Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Educate the market and modify perceptions. That’s marketing !

Publicity 52

Publicity Public Affairs Journalism Corporate 52

NewsWhip

APRIL 14, 2020

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Prior to Kivvit, Zach ran the business side of political media properties at the Observer. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications.

Data 148

Data Public Affairs Crisis Analytics 148

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue.

Leadership 105

Leadership SEO Measurement Reputation 105

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. EKA is a leader in providing public and private sector experience and assistance when making critical decisions. SCHEDULE A DEMO.

Communications 81

Communications Crisis Communications Media Crisis 81

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. How is public relations defined? It’s not a bad take.

Interviews 101

Interviews Publicity Technology Social Media 101

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. Blended media. Additional duties.

Communications 123

Communications Crisis Internal International 123

Stuart Bruce

NOVEMBER 27, 2015

Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. After a week in Nairobi meeting African PR professionals I believe that Africa can be the next big growth area for public relations. Photo @h_kirigo.

Mobile 60

Mobile Public Affairs Government Local 60

ImPRessions - Crenshaw Communications

JUNE 30, 2016

But a few years ago, the public relations industry – led by the largest multinational agencies – decided that, in order to be competitive in an increasingly integrated marketing universe, we must be winners at Cannes, and we should work to grow the PR category to expand recognition for what we do.

Agency 120

Agency Creativity Advertising Advertising 120

Landis PR

DECEMBER 18, 2023

If you land a brand mention in a news article, share it from the outlet to your brand’s social media with a sentence or two of bonus context. Or, if your CEO headlines an industry conference, ask for the recording and embed it in an email marketing campaign. Sometimes all it takes is adding one task to your team’s workflow.

Conference 59

Conference Consumer Social Media Google 59

Reputation Us

OCTOBER 12, 2015

My best public affairs advice: Employees should be addressed first and foremost, not last. Communicate with them before the media, and before social media. In an age of social media, this is more important than ever. WHERE are the best channels of communication? HOW is the communication received?

Employee 60

Employee Communications Public Affairs Internal 60

Landis PR

JANUARY 16, 2024

Especially in PRGN because this is a network based on exclusivity, which means that we only recruit and keep one agency from a market at the same time, meaning that there are no competitors in the room. but they all are in different markets. And in the other markets, it’s basically one agency per country.

Agency 59

Agency Internal International Meeting 59

Solo PR Pro

NOVEMBER 17, 2015

And one of the main roots of business development is relationship building, which is formed through familiarity, reputation, credibility and thought leadership. It can be highly effective to find new and creative ways for cultivating relationships – particularly over the long-term – with the key decision-makers in our target markets.

Creativity 40

Creativity Public Affairs Policies Survey 40

Landis PR

JANUARY 22, 2024

Looking to validate and amplify their communication successes, CMOs – or chief marketing officers – need to be aware of effective strategies that truly reshape the broader landscape of organizational impact. Communication and marketing are not just support functions. Let’s be honest.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Beyond PR

SEPTEMBER 26, 2016

“The era of the one-and-done press release is behind us and the world of engagement got a whole lot more complicated,” said Pluhowski, senior vice president and chief communications officer, corporate and public affairs, at TD Bank. Author Katie Gaab is a content marketing specialist for Cision.

Measurement 40

Measurement Banking Public Affairs Strategy 40

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

PR Conversations

DECEMBER 19, 2014

The reason is that we have been able to incorporate a lot of contemporary thinking around ways of learning as well as the emerging field of digital communications and social media. Securing a reputation for content leadership. How different to the always-on, report-it-now journalistic method of today.

Social Media 90

Social Media Trends Communications Crisis Management 90

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. For the original blog, please visit here. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

Agency 64

Agency Technology Meeting Software 64

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Landis PR

JULY 10, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too.

Journalism 52

Journalism Training Consumer Tools 52

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Doctor Spin

MAY 21, 2023

The Benefits of a Public Relations Agency III. Why Marketing Agencies Fail at PR I. This could include senior advisory, media outreach, content creation, social media management, and more. And in a wired world overloaded with a mindnumbing cacophony of marketing messages, different is good. Media relations.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. The recruitment market is tough. The recruitment market is tough.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

NewsWhip

APRIL 14, 2021

P&I is built to look forwards and back, integrating a reputation risk group with analytics, and measurement and evaluation. But the goal is to really be able to conserve our efforts and our intelligence to make our moves count from a reputational standpoint, and also to really drive the brand’s values forward.

Analytics 78

Analytics Data Crisis Reputation 78

Landis PR

DECEMBER 11, 2023

Conduct market research to identify your audience’s needs, preferences, and communication channels. Whether it’s social media, email, or traditional media, choosing the right platforms is crucial for maximizing reach and impact. Understand Your Audience: A deep understanding of your target audience is crucial.

Strategy 59

Strategy Company Communications Construction 59

NewsWhip

JUNE 23, 2021

Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? I almost viewed the technology as the easier part, because there’s so many great different companies that are available to you and different tools on the market. Talking Points.

Data 78

Data Media Analytics Energy 78

PR Conversations

JULY 5, 2017

Ironically, PR as a sphere has certain reputational problems itself. For instance, many people believe PR is only about socializing, being “likable” and wearing nice clothes. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. Copywriting.

Infographics 63

Infographics Corporate Policies Reputation 63

PR Conversations

MAY 9, 2017

I get to do so many different things—event planning, writing, research, media, employee engagement, digital and social media. Which real, historical or fictional person or brand would you like to give a reputation makeover? The Canadian Public Relations Society —because it provides so much more than networking.

Energy 53

Energy Measurement Internal International 53

Landis PR

DECEMBER 4, 2023

Photo courtesy of Pixabay Over the past year, artificial intelligence (AI) has taken the world of marketing by storm as it has emerged as a powerful, rapidly evolving tool for automating content creation and other marketing-related tasks. In fact, the global market for AI in marketing is likely to reach $107.5

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Sword and the Script

AUGUST 2, 2016

I have a lot of admiration for those individuals that hold a full-time job in business – especially in PR or marketing – and simultaneously wear a military uniform while serving in the National Guard or Reserve. I’ve served in Army Public Affairs for nearly 17 years now. So, what’s my definition of content marketing?

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

ImPRessions - Crenshaw Communications

JANUARY 11, 2021

But it’s now America’s reputation that’s on the line, and the right messaging isn’t enough. Citizens and media respect and listen to them, and elected officials count on their support. Most have huge advertising and marketing clout. After all, we are all about credibility. Why business can help.

Corporate 338

Corporate Policies Groups Public Affairs 338