Cision

APRIL 19, 2016

Bigger and better than ever, Social Media Marketing World 2016 didn’t disappoint on day one. SocialMedia Examiner (@SMExaminer) April 19, 2016. CMD (@CMDCreates) April 18, 2016. Cision (@Cision) April 18, 2016. Cision (@Cision) April 18, 2016. Cision : It doesn’t matter how long #socialmedia platforms exist.

Social Media 0

Social Media Marketing Media Customer Service 0

Cision

AUGUST 14, 2017

HubSpot reported in 2016 that 43 percent of readers skim online content. Infographics demonstrate your brand’s expertise in your industry. Keep in mind that different pieces of your press release can serve different social media purposes: Post your images on Facebook, Twitter, or Pinterest. So how do you keep them engaged?

Writing 310

Writing How To Infographics Pinterest 310

Cision

DECEMBER 11, 2017

HubSpot reported in 2016 that 43 percent of readers skim online content. Infographics demonstrate your brand’s expertise in your industry. Keep in mind that different pieces of your press release can serve different social media purposes: Post your images on Facebook, Twitter and Pinterest. So how do you keep them engaged?

Writing 293

Writing How To Infographics Pinterest 293

Waxing UnLyrical

NOVEMBER 18, 2015

Video is the most popular content marketing format for 2015, ahead of case studies, blogs and infographics ( 2015 State of Digital Marketing , a report featuring insights from over 600 marketers from Web Marketing 123). Online video explosion to continue well beyond 2016. Getting on board with online video” will not be enough in 2016.

Video 40

Video YouTube Web Case Study 40

Cision

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. Facebook : How many Likes? How do they publish to Facebook? Do they use Facebook ads? Cool infographics. To get people to click on social media (and especially Facebook), you need to perfect these tactics: Headline. You know the ones I mean.

How To 198

How To Real Estate Web Case Study 198

Cision

APRIL 7, 2017

In January 2016, Daher purchased the agency where she served as the firm’s first ever vice president, and rebranded it to Powerhouse Communications. In January 2016, Powerhouse Communications was born. You’d pay for a photo shoot or an infographic or a video production, right? What has been the biggest challenge?

Pitching 228

Pitching Agency Social Media Creativity 228

Cision

SEPTEMBER 26, 2017

A report from Content Marketing Institute (CMI) conducted in 2016 found that 47 percent of enterprise marketers planned to increase their budgets for content marketing over the following 12 months. Diversify content by using a variety of forms like infographics, videos, graphics and images. Measuring Content Effectiveness.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

Cision

JUNE 20, 2016

Cision’s State of the Media 2016 Report found that 92 percent of journalists said that their companies were already mobile-ready. People on Twitter aren’t looking for the same type of content as people on Facebook and vice versa. Your audience isn’t always taking the time to sit down at a computer and carefully read your message.

Mobile 159

Mobile Public Affairs Infographics Government 159

The Stalwart Blog

DECEMBER 18, 2015

Newsletters, video, infographics and white papers were also named, along with case studies, webinars and tip sheets. Twitter (75%), Facebook (73%) and LinkedIn (63%) are the most commonly used social channels for sharing visual content (video, photos, and infographics).

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

Cision

FEBRUARY 15, 2016

Cision’s 2016 State of the Media Report, to be released Tuesday, found that the majority of journalists (93 percent) prefer to be contacted via email. For example, you could hold a Twitter Q&A session prior to the event or post short video introductions on Facebook and Instagram. Want to take it one step further?

Conference 120

Conference How To Infographics Leadership 120

Presspage

AUGUST 15, 2017

Though today, only big tech companies like Facebook are able to serve content tailored to their users’ likes and dislikes (ads and articles), in a few years this trend will be ubiquitous in PR. Facebook’s official stance says they aim to prevent organizations clogging up a user’s newsfeed through excessive content.

Technology 115

Technology Big Data Video Data 115

Cision

AUGUST 26, 2015

Interesting test of Facebook content shows longer form content may win. Author of “Facebook Marketing for Dummies” Why Instagram is a Ripe Opportunity for Brands (Infographic) [link]. — ? Facebook is what matters now that social has surpassed search as a traffic source: [link]. John Haydon – @johnhaydon.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

OCTOBER 11, 2016

Engagement on Facebook, Instagram and LinkedIn dropped from January to June according to the 2016 Social Media Index a benchmarking study by TrackMaven , which develops marketing analytics software. Recommended reading: Global Social Media Research Summary 2016. The Social Media Inflation Index 2016 [Infographic].

Social Media 60

Social Media Study Media Survey 60

5W PR

OCTOBER 9, 2017

UnifiedSocial.com offers this great infographic on driving social success via mobile. comScore 2016 U.S. Quick links: Facebook: [link]. Cross-Platform Future in Focus. 7 – Analyze, Analyze, Analyze. Most major social platforms have built-in metrics functionalities for pulling data. Instagram: [link]. Twitter: [link].

Social Media 112

Social Media Media Mobile Pinterest 112

Sword and the Script

DECEMBER 22, 2020

A study by Backlinko examining 912 million blog posts found that “list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.”. List posts earn more shares. Source: 4 Studies Show the Power of Long-Form Content ). Survey says put datelines on your blog. Traditional media drives social media.

Survey 176

Survey Marketing B2B Study 176

The Proactive Report

MARCH 16, 2016

Here is the transcript of the #DigitalPR chat on Friday March 11, 2016. For instance, when people share articles on their Facebook feeds and the default image is the media outlet’s logo instead of an image that actually is relevant to the story. Every asset – text, photo, visual, infographic – should be thoughtful.

Infographics 100

Infographics Video Case Study Print 100

The Proactive Report

MARCH 16, 2016

Here is the transcript of the #DigitalPR chat on Friday March 11, 2016. For instance, when people share articles on their Facebook feeds and the default image is the media outlet’s logo instead of an image that actually is relevant to the story. Every asset – text, photo, visual, infographic – should be thoughtful.

Infographics 100

Infographics Video Case Study Print 100

Sword and the Script

OCTOBER 6, 2015

That’s my sense after reading the new B2B Content Marketing 2016 Benchmarks, Budgets and Trends – North America report. Infographic: B2B Marketing Budgets Focus on Content, Digital. Infographics moved up the most on the list of effective tactics from 50% last year to 58% in the most recent report. by Frank Strong.

Content Marketing 60

Content Marketing Survey B2B Marketing 60

Beyond PR

DECEMBER 12, 2017

HubSpot reported in 2016 that 43 percent of readers skim online content. Infographics demonstrate your brand’s expertise in your industry. Keep in mind that different pieces of your press release can serve different social media purposes: Post your images on Facebook, Twitter and Pinterest. So how do you keep them engaged?

Writing 75

Writing How To Infographics Pinterest 75

Beyond PR

AUGUST 14, 2017

HubSpot reported in 2016 that 43 percent of readers skim online content. Infographics demonstrate your brand’s expertise in your industry. Keep in mind that different pieces of your press release can serve different social media purposes: Post your images on Facebook, Twitter, or Pinterest. So how do you keep them engaged?

Writing 79

Writing How To Infographics Pinterest 79

Sword and the Script

DECEMBER 10, 2019

One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. December 2016: One Prediction Each for PR, Content Marketing and Social Media. January 2016: 11 Shrewd PR and Marketing Predictions You Can Bank On.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

PR 20/20

OCTOBER 31, 2017

data quality and management were the top two marketing technology challenges in 2016.”. cool templates for infographics, social media, etc). Netflix suggest shows to watch based on your consumption, Facebook asks to tag your friends in photos, Gmail offers recommended email replies—all AI in the works.

Enterprise 57

Enterprise Tools Strategy Marketing 57

Buzzstream

JANUARY 17, 2018

Interestingly, between 2010 – 2016, the sales of ebooks in the U.S. Extract Data from your Content and Design an Infographic. People love infographics. So why not repurpose your written content into a well-designed and impactful infographic? An Infographic is a way of exposing your content to more readers.

eBook 108

eBook Infographics Pinterest How To 108

Beyond PR

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. Facebook : How many Likes? How do they publish to Facebook? Do they use Facebook ads? Cool infographics. To get people to click on social media (and especially Facebook), you need to perfect these tactics: Headline. You know the ones I mean.

Real Estate 57

Real Estate How To Web Case Study 57

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. For business-to-consumer (B2C) brands, Facebook and Instagram tend to be the most powerful channels.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

PR 20/20

MARCH 7, 2017

According to a 2016 study by Content Marketing Institute , B2C marketers ranked the following as top content priorities: 73% indicate that they want to create more engaging content. For example, content can be repurposed into: Infographics: Guide your readers through stats and numbers. 55% want to create more visual content.

Strategy 46

Strategy Marketing Infographics Trade Shows 46

Communications Conversations

APRIL 4, 2016

Think about it: When was the last time you saw a friend share a news release from a Facebook post of a big company? They include infographics. All things people regularly consume on the more visual web of 2016 (and, all the things media are looking for now, too, by the way). Yeah, that’s what I thought.

Corporate 60

Corporate Strategy Pinterest Web 60

Sword and the Script

APRIL 4, 2017

See these related posts: Are Facebook Ads Any Good for B2B Marketing? This study was conducted by email in June 2016. An infographic on the survey follows below and a full copy in PDF is available with registration through the Chief Marketer publication. In part, this is why content marketing has become so important.

B2B 63

B2B Study Marketing Survey 63

MaccaPR

JANUARY 21, 2016

In today’s hyper-digitalized marketing world, consumer brands must take a hard look at how they distribute content - infographics, e-books, videos, recipes and more - online.

Consumer 48

Consumer Infographics SEO Blogging 48

PR 20/20

MARCH 30, 2016

15 Free Infographic Templates in PowerPoint. How to Meet People Who Are Smarter Than You: 16 Marketing & Tech Events to Attend in 2016. 24 Awesome Facebook, LinkedIn, Twitter, Instagram & Pinterest Features You Didn't Know Existed. Why not rely on outside resources and templates to lead the way? Inbound Marketing Kit.

Resources 40

Resources Marketing Pinterest eBook 40

Waxing UnLyrical

MAY 22, 2015

” And sure enough, you can see from the report that Twitter and Facebook are the most frequented social networks when it comes to giving journos story ideas. Twitter Facebook Google+ LinkedIn Trust, Disclosure & Content: 3 Keys to Thought Leadership in the Media [Report Review]. Based in the Washington, D.C.,

Leadership 40

Leadership Report Media Video 40

Sword and the Script

DECEMBER 13, 2016

Jeff Perkins (@jeffperkins8) December 7, 2016. Are Facebook Ads Any Good for B2B Marketing? 10) Create an infographic based on key points. The many lessons, principles, or essential elements the speaker makes…this is ready-made content for an infographic. Webinars are the #1 lead gen tactic.

B2B 60

B2B Infographics Interviews eBook 60

Journalistics

APRIL 5, 2016

I reviewed the report in detail, and turned the most interesting findings into an actionable set of nine media relations tips you can use to improve your results in 2016 and beyond. Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for?

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

I reviewed the report in detail, and turned the most interesting findings into an actionable set of nine media relations tips you can use to improve your results in 2016 and beyond. Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for?

Media Relations 40

Media Relations Media Mobile Pitching 40

Cision

DECEMBER 5, 2017

Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics are easy to read, easier to digest and boost engagement by up to 3x. To promote an infographic, you first have to create an infographic.

Infographics 235

Infographics Case Study Content Marketing Video 235

Shift Communications

MARCH 3, 2017

When collecting data, even though media may be your primary target, coverage is never a sure thing, so think about how else the resulting data might be used – company blogs, infographics, sales materials, social media posts, advertising, customer communications and more. Are the Conclusions Defensible?

Survey 60

Survey Data Google Web 60

Beyond PR

DECEMBER 5, 2017

Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics are easy to read, easier to digest and boost engagement by up to 3x. To promote an infographic, you first have to create an infographic.

Infographics 72

Infographics Case Study Video Survey 72