The State Of AI In PR: Takeaways From Muck Rack’s 2024 Report
ImPRessions - Crenshaw Communications
JANUARY 17, 2024
Most (75%) also don’t offer AI training. Common reasons for not exploring generative AI included unpredictable outputs (45%), “I don’t think it will help my job” (39%), and concerns about privacy (39%). Which leads into the next stat about generative AI and governance. The report also has a section on “anti-AI PR pros.”
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