Communications Conversations

APRIL 26, 2022

The discussions I’ve had usually boil down to 3 big questions: QUESTION: How did you become an adjunct professor? The long answer: I started guest lecturing at Betsy Andersen’s class at UST way back in 2010 (or so, I can’t remember the exact year). I even had an interview with UST in (probably) 2016 or so.

Social Media 68

Social Media Media Case Study Travel 68

Waxing UnLyrical

DECEMBER 11, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Colors Of My Life December 11th, 2010 Tweet I had an early start yesterday. Later that afternoon, the DC area received its first snowfall of 2010. pts Settings. Sign out Leave your comment here.

Tourism 58

Tourism Measurement Blogging Writing 58

PR in High Definition

FEBRUARY 17, 2017

Working in PR or marketing, you’ve probably had to help film a company spokesperson for interview, or have been the talent yourself at least once. Or maybe you’re dipping your toes into the water of Facebook Live, Periscope, or the newly launched YouTube Live ( if you have enough subscribers ), and are wondering how to structure it.

Video 48

Video Film Interviews Retail 48

Waxing UnLyrical

OCTOBER 20, 2010

It recognizes exceptional work in the field of business communication from our peers, and we should celebrate them. Because they know how to unsuck their communications. That is a real opportunity to see how they put their plans and/or campaigns together, and how they measured success.

Measurement 72

Measurement Tourism Blogging Writing 72

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. What it IS is effective communication.

Blogging 68

Blogging How To Print Facebook 68

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? link] Nov. 9, 12-1 pm ET. Wanna Subscribe?

Measurement 102

Measurement Blogging Tourism Social Media 102

Waxing UnLyrical

NOVEMBER 4, 2010

Get Shareaholic test Filed under Blogging for Grasshoppers , How To , Resources | Tags: 404 error page , blogging , blogging for newbies | Comments (19) Site settings comment help? when I actually know how to do something ;-) I think my blog tries to use pretty permalinks so it redirects back to the blogs front page if it can.

Blogging 96

Blogging Facebook Twitter How To 96

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 66

Conference Measurement Tourism Twitter 66

Waxing UnLyrical

OCTOBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unleash Your Lady Gaga October 3rd, 2010 Tweet Whatever you think about Lady Gaga , you have to admit she does one thing extremely well: she commands attention.

Measurement 67

Measurement Tourism Writing Blogging 67

Doctor Spin

APRIL 17, 2023

Going the extra mile can be a long-term PR strategy if you can figure out how to do things that don’t scale. Host a podcast or YouTube series featuring interviews with industry experts. How good must these PR activities be? Please support my blog by sharing it with other PR- and communication professionals.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Here’s the interview. That, I understand.

Social Media 61

Social Media Media Crisis Energy 61

Waxing UnLyrical

OCTOBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Read All About It! Wanna Subscribe? Shall We Tweet?

Measurement 79

Measurement Tourism Blogging Resources 79

Waxing UnLyrical

JANUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Kill Relationships With A Slap In The Face January 7th, 2011 Tweet Tell me when Last April, I was approached to speak at a PR conference targeted to health care professionals by a former vendor.

How To 83

How To Facebook Twitter Conference 83

Waxing UnLyrical

NOVEMBER 22, 2010

I was being tongue-in-cheek, of course, and they had some good answers (about how agencies can help you scale, and can help you in times when crisis communications are necessary). with Shonali Burke; long term care communities with Brian Geyser, building community around [.] Regardless, thanks for visiting!

Community 82

Community Publicity Web Social Media 82

Waxing UnLyrical

NOVEMBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So Much To Do November 6th, 2010 Tweet So much to do So little time For places to go, for reason or rhyme. So much to do So much to see To hear, to taste, to ask, to be. Read All About It!

Tourism 62

Tourism Measurement Twitter Facebook 62

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? And more than anything, they teach us how to tell stories.

Publicity 95

Publicity Facebook Twitter Measurement 95

Waxing UnLyrical

OCTOBER 19, 2010

Bing, Nielsen recently reported , received nearly 14 percent of search traffic in August 2010. Bing offers an excellent guide on how to optimize sites (PDF) for its search engine. How Google Instant Might Impact Your Small #Nonprofit [link] by @ericaholt (guest post) [.] Erica Holt says: October 19, 2010 at 10:06 am [.]

Google 101

Google Nonprofit Engineering SEO 101

Waxing UnLyrical

SEPTEMBER 25, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali When Clocks And Calendars Collide September 25th, 2010 Tweet My body clock jogs me awake. Weekly Roundup: Time and Space | Waxing UnLyrical says: September 26, 2010 at 3:56 pm [.] Shall We Tweet?

Skype 51

Skype Measurement Tourism Blogging 51

Waxing UnLyrical

NOVEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Read All About It! Wanna Subscribe? Shall We Tweet?

Measurement 66

Measurement Tourism Blogging Writing 66

Waxing UnLyrical

NOVEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? A question from Davina Brewer on how folks are using their blogrolls got me thinking. Dave lays out how.

Blogging 85

Blogging Facebook Twitter Measurement 85

Waxing UnLyrical

NOVEMBER 17, 2010

And if you look at my posts pre- and post-June 30, 2010, you’ll see the difference. Get Shareaholic test Filed under Blogging for Grasshoppers , How To , Writing | Tags: ann wylie , poynter institute , writing with visual appeal | Comments (11) Site settings comment help? But hey, it’s never too late to start, right?

Blogging 86

Blogging Writing Facebook Twitter 86

Waxing UnLyrical

OCTOBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? October 23rd, 2010 Tweet I can still remember my first tweet. Waxing UnLyrical -- Topsy.com says: October 23, 2010 at 11:41 pm [.] pts Settings. link] (esp.

Twitter 65

Twitter Measurement Tourism Social Media 65

Waxing UnLyrical

OCTOBER 10, 2010

Why: Amplify is one of the most interesting, community-oriented social platforms around. How to use a commitment contract to change your habits , a guest post by “Pop&# of Pop Economics at Get Rich Slowly. Why: Mollie is actually thinking instead of simply linking. Joe’s post explains why. Regardless, thanks for visiting!

Measurement 59

Measurement Tourism Twitter Blogging 59

Waxing UnLyrical

OCTOBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Value Of A Fire Drill October 27th, 2010 Tweet Guest post by Narciso Tovar I remember the time I went through my first fire drill. Regardless, thanks for visiting! and then its time for the show.

Crisis 71

Crisis Twitter Facebook Measurement 71

Waxing UnLyrical

NOVEMBER 19, 2010

Although I have no experience in crisis communication, I have learned some important lessons in light of Tablo’s scandal. Consider that the TaJinYo online community had over 131,000 members in September; imagine how much larger the community would have been had Tablo stayed silent on the matter.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Waxing UnLyrical

AUGUST 29, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Around The World August 29th, 2010 Tweet Tura-lura-Luray By the time you read this, I will be on my way to Virginia’s Luray Caverns. Let me rephrase that. Fasten your seat belts.

Travel 50

Travel Measurement Tourism Blogging 50

Waxing UnLyrical

OCTOBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali From Couch To 5K: Why Lindsay Allen Runs October 12th, 2010 Tweet I’ve known Lindsay Allen for the last two years or so, first meeting her on Twitter, and then taking that connection offline.

Twitter 85

Twitter Training Facebook Measurement 85

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? November 23rd, 2010 Tweet Guest post by Jackson Wightman I take part in a few Twitter chats when time permits. Do we really want that? What do you think?

Blogging 73

Blogging Twitter Facebook Measurement 73

Waxing UnLyrical

FEBRUARY 8, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali On Lists, Their Importance, And How To Get On One February 8th, 2011 Tweet This post has been about a year and a half in the writing. Yes, really! Regardless, thanks for visiting!

How To 64

How To Twitter Facebook Writing 64

Waxing UnLyrical

DECEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: Paywalls, Pitches And Prognoses December 23rd, 2010 Tweet On Wednesday, we held this year’s last #measurePR Twitterchat. And the discussion was… how shall I put it… intense.

Pitching 60

Pitching Measurement Writing Twitter 60

Waxing UnLyrical

NOVEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Paloozas And Palominos November 7th, 2010 Tweet Apparently a “palooza&# is an “ exaggerated event.&# The ever-brilliant Lee Odden gives you tips on how to avoid this pitfall.

Facebook 57

Facebook Measurement Twitter Social Media 57

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Read All About It!

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat. Wanna Subscribe?

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

SEPTEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR, the Don Bartholomew Edition Round II September 21st, 2010 Tweet I probably sound like a breathless teenager But last week’s #measurepr chat with Don Bartholomew was Awesome.

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

OCTOBER 31, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Trick or Treat October 31st, 2010 Tweet Today’s Hallowe’en. How to celebrate Halloween social media style , from New Media Strategies. Trick or Tweet? Why: pure fun.

Small Business 51

Small Business Tourism Measurement Social Media 51

Waxing UnLyrical

OCTOBER 1, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali When #measurePR Became A Campfire October 1st, 2010 Tweet “Once a jolly swagman camped by a billabong, under the shade of the coolibah tree…&# If you were ever a Girl Guide (I was!)

Measurement 58

Measurement Tourism Community Social Media 58

Waxing UnLyrical

OCTOBER 9, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Do Unto Others October 9th, 2010 Tweet If you want people to be nice to you Be nice to them. If you want customers to pay attention to you Think about Paying attention to them. Wanna Subscribe?

Tourism 53

Tourism Measurement Twitter Facebook 53