Cision

SEPTEMBER 22, 2016

I will start by introducing Brunswick Insight to my network of corporate and public affairs contacts as well as others in various industry sectors such as Health & Wellness and Fast Moving Consumer Goods. What are some of the key components of a successful marketing strategy? How can they improve?

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Solo PR Pro

MAY 8, 2018

Integrated Marketing Communications (IMC). Internet marketing. Journalism. Market research. Public affairs. Event planning. Fundraising. Government relations. Internal communications. Investor relations. Media buying. Media relations. Non-profit management. Product management. Promotions.

Public Affairs 40

Public Affairs Internal International Community 40

Landis PR

JULY 10, 2023

Check out the Doubt It and Keep Truth Well campaigns by the Canadian Journalism Foundation. Fake news comes in many forms; from honest mistakes at one end to outright deception on the other. There are many tools available to help research whether something is true or not. First, consider the source of the information.

Journalism 52

Journalism Training Consumer Tools 52

Barokas

MARCH 22, 2018

Through an aggressive media relations campaign, our team secured over 250 top-tier broadcast and print media hits on the local and national level in publications including CBS Sports, ESPN, Wall Street Journal, among others. Public Affairs – Apprenti. Our team’s work generated over 1.2 billion media impressions for VICIS.

Public Affairs 49

Public Affairs Sports Engineering Local 49

Cision

FEBRUARY 17, 2016

From there, I continued making connections between what originally attracted me to public speaking and the many other elements of public relations that I use today. Learn how to build a brand journalism strategy with our free white paper! What’s the biggest lesson you learned from your first position?

Policies 120

Policies Internal International Public Affairs 120

PRSay

FEBRUARY 27, 2017

Throughout my 16-year career, I have worked for different companies in various PR and marketing roles and can attest to the lack of diversity in PR. At the time, that meant I would likely end up doing some form of journalism. I really did not know much about public relations, and it had never been presented to me as a career option.

Conference 60

Conference Education Public Affairs Television 60

Landis PR

JULY 17, 2023

Although there likely will be restrictions on Threads in some markets, it could become the Earth’s information channel. But a simple signup for non-Instagram users will significantly broaden the user base. Nearly five billion people use various social media platforms.

Instagram 52

Instagram Twitter Social Media Community 52

Communications Conversations

OCTOBER 18, 2016

The Business Journal has its long-time 40 Under 40 “competition.” Susan Roeder, director of public affairs, Andersen. Jamie Plesser, director-interactive marketing strategy & execution, Allianz. Ryan Arnholt, director-content marketing, Optum. Amy Lewis, president, Renown Marketing.

Agency 60

Agency Groups Public Affairs B2B 60

Bad Pitch Blog

APRIL 12, 2009

My colleagues at Columbia Business School (I was PR Director) as well as the Stepfordish public-affairs director thought what I did was special and incomprehensible: "Richard got us on the front page of the Journal and the Times on the same day. Marketing speaks in a foreign language--why not us? However did he?"

Knowledge Base 40

Knowledge Base Education Public Affairs Corporate 40

Sword and the Script

AUGUST 1, 2023

PRophet is part of a portfolio of products grouped together under a “cloud marketing” division managed by Stagwell (NASDAQ: STGW ). Source: State of PR and Journalism Salaries 2023 by Muck Rack. People on the move Muck Rack appointed Lisa Landa as its first Chief Marketing Officer (CMO). Long work hours. “57%

Software 123

Software Pitching Ethics Privacy 123

Sword and the Script

MAY 26, 2020

That’s according to the 2020 JOTW Communications Survey which polled 300 communicators – public relations, public affairs, marketing communications and related roles – across more than a dozen different industries. Some 72% of professionals believe the political landscape has made their jobs harder.

Survey 121

Survey Measurement Public Affairs Storytelling 121

Sword and the Script

JULY 17, 2018

Incidentally, her arrival at her first duty station in the Philippines coincided with a volcanic eruption and, in need of communications help, her commanding officer reassigned her to public affairs. See these related interviews: Marketing has Gotten Better as a Profession; Off Script #29: Tom Pick of Webbiquity.

Government 90

Government Publicity Public Affairs Agency 90

Maxim Behar

NOVEMBER 15, 2023

I call our business Public Relations as it is called in many other countries. There is no Bulgarian word for marketing and many other things. Then at a certain point, I parted ways with journalism. I think politics and public affairs should be done by people who can answer any question.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Sword and the Script

JUNE 16, 2020

I couldn’t imagine a vice president of marketing at any of the local tech companies could get behind that idea. Conversational marketing.” Humanizing the marketing message.” Long-form journalism.” Putting a face or personalizing public affairs issues so that people understand relevance and importance to them.”

Storytelling 132

Storytelling Communications Survey Case Study 132

NewsWhip

APRIL 14, 2021

You’ve got a master’s in Journalism, a PhD in Communications with an emphasis on both Data Analysis and concentration in Risk. And we’re going to be talking about listening and learning from customers, navigating market nuances and listening and monitoring and being locally relevant at scale.

Analytics 78

Analytics Data Crisis Reputation 78

Stuart Bruce

FEBRUARY 11, 2016

This is VR as just another step in improving ‘content marketing’ to tell better stories. You can get an idea of what storytelling for PR might be like by looking at how VR is already being used for journalism such as the New York Times virtual reality app.

Publicity 60

Publicity How To Crisis Communications Crisis 60

Mindful Marketing

JULY 28, 2015

We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. We use every tool in the PR toolbox to do that, including inbound marketing and social media. An interesting aspect of our work is that we find ourselves doing more and more public affairs work.

Interviews 50

Interviews Communications Storytelling Marketing 50

PR Conversations

FEBRUARY 5, 2015

Innovation in any area—whether it is pure science, science communications, marketing, or public relations—does not simply spring out of the ether or get passed down to us on a stone tablet. Maggie Fox was founder and CEO of Social Media Group and is now global senior vice president of digital marketing with SAP.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Innovation in any area—whether it is pure science, science communications, marketing, or public relations—does not simply spring out of the ether or get passed down to us on a stone tablet. Maggie Fox was founder and CEO of Social Media Group and is now global senior vice president of digital marketing with SAP.

Communications 40

Communications Conference Government Policies 40

Solo PR Pro

NOVEMBER 29, 2022

It’s an innate skill, but also comes from his background as a public affairs reporter for a regional chain of newspapers in western Missouri. enlisted in the Marine Corps to become the public affairs specialist for the United States Marine Band, which provides all the entertainment for events at the White House.

Meeting 52

Meeting Public Affairs Nonprofit Journalism 52

Sword and the Script

AUGUST 2, 2016

I have a lot of admiration for those individuals that hold a full-time job in business – especially in PR or marketing – and simultaneously wear a military uniform while serving in the National Guard or Reserve. My degree and early work was in broadcast journalism. I’ve served in Army Public Affairs for nearly 17 years now.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60