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Discovered by Porsche: the Art of Storytelling

Presspage

Creating Scarcity in A World Of Abundance Porsche Nederland's content strategy follows Google’s YouTube model Hero, Hub, Hygiene. This principle, also known as the ‘Three H's’, is a content strategy framework developed by Google to optimize online video content and engagement on YouTube. pages per session in 13,158 sessions.

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Once Upon a Time…3 Keys to Good PR Storytelling

Cision

In today’s digital age, there are two key ways to find success for both brands or individuals: remember to be human and solidify your storytelling skills. Many think that good storytelling stems from talent, but really, all it takes is time, trial and error, and basic writing know-how. Measure Your Niche’s Density.

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A PR Agency and The Power of Video: When Actions Speak Louder Than Words

Konnect Agency

While video may have killed the radio star, the content medium reigns supreme today and will only continue its meteoric rise amidst the gilded age of TikTok, Instagram, and YouTube. On the opposite end of the spectrum, humanizing videos and real-life testimonials that tug at the heartstrings can be impactful storytelling tools too.

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Challenger Brands: Here’s How To Win At PR

ImPRessions - Crenshaw Communications

Everyone remembers their viral, bro-y YouTube ad in 2011 , for example. In just four years, it has used social media, particularly visual storytelling on Instagram, to create a globally-recognized travel lifestyle brand. But there are storytelling opportunities that the incumbents don’t have.

Brand 136
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4 PR Lessons From the Way Popeyes Launched Its Popular New Chicken Sandwich

PRSay

Two years later, Popeyes chose to debut its chicken sandwich announcement with a video from Sweet Dixie Kitchen, where they would give a preview of the sandwich, giving an in-depth and viral feel to the announcement. On top of standard visuals, Popeyes’ introductory video demonstrated the brand’s command of visual storytelling.

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How to Leverage Emotions to Boost Digital PR

Cision

Unveiling surprising facts or data can also make your online PR content go viral. As a PR pro, you must have heard a thousand times about emotional storytelling. Today, with over 270,000 YouTube subscribers , Beardbrand has become a seven figure business. Share Relatable Stories.

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Does Digital Savvy Pay Off in a Silicon Valley Political Election?

Ishmael's Corner

As for YouTube …. Just don’t expect a future Honda campaign to deliver a viral video of a cat coding a mobile app. Uncategorized digital in politics Mike Honda social media political election storytelling Ro Khanna social media social media in politics' Taking a look at Instagram ….