Communications Conversations

FEBRUARY 23, 2023

Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers across the country. I’m posting it here today in hopes it helps spark creativity for you and your team in 2023. With that, here’s 10 social media trends I believe you’ll see in the year ahead.

Social Media 186

Social Media Trends Marketing Media 186

Agility PR Solutions

SEPTEMBER 10, 2023

The social media environment has seen some major changes over the last several months, with the launch of Meta’s Threads, Twitter’s rebranding to X, and TikTok’s introduction of text-only posts—and marketers find themselves further challenged with navigating the ever-evolving and increasingly fragmented social media landscape.

Instagram 190

Instagram Social Media Facebook Marketing 190

ImPRessions - Crenshaw Communications

DECEMBER 16, 2022

Post-Covid, brands are spending on connected TV (CTV) ad platforms and the industry is abuzz about retail media. Heading into 2023, here are some developments we should expect: CTV advertising pie getting bigger – will it overtake mobile? Evolution – and maybe even consolidation – are expected in 2023.

Retail 170

Retail Brand Branding Privacy 170

Garrett Public Relations

NOVEMBER 29, 2022

I asked 22 influencers to share their thoughts on this question: What ONE piece of marketing or PR advice would you offer to brands as we head into … 23 Experts Share Top Marketing and PR Advice for 2023 Read More ». The post 23 Experts Share Top Marketing and PR Advice for 2023 appeared first on Garrett Public Relations.

Marketing 217

Marketing Brand Branding Publicity 217

Stern + Associates

MARCH 17, 2023

The media landscape is constantly changing – that much is a cliché at this point, even if it’s true. The question is what are the solutions to these challenges and – more ambitiously – what are the inherent opportunities of the transformed media landscape? This leads us to our top 3 media relations opportunities for 2023.

Media Relations 105

Media Relations Media Storytelling Report 105

Business Wire

SEPTEMBER 20, 2023

In honor of Hispanic/Latinx Heritage Month (September 15 - October 15), Business Wire and their LatinoWire media partner Impremedia, are hosting a panel discussion on The Latinx Media Landscape in 2023.

Blogging 261

Blogging Media Education Media Relations 261

The Proactive Report

DECEMBER 26, 2022

By Cokey Falkow, Content Strategist for Meritus Media. Video trends for 2023. Social media listening can provide invaluable insights when it comes to telling the story of your brand. 2023 is the time to get serious about your video content on Facebook. What started on TikTok became a mainstream media frenzy.

Video 162

Video Film Social Media Facebook 162

Burrelles Fresh Ideas

DECEMBER 19, 2023

The post 2023 Season’s Greetings from Burrelles first appeared on Burrelles. May your holidays and the upcoming New Year be brimming with joy and fulfillment.

Radio 105

Radio Analysis Agency Communications 105

Bianchi Biz Blog

DECEMBER 7, 2023

It’s been seven years since we launched the Meet the Media blog series, and in that time, we have featured more than 160 journalists who cover the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets.

Meeting 89

Meeting Automotive Transportation Mobile 89

Bianchi Biz Blog

DECEMBER 14, 2023

As the year comes to an end, we’re taking a look at our most viewed blog posts in 2023. Without further ado, here are the top 10 most visited blog posts on our site in 2023 (click to read the blogs): 1. Automotive & Tech Suppliers Abound at CES 2023 2. 2023’s Best Podcasts for Auto & Mobility Tech Suppliers 7.

Automotive 102

Automotive Blogging Mobile YouTube 102

Agility PR Solutions

JANUARY 1, 2024

Social media video content has proven to be the best way for brands to reach today’s younger consumers, and many of the older ones too. adults spent on social media platforms in 2023, new research finds more than half of their time (56.5 When looking at the average amount of time U.S.

Analysis 110

Analysis Video Instagram Social Media 110

Business Wire

MARCH 2, 2023

In a webinar with Black PR Wire , The State of Black Media 2023 , a panel of media experts and professionals, moderated by Traci Cloyd , shared their candid and powerful insights on Black media in America today.

Blogging 354

Blogging Media Trends Twitter 354

Agility PR Solutions

JULY 18, 2023

Social media trends move at light speed, and keeping up with the best engagement practices at any given moment can be the difference between digital campaign virality and vanquishment—and social media video is all the rage right now, according to new research from customer engagement platform Emplifi, which provides marketers and communicators with (..)

Social Media 147

Social Media Video Trends Viral 147

HMA Public Relations

DECEMBER 18, 2023

As 2023 draws to a close, we have compiled all of our #MediaMonday features of the year in one post. Meet the media in this recap!

Meeting 86

Meeting Media Media Relations 86

Agility PR Solutions

NOVEMBER 21, 2022

Over the next few years, social media is only going to become more important. In this article, we will discuss some of the most important social media skills that you should focus on in 2023. The post 8 social media skills you should master in 2023 appeared first on Agility PR Solutions. By learning […].

Social Media 94

Social Media Media Publicity 94

The Proactive Report

DECEMBER 2, 2022

None of the above is breaking news, but trends within the visual medium come and go, and with 2023 around the corner, here are some potentially popular things to look out for and implement into your campaigns. Predictably, the design trends of 2023 (according to Social Media Today ) will follow suit. Original Imagery.

Trends 147

Trends Instagram Creativity Small Business 147

ImPRessions - Crenshaw Communications

JANUARY 13, 2023

Here are vital skills for PR people to assess and enhance in 2023. Effective writing strengthens media pitches, powers sales presentations, and is often the basis for successful thought leadership. It’s also the underpinning of most successful media story pitches. What worked well? What needs improvement? Writing still matters.

Writing 170

Writing Pitching Meeting Communications 170

Prowly

NOVEMBER 6, 2023

Isn’t the year 2023 the year of artificial intelligence? AI can prove highly advantageous for your Public Relations activities and we’re here to provide our assistance with the […] The post Top AI Journalists and Reporters – The 2023 List appeared first on Prowly Magazine. Sure it is.

Report 104

Report Technology Publicity Media 104

PRSay

DECEMBER 27, 2022

As 2023 quickly approaches, communications professionals continue to plan for what the new year holds in store. Rather than view it as a social media delivery device, perhaps see Twitter as an online complaint box. Pay attention to top users and keep them engaged on these social media platforms. Reevaluating Twitter.

Trends 124

Trends Pitching Twitter Nonprofit 124

Institute for Public Relations

MARCH 15, 2023

This summary is provided by IPR based on the original study by Muck Rack Muck Rack analyzed the state of journalism in 2023. Key findings include: — Journalists’ top concerns were disinformation (50%), … Continue reading The State of Journalism 2023 → A survey of 2,226 journalists based in the U.S.,

Journalism 103

Journalism Survey Study Media Relations 103

NewsWhip

JUNE 1, 2023

In 2023 we’ve experienced a rapid rise in artificial intelligence discourse, as the public begin to see firsthand the impact these advances have on their daily lives, while grappling with concerns over ethics, job elimination, and how it will evolve.

Technology 147

Technology Film Viral Ethics 147

Sword and the Script

DECEMBER 19, 2023

Pitching media remains a challenge; Twitter is still a journalist favorite; PR dabbled with generative AI as businesses worried about misinformation Regular readers know I publish a weekly post every Tuesday. Just 28% of 1,034 PR professionals surveyed by Muck Rack in March and April 2023 say they are using generative AI.

B2B 105

B2B Survey Pitching Software 105

Agility PR Solutions

DECEMBER 4, 2022

And while this number is expected to continue to rise, there are particular challenges that brands and marketers face in order for their campaigns to be executed effectively—including an impending economic recession, fraudulent social media activity, and the difficulty of […].

Trends 157

Trends Marketing Social Media Brand 157

5W PR

NOVEMBER 9, 2023

3 Trends We Saw at AdWeek 2023 AdWeek, the annual advertising and marketing conference, is a crucial event that brings together industry leaders, marketers, and innovators to discuss and forecast the evolving landscape of advertising. By leveraging retail media, brands aim to make their advertising campaigns more efficient and cost-effective.

Trends 78

Trends Retail Advertising Advertising 78

Agility PR Solutions

DECEMBER 13, 2023

With only a few weeks left in the year, one thing is a certainty: 2023 has not been a very good year for old-timers, especially on the political and sports scenes.

Sports 117

Sports Publicity Media Relations Media 117

Axia PR

AUGUST 20, 2023

Media barometers help us analyze the reach of different media. Propel PRM released their Q2 media barometer for 2023. Here are the most notable highlights gathered from the report:

Media 62

Media Report 62

Prowly

SEPTEMBER 4, 2023

If you’re looking for a PR tool and media database, quite a few are out there. What is […] The post Roxhill 2023 Pricing — How Much Does it Cost? Roxhill is among the most popular choices for UK businesses looking to build relationships with journalists. But you might be wondering — how much does Roxhill cost?

Tools 104

Tools Media 104

Sword and the Script

JANUARY 2, 2024

Social media was blossoming. And the media landscape was evolving. In 2023, the 14 th year of publishing, I published 50 blog posts. 3 benchmarks for your B2B marketing budget as a percentage of revenue Several credible studies conducted in 2023 put the average benchmark for B2B marketing budgets at about 10% of revenue.

Blogging 113

Blogging Software B2B Survey 113

Agility PR Solutions

NOVEMBER 22, 2022

Running a software-as-a-service (SaaS) campaign involves taking numerous actions across a range of media outlets to raise awareness around your product. The post Tips and tactics for driving SaaS PR campaigns in 2023 appeared first on Agility PR Solutions. Being […].

Software 169

Software B2B Media Publicity 169

Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

Journalism 126

Journalism Media Relations Report Survey 126

Prohibition

JANUARY 20, 2023

Last year was a big one for change and trends across social media, with the Instagram reels shift, Elon Musk and Twitter Blue, TikTok’s continued popularity, the introduction of BeReal and LinkedIn continually moving toward a more humanised platform – there was lots that came into play to keep us social media marketers on our toes.

Social Media 62

Social Media Trends Media Instagram 62

PRSay

NOVEMBER 27, 2023

In recent weeks, PRsay has posted Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. Today, she is the s enior PR manager of global media relations at Amazon. Social media is its own beast. With a career in law enforcement at the U.S.

Crisis Communications 122

Crisis Communications Crisis Communications Crisis Management 122

NewsWhip

FEBRUARY 13, 2023

Obviously the Super Bowl is an ad showcase like no other, with brands competing every year to have the standout spot and win the hearts of the media and public alike. Most of the media and public interest came after 9am this morning, as the chart above shows. So, this year, who managed that? So perfect for a car named RAM. engagements.

Film 147

Film Social Media Mobile Brand 147

Bianchi Biz Blog

JULY 24, 2023

In case you’ve missed any, here’s a recap of our most recent Meet the Media profiles.

Meeting 80

Meeting Automotive Transportation Media 80

OnePitch

JANUARY 4, 2024

2023: the crazy year in media that brought us smarter text-generating AI , the death of the Twitter blue checkmark , a surprise Twitter rebranding , and the closure of multiple media websites.

Twitter 88

Twitter Media 88