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Ethos, Pathos, and Logos in Public Relations

Doctor Spin

The research on perception management is focused on how organisations can create a desired reputation : “The OPM [Organizational Perception Management] field focuses on the range of activities that help organisations establish and/or maintain a desired reputation (Staw et al., Organization Development Journal. & Watt, John.

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Theory of Mind: A Superpower for PR Professionals

Doctor Spin

The research on perception management is focused on how organisations can create a desired reputation : “The OPM [Organizational Perception Management] field focuses on the range of activities that help organisations establish and/or maintain a desired reputation (Staw et al., Organization Development Journal. & Watt, John.

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Reflexivity Memo on PR practice from craft skills to education. A case of ‘plus ça change, plus c’est la même chose’.

PR Conversations

Yet the rapid growth in global use of the Internet, followed by popularity of social media platforms, gave rise to blogging, citizen journalism, and user-generated content. They wanted access to reputable information, to build relationships, to hold organisations to account.

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Behind the Headlines With Lynda Fernandez

Cision

After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate. They drive success and enhance your reputation as a PR professional. How did you get your start in PR? The need for relationships and responsiveness in our industry will never change.

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Corporate PR Index: Two Cool New Indices Track Corporate Reputations and Risk Exposure to Misinformation [PR Tech Sum]

Sword and the Script

Two different PR tech vendors have launched Corporate PR indices; one tracks corporate reputations and the other tracks risk exposure to misinformation . One aims to track corporate reputations and the other to track the risk exposure corporations face from misinformation. Signal AI launches a corporate reputation index.

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COVID-19 Brought a Temporary Flight to Quality in the Public’s Attention Allocation

NewsWhip

He was a pioneer in the fields of recommender systems and reputation systems. The GroupLens system he helped develop was awarded the 2010 ACM Software Systems Award. Cohen Collegiate Professor of Information and Associate Dean for Research and Faculty Affairs at the University of Michigan School of Information.

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Refreshing PR Conversations Redux

PR Conversations

In 2010, we took a new approach to PR Conversations – as we saw it, creating a Redux version. PR Mediums – brings you thinking related to all kinds of media, from social media trends to questions about modern journalism, book reviews and links to useful online multimedia.