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For comms pros, Silicon Valley Bank is a reminder that trust is currency

Sword and the Script

The banking community has some unique dynamics… Scar tissue. The financial crisis of 2008-2009 still haunts many of us; Frayed nerves. And while reasonable people can disagree about the cause, there’s no debating the effect: Depositors lost faith. They lost confidence. They didn’t trust the bank.

Banking 81
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Bringing Open Community To Public Relations

Waxing UnLyrical

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

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Spotlight on a Solo PR Pro: Meet Susan Stoga

Solo PR Pro

It was in that role where she had her first experience owning crisis communications for a major brand, when the retailer came under fire on Black Friday by an anti-fur demonstration group. Since then, the firm has withstood the test of time, making it through The Great Recession from 2007 to 2009 and the COVID-19 pandemic in 2020.

Meeting 91
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Spotlight on a Solo PR Pro: Meet Stu Opperman, APR

Solo PR Pro

He started Impact Players in 2009 and hasn’t looked back since, saying, “I couldn't be happier being a solo practitioner with my own business, calling my own shots, getting credit for my work and doing all the things you sometimes can’t when you work for somebody else.”. I do a lot of crisis communications, and content production.

Meeting 131
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Face Implicit Bias to Create a More Diverse PR Profession

PRSay

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. Terry is president, Jaron Terry Communications, serving clients in Central Ohio, and is adjunct faculty, Franklin University, where she teaches crisis communications.

Nonprofit 102
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For She’s a Jolly Good Fellow. And So Is He

ZudePR

She’s a great communications practitioner (particularly crisis management), a fellow grammar pedant, and like me, is always learning. I had a great time at Weber Shandwick, latterly heading the firm’s Glasgow office between 2009 and 2014. It turns out she went to school with his wife’s sister.

eBook 113
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Startup PR Myths Busted, via NY Tech Meetup

Flack's Revenge

The NY Tech Meetup mail list is a great way to keep up with the local tech community and make connections. The answer could be the subject of another post; but heck, while we’re at it, here are three ( From Madmen to PR’s Holy Grail ; PR 2009 – The Color of Brand ; and Fighting PR’s Public Relations Problem ).

Agency 159