Sword and the Script

MAY 11, 2019

For example, an academic research project, that was written in 2012 and updated in 2014, about the microlending market studied: “…how traditional and social earned media affect sales and each other…Traditional earned media has a per-event effect on sales that is much larger than the corresponding per-event effects of social earned media.”.

Study 138

Study Media Relations Media Measurement 138

Waxing UnLyrical

APRIL 19, 2013

” Every year, when the country’s budget is announced, everyone is glued to the television to follow the FM’s speech. Last year, Gujarat Chief Minister, Narendra Modi, was the first Indian public figure to use Hangout to reach out to his audience (August 2012). Chidambaram decided to “Hangout” with the “netizens.”

Google 95

Google Government Television YouTube 95

The Stalwart Blog

FEBRUARY 24, 2015

wordpress.com/2012/05/22/will-los-angeles-have-an-nfl-team-ever-again/ . This total room night volume may not necessarily be great but every televised game is a commercial for San Diego. Image Source: https://saamfarahmand23.wordpress.com/2012/05/22/will-los-angeles-have-an-nfl-team-ever-again/ Here were two answers I got back: Yes.

Brand 60

Brand Branding Tourism Insurance 60

The Stalwart Blog

JANUARY 28, 2016

Melina Destein , Stalwart summer 2012 intern. As an intern I was really interested in media placements, such as television segments and live event coverage. I thought it would be a good time to check in on our former interns and find out where they are now. Not surprising - they are all crushing it! . What I learned at Stalwart?

Internal 60

Internal International Retail Ethics 60

Sword and the Script

NOVEMBER 26, 2016

This bit of marketing trivia was revisited in a recent Marketplace story titled Big Soda and the Rise of Product Placement (audio): “Product placement has become so commonplace in television and movies that audiences can barely recognize it anymore. 3) Execution of Content Marketing. “No

Brand 60

Brand Branding Content Marketing Film 60

PRSay

SEPTEMBER 2, 2016

In addition to providing public relation services for top global sportswear and equipment companies like Prince Tennis, Natalie has worked with some of the leading sports and entertainment agencies such as Blue Entertainment Sports Television (BEST) and Lagardere Unlimited Tennis.

Sports 61

Sports Education Construction Television 61

PR Conversations

AUGUST 7, 2014

This year—partly thanks to the refrigerators that sent out their own spam emails, television sets sending unauthorised data into the cloud and smart LED bulbs leaking passwords as well as light—the conversation around wearable and connected devices has gained some traction.

Publicity 87

Publicity Ethics Technology Government 87

Waxing UnLyrical

NOVEMBER 20, 2018

Our computers, smart phones, televisions and other devices are inundated with information: From news articles and blog posts, to tweets, Facebook posts and messages on dozens of other social networks, to emails and newsletters. Too Much Noise Across Too Many Digital Channels.

Measurement 56

Measurement Storytelling Data Technology 56

PRSay

SEPTEMBER 26, 2016

In addition to providing public relation services for top global sportswear and equipment companies like Prince Tennis, Natalie has worked with some of the leading sports and entertainment agencies such as Blue Entertainment Sports Television (BEST) and Lagardere Unlimited Tennis.

Sports 60

Sports Conference Social Media Crisis 60

The Hoffman Agency

NOVEMBER 14, 2019

Senior Account Executive Sarah Collins highly recommends this title for those interested in true crime, “This story seems like something that could have taken place in the 1950’s maybe, but not 2012! Author Monica Hesse did a great job detailing the circumstances and intricacies that made this arson spree so unusual and strange.”.

Storytelling 28

Storytelling Education Television Government 28

Norton's Notes

JANUARY 12, 2015

It all started in 2012, “The Voice” is now a British television talent show created by John de Mal set to create a TV war with ITV on ratings. Is it for the acts or is it simply for the coaches themselves?

Television 28

Television Comparison Media Training Training 28

PRSay

AUGUST 12, 2016

In addition to providing public relation services for top global sportswear and equipment companies like Prince Tennis, Natalie has worked with some of the leading sports and entertainment agencies such as Blue Entertainment Sports Television (BEST) and Lagardere Unlimited Tennis.

Storytelling 60

Storytelling Social Media Sports Strategy 60

MaccaPR

JUNE 1, 2016

In 2012, the i.e. network produced a campaign for UnitedHealthcare’s Medicare & Retirement division called 'A New Age.' The client was looking for a way to establish brand presence and industry expertise beyond the scope of traditional television ads in an effort to generate more leads.

Brand 48

Brand Branding Storytelling Healthcare 48

Beyond PR

OCTOBER 14, 2016

The study identified relative gender bias found within primetime and morning television shows during the first quarter of this year. While the average morning news broadcast featured men 74 percent of the time and women the aforementioned 26 percent, primetime news shows saw men featured 68 percent and women 32 percent of the time.

Public Affairs 40

Public Affairs Analysis Television Infographics 40

The Stalwart Blog

OCTOBER 1, 2015

2008, 2012 and Beyond…. If 2008 wasn’t compelling enough, 2012 reaffirmed the importance of the youth vote. The 2008 election, set the stage for the importance of Millennials and the youth vote. During which, more than half of all eligible youth voters, ages 18-29, took to the polls, accounting for nearly 23 million votes.

Television 60

Television Fashion Analysis Social Media 60

PRSay

MAY 5, 2016

Our strategy development started in 2012 coming out of the London Games; not only were we looking to maximize the immediate post-Games opportunities, but we were also setting the strategy and positioning for 2016 as part of the conversation.

Sports 60

Sports Pitching Print Local 60