Research, Communication Crucial Before Collaborating With Influencers
PRSay
SEPTEMBER 19, 2023
The Navy’s collaboration with Yeoman 2 nd Class Joshua Kelley was part of its Digital Ambassador Program, an effort to spotlight service members with popular social media accounts who the Navy deems as positive representatives. In May 2023, the U.S. However, protocols for working with influencers are still emerging.
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