campaign today without in some way using social media. Case closed. PR doesn’t work that way. . Or vice versa?

Data 78

Data Newspapers Analytics Measurement 78

NewsWhip

SEPTEMBER 28, 2023

As one of the biggest social media platforms in the world, Facebook has established itself as a trusted news source globally. Also performing well were daily newspaper El Pais (16.4M), Catalonia’s leading news source La Vanguardia (15.8M), and Galician created La Voz de Galicia (13.8M).

Facebook 78

Facebook Sports Newspapers Television 78

Stern + Associates

JANUARY 29, 2024

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly.

Strategy 96

Strategy Publicity Media Video 96

Maxim Behar

MARCH 28, 2024

I transitioned from journalism after being one of the founders of the outstanding daily newspaper "Standart," and I wanted to see if I could succeed in business. Should we be careful about what we post on social media and how it affects our career development? Which moments from your early steps are defining and memorable?

Journalism 64

Journalism Newspapers Training Education 64

PRSay

DECEMBER 7, 2023

A continued emphasis on credible and diverse sources Our survey found that when generating story ideas, finding sources or verifying information, young journalists often turn to reporting in the field (94%), primary-source networks (92%) and experts and think tanks (92%), much more than they rely on social media platforms.

Journalism 158

Journalism Real Estate Survey Report 158

Communications Conversations

JULY 24, 2018

So, I would venture to say the paywall (or sign-up) process is fairly pervasive across most daily newspapers and industry trade publications. Yet, we continue to see brands sharing these stories on social channels. And, worse yet, promoting them. Despite the fact that most of their audience probably can’t access it.

Social Media 68

Social Media Media Employee Newspapers 68

Agility PR Solutions

APRIL 23, 2020

When I was in middle and high school (long before social media), I looked forward to reading the Dear Abby and Ann Landers advice columns in the local newspaper. It was fascinating to read the pearls of wisdom that Abby and Ann offered their troubled readers to make things all better. In recent weeks, the […].

Newspapers 106

Newspapers Local Social Media Media 106

Landis PR

MARCH 20, 2023

Journalists plan to spend more time on YouTube, LinkedIn, and TikTok This finding highlights the growing importance of video content and social media platforms for media outreach. Economic uncertainty, changing social media habits, and evolving perceptions of source credibility are critical factors for media outreach strategies.

Journalism 52

Journalism Newspapers YouTube LinkedIn 52

Agility PR Solutions

JUNE 29, 2020

As recently as 20 years ago, marketers’ options for advertising platforms basically boiled down to broadcast television, radio, newspapers, and billboards. Now, advancement of digital platforms from web banners to social media ads have relegated these channels under the heading of “traditional media.”

Television 100

Television Radio Newspapers Media 100

Sword and the Script

OCTOBER 24, 2023

You haven’t been in business long enough If your business is newer, your website may lack polish and detail, you may not have a ton of social media content and your product or service may have limited availability. But top media outlets may opt for more seasoned companies to feature.

Pitching 125

Pitching Newspapers Report Local 125

Stephen Waddington

APRIL 14, 2020

The conclusion to the story of the digitisation of news media may only take a matter of months. Newspaper circulation during the COVID-19 crisis has been hit by as much as a third by newsagents closing and a reduction in footfall on the high street, across travel hubs and in supermarkets. The split in advertising is roughly equal.

Print 102

Print Newspapers Crisis Local 102

5W PR

MARCH 9, 2021

This type of content is created by the company’s customers, fans on social media, bloggers, or journalists. This type of content is reviews and testimonials from customers, mentions from them on social media platforms, word of mouth recommendations, blog posts as well as magazine and newspaper articles.

Media 88

Media Newspapers Engineering Employee 88