Mark My Words

MARCH 29, 2021

Just as when Jennifer Aniston became the ‘chief creative officer’ of a natural supplement range or when David Beckham backed a cannabinoid skincare company, these mutually beneficial ‘ethical’ tie-ups can be worth their weight in publicity gold. And not just for the company that gets their endorsement.

Corporate 60

Corporate Interviews Community Newspapers 60

Maxim Behar

JULY 26, 2023

Host: Hello, I am talking with the manager, journalist, diplomat, PR, and media expert Maxim Behar. Then I wrote Bulgaria's first Standard for Business Ethics. Maxim, hi, welcome to your office, thanks for your hospitality. Maxim: Hi, it's my pleasure. Host: I listed a lot of things; did I miss anything?

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Training Newspapers Meeting Hotels 52

PR Conversations

OCTOBER 28, 2014

At last, public relations comes out from under the shadow of marketing and media relations—and it is not just me who is saying it. Our professional codes of ethics say that ultimately our role is to serve society and sometimes that is seen as being in conflict with the interests of the organisations that we work for day to day.

Leadership 111

Leadership Publicity Government Journalism 111

Cision

JUNE 29, 2015

“Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. Encourage people to talk about themselves.

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Study Writing Facebook Groups 120

Bad Pitch Blog

FEBRUARY 20, 2006

Check out his good pitch and stay tuned to see why it doesn’t suck. -- From: GOOD PITCH Sent: Wednesday, May 5, 2004 5:28 PM To: Jonathan Wilde Subject: Story Idea: What if Darth Vader was a Maxim Intern Dear Mr. Wilde, Can you imagine the mayhem of having Darth Vader on the Maxim staff? Incessant demands for extra-long lunch breaks.

Pitching 40

Pitching Ethics Creativity Web 40

Maxim Behar

SEPTEMBER 3, 2023

Maxime Behar: It's a unique Code of Ethics that I wrote in 2001. Levon Hampartzumyan: Yeah, he's met successful people in business, politics, media, so he's famous enough himself that other famous people know him. Maxim Behar: In 2004 I received a strange email from my acquaintances in Paris. Can you imagine what it is?

Course 59

Course Meeting Local Travel 59

Maxim Behar

NOVEMBER 15, 2023

Tonight, we have a very erudite, broad-minded, and informed expert who sees things happening under the surface of the media and public space. Media drives the communication between people around the world. What is that communication, that connection between the media and those who have a need to present themselves to the public?

Hotels 64

Hotels Newspapers Journalism Ethics 64

Mindful Marketing

NOVEMBER 30, 2018

When e-cigarettes first hit the market in 2004 , there was a sense of optimism: ‘Here’s a safer way for smokers to satisfy that desire and hopefully kick the habit entirely.’ .” If Juul and the others can’t show how they’ll do a better job keeping minors from vaping, they will need to cease selling.

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Chemicals Viral Consumer Study 50

PR Conversations

AUGUST 17, 2014

Criticism by Gawker (among others) led to a ‘pseudo’ apology (as defined by Lazare 2004 ). Also then as an occupation, we never seem to get a step closer to an ethical future for PR. I’m also concerned about the advice that may be being given by PR practitioners in many global and more local current affairs.

Education 87

Education Training Policies Crisis Management 87

PRSay

JANUARY 4, 2021

Two high-profile events in 2008 illustrated Rubenstein’s influence and media savvy. When the New York Philharmonic made its historic visit to North Korea , Rubenstein arranged all media-related aspects of the trip — including the creation of a cable infrastructure across Pyongyang to broadcast the tour.

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Newspapers Ethics Conference Agency 94

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Issue #1: Being an insider. Issue 2: Being a bricoleuse/bricoleur.

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Issue 1: Being an insider. Issue 2: Being a bricoleuse/bricoleur.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

This considered four issues that I encountered in conducting historical research using the internet and social media. In particular this addresses ethical and practical challenges that arise when using the internet and social media within a research methodology. Issue 1: Being an insider. Issue 2: Being a bricoleuse/bricoleur.

Interviews 40

Interviews Ethics Education LinkedIn 40

Maxim Behar

NOVEMBER 15, 2021

Of course, before that, it was the year of 2004 for NATO, but it somehow went by the wayside, because NATO does not fill a house, does not fill the refrigerator, does not feed and so on. I have been repeating for years that everything that is transparent is ethical. In the same way, all these risks are present on social media.

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How To Government Television System 52