PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Earned media demonstrates credibility, since the organization doesn’t pay for the placement. If so, how?

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Storytelling Media Nonprofit Government 163

Landis PR

MAY 17, 2021

He has been on CNN and national public radio multiple times. Or, perhaps even better, I’d love to visit Barrow, Alaska again for a few months to write about the locals and what concerns them. What advice do you have for PR people who want to pitch you? Landis Communications Inc.’s

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Meeting Media Retail Radio 92

Landis PR

APRIL 12, 2021

Wires are essential for news organizations wanting to get a jump on a story, and they complement the news organizations’ staff by covering stories the local papers can’t or won’t get to themselves. SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower.

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Meeting Media Print Enterprise 98

Critical Mention

JULY 22, 2020

Critical Mention’s Media Contact Database was Built in-House with the User Experience at the Forefront. Acquire accurate data from millions of local and national outlets, reporters, editors, producers, influencers, bloggers and more. Be at ease with our dependable contact lists that’ll help streamline your media outreach efforts.

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Media Data Local Tools 111

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release.

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Agency Newspapers Interviews Radio 100

Bianchi Biz Blog

JANUARY 24, 2022

I started in commercial radio in Omaha, Nebraska, in 2006 at the mighty KEZO, which meant I played a lot of fantastic rock records between the hourly weather and traffic reports! I did more traditional news, weather, sports, and farm reporting during my time in AM radio at KJAN. Paul Stanley of Kiss is also very kind.

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Meeting Automotive Media Technology 78

Mora Communications

JANUARY 3, 2018

Media begets media. A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . It’s important to create different stories to meet the needs of different media outlets. Develop stories for the various types of media.

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How To Newspapers Print Interviews 40

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. That kind of PR pitching reveals a shot-gun approach.

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Interviews Radio Journalism Newspapers 48

Bad Pitch Blog

APRIL 24, 2007

One thing’s for sure, the pitch is smart and creative. It was on the radio on my way into work, an e-mail was sent my way reminding me to join the fun and this morning it’s on the front page of The Cincinnati Enquirer Web site. Google will tell us if it works. But sometimes what sounds like a turkey of an idea can take flight.

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Pitching Comparison Radio YouTube 40

Burrelles Fresh Ideas

APRIL 2, 2024

(And keeping in mind that a lot of news on social media originated with a reporter or media outlet.) Americans continue to hold local news in higher regard than national news across a variety of metrics regardless of political party affiliations, a 2022 poll from Gallup and the Knight Foundation shows.

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Media Radio Print Newspapers 102

Bad Pitch Blog

SEPTEMBER 8, 2007

“Fear is the path to the dark side” - Yoda “Speed and sloth are (two of) the paths to bad pitches” – Kevin Dugan Wow, it’s (really) bad when we start ripping off quotes from Star Wars. There’s been an up tick in the number of pitches being sent to me twice. De-duping a media list is a very basic, standard practice.

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Media Radio Newspapers Pitching 40

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. “There is a lot of creativity and value to be had in media tours. Your Pitch Team.

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Media Television Pharmaceuticals Radio 120

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility.

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Solo PR Pro

MAY 10, 2022

Media relations remain an important part of the PR world. As long as it's coming from a genuine place, you can land some solid pitches. Whether you're just getting into the world of solo PR or are already a seasoned pro, we're giving you in-depth tips on working with the media in 2022. 5 tips for working with the media.

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Pitching Media Journalism Data 58

Bianchi Biz Blog

JUNE 21, 2022

During the two years it took to transition from driving to writing, I scaled back the driving, did a two-year stint hosting an all-night radio show targeted to truck drivers at CHAM radio in Hamilton, Ontario, and contributed as many stories as I could to various magazines. What advice do you have for PR people that want to pitch you?

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Meeting Media Chemicals Radio 86

Communications Conversations

AUGUST 31, 2018

Vineeta Sawkar, senior media relations manager, University of St. Tell us about your media background–and about your current role on the PR/comms side. I am now a senior media relations manager at the University of St. And, how can companies better work with the media in the years ahead?

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Media Journalism Report Video 112

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. You can utilize the crew during breaks to capture additional footage and/or soundbites to be used for social media, client websites and other channels.

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Strategy Media Radio How To 40

Beyond PR

AUGUST 23, 2016

“Earned media helps a brand create buzz and generate conversations, often via a credible third-party. We’ve conducted successful health-related SMTs on topics ranging from ‘how to look good for your holiday photos and holiday parties’ for an aesthetic treatment as well as tours about how to avoid holiday weight gain.”.

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Marketing Media Radio Local 40

Communications Conversations

FEBRUARY 3, 2016

When you hear her talking on the radio, she’s raving about our great state. I have a lot of media contacts who follow, or friend me on my professional and personal social channels, so regularly showing off my #OnlyinMN experiences is a simple and effective media relations tactic. million trips, $337.4

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Tourism Travel Instagram Pitching 60

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

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