Bianchi Biz Blog

FEBRUARY 21, 2022

While working in local news in the Northeast, I covered a few big hurricanes and major blizzards that ravaged the area. How long have you been in journalism and how did you get started? I started off covering education and other local issues. What advice do you have for PR people that want to pitch you?

Meeting 94

Meeting Transportation Media Sports 94

Bianchi Biz Blog

JANUARY 10, 2022

Working in China and northern Iraq early in my career opened my eyes to the possibilities of journalism. I might write about a local company or service I never knew existed, and the next day might be an enterprise piece about electric vehicles or the steel industry. How long have you been in journalism and how did you get started?

Meeting 74

Meeting Report Automotive Media 74

Bianchi Biz Blog

OCTOBER 24, 2022

Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data. How long have you been in journalism and how did you get started? What advice do you have for PR people that want to pitch you? Stick to the keep-it-simple principle.

Meeting 60

Meeting Automotive Transportation Newspapers 60

Landis PR

MARCH 29, 2021

During the summer, when various protests and conversations regarding social justice were taking place, a local high school’s mascot, which at one point in its history looked like a Confederate soldier, was under scrutiny, and some alumni were hoping for a change. What advice do you have for PR people who want to pitch you?

Meeting 96

Meeting Media Local Interviews 96

Bianchi Biz Blog

MARCH 22, 2021

Not too long ago I reported on how a local venture capitalist had been among the early investors in the company that went on to become Moderna, now one of three companies with a vaccine against COVID-19. I get a lot of pitches about a company being started and that’s the news hook being offered. Any pet peeves with PR people?

Technology 76

Technology Report Meeting Financial 76

Bianchi Biz Blog

MAY 3, 2021

How long have you been in journalism and how did you get started? I search out local coffee shops in every town I visit and always bring home a bag or two to enjoy later. What advice do you have for PR people that want to pitch you? Pitch anything even remotely automotive. If I am not reporting, I am….

Automotive 86

Automotive Meeting Media Pitching 86

Bianchi Biz Blog

MAY 16, 2022

My first article on the project also holds a special place in my memory as it was the first big article I wrote after I started in B2B journalism in which I had come up with the idea and it wound up being the cover story for a print issue. How long have you been in journalism and how did you get started? PowerMotionTech.

Meeting 74

Meeting Media Engineering Journalism 74

Bianchi Biz Blog

MARCH 7, 2022

How long have you been in journalism and how did you get started? By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. What advice do you have for PR people that want to pitch you? What is the motive behind this pitch? Have a reason. Provide assets.

Meeting 82

Meeting Automotive Media Transportation 82

Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I

Meeting 131

Meeting Radio Sports Telecommunications 131

Landis PR

APRIL 12, 2021

The differences are less significant than what, at least in a good newsroom, they all share: a commitment to enduring journalism values that include accuracy, timeliness, balance, relevance, importance, emotional impact, counter-intuition, enterprise. The post Meet the Media – Dan Rosenheim appeared first on Landis PR.

Meeting 98

Meeting Media Print Enterprise 98

Bianchi Biz Blog

JANUARY 11, 2021

How long have you been in journalism and how did you get started? It was for the local newspaper (I miss those) and about a kid getting his Eagle Badge. What advice do you have for PR people that want to pitch you? Make sure that you double-check the name on your pitch. Pay rate per word. :). and Hawaii home.

Automotive 55

Automotive Meeting Report Media 55

Cision

JANUARY 22, 2016

Here’s a few themes we’ve complied when pitching one of the toughest, yet most desirable outlets: The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. The paper employs some of the top journalists in the country, and the last thing they want is a tone-deaf pitch. Don’t call.

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Pitching Newspapers How To Knowledge Base 120

Bianchi Biz Blog

JANUARY 24, 2022

Similarly, I had the opportunity to meet a young automotive technician named Jose Campos. How long have you been in journalism and how did you get started? I did that for a fair number of years, covering the local music scene and any big national acts making a tour stop in town. The people I work with are constantly on my mind.

Meeting 78

Meeting Automotive Media Technology 78

Bianchi Biz Blog

APRIL 17, 2023

Powertrain diversification is a major trend, as companies strive to meet stricter emissions regulations and advance their own net-zero and sustainability initiatives. How long have you been in journalism and how did you get started? And before that, I was an English and Journalism student at Bowling Green State University.

Engineering 78

Engineering Automotive Agriculture Media 78

Communications Conversations

SEPTEMBER 10, 2020

I reported on just about anything during my time in radio…Breaking news, traffic reports, school board meetings…I even interviewed cats at the humane society one time (look it up; Editor’s Note: Ha! Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018.

Radio 167

Radio Journalism Interviews Energy 167

Flack's Revenge

DECEMBER 5, 2017

I’ve known Lin Pophal for years through her work as a writer for eContent , HR Executive , and others; have pitched her client stories and my own thought leadership topics (I’m in her eContent story on content curation tools ). Is this a sign of the future of PR (and journalism)? Is it interesting to get pitches?

Pitching 174

Pitching Journalism Video Advertising 174

HMA Public Relations

DECEMBER 16, 2020

Since I also loved reading the newspapers and magazines that my parents kept around our house (the Arizona Republic, The Atlantic, The Economist), I decided to pursue journalism – and here I am! Tell us about the outlet and types of story pitches you want? Favorite local restaurants or other haunts? Where did you grow up?

Local 52

Local Pitching Community Journalism 52

PR for Anyone

AUGUST 6, 2020

See this article from the Wall Street Journal that discusses why. Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She took a national story/trend and brought it local. Media outlet that was pitched: WTKR-3, CBS affiliate in Virginia Beach.

Case Study 100

Case Study Study Media Local 100

Flatiron Communications

JANUARY 11, 2018

I don’t have hard statistics or success rates, but anecdotally as president of the Publicity Club of New York , I’d be surprised if one in one hundred PR-driven story pitches actually results in a story. The quality of the pitch itself has degraded over the last few years.

Pitching 43

Pitching Journalism Tools Agency 43

Bianchi Biz Blog

AUGUST 7, 2023

I’m the Chief Editor of Commercial Carrier Journal (CCJ). She even went to his funeral locally (we asked their permission) – it was a full military funeral with honors – and photographed it and gave all the pics to the family. How long have you been in journalism and how did you get started?

Journalism 79

Journalism Meeting Newspapers Automotive 79

Bianchi Biz Blog

NOVEMBER 14, 2022

How long have you been in journalism and how did you get started? What advice do you have for PR people that want to pitch you? Please take a look at wardauto.com and understand our coverage areas and emphasis before sending me your pitches. And somewhere back in time, I was an elected school board member.

Automotive 82

Automotive Engineering System Media 82

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

Don’t fall for a slick pitch. Charity Navigator, The Journal of Philanthropy and even the Better Business Bureau offer updated information. Our local partners knew the “lay of the land” and were cooperative on every level. There are many ways to check out an organization before partnering.

Local 120

Local Corporate Groups Ethics 120

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. The endless media pitch calling and subsequent rejections were exhausting. Client Turnover — can lead to instability and the need to perform new business pitches constantly.

Agency 89

Agency Energy Crisis Management Industry 89

Rock the Status Quo

DECEMBER 11, 2014

Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. ” “I need to reschedule [ because of a non-important fluff meeting ] and I’m double-booked; can the reporter reschedule?”

Interviews 174

Interviews Real Estate Media Pitching 174

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree.

Crisis 0

Crisis Reputation Study Social Media 0

Mora Communications

NOVEMBER 28, 2017

When comes to pitching the media, the harder you sell, the quicker you’ll lose them. . For example, your story might be a good fit he Wall Street Journal, Elle magazine and your local newspaper, but you definitely don’t want to pitch each of those the same story in the same way. Don’t sell.

Pitching 40

Pitching Newspapers Meeting Journalism 40

Bianchi Biz Blog

MAY 22, 2023

Out of journalism school, I worked at the Galveston County Daily News , near Houston. I reported on NASA and crime, local government, League City, the bedroom community close to Mission Control/Johnson Space Center. How long have you been in journalism and how did you get started? Pitch news instead of promotional material.

Automotive 75

Automotive Meeting Report Real Estate 75

Bianchi Biz Blog

MARCH 11, 2024

It is broadcast nationwide online, on the NEWSnet app, on local cable TV, as well as on Apple TV, Roku, etc. In my journalism career, the story I’m most proud of is a documentary short video I did on PTSD. How long have you been in journalism and how did you get started? The more people I get to interview, the merrier.

Automotive 92

Automotive Meeting Report Journalism 92

Bianchi Biz Blog

JUNE 21, 2022

Wilson award for business journalism. How long have you been in journalism and how did you get started? My foray into journalism began by writing “letters to the editor” to several trucking trade pubs. What advice do you have for PR people that want to pitch you? For that effort, I earned my first Gold Kenneth R.

Meeting 87

Meeting Media Chemicals Radio 87

Ethical Voices

AUGUST 1, 2022

We start working and I pitch some new stories for the new client, including one that actually landed in the Wall Street Journal. They called the agency and they said, “There’s this story in the Wall Street Journal, we don’t know who this new beer is. .” ” The reporter said, “Yes, I did.

Ethics 71

Ethics Agency Journalism Corporate 71

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. A3 I studied journalism in grad school. Universities should teach Writing, Pitching, Attention to Detail, Measurement (of course), and… How to deal with Rejection. measurePR #PRStudChat #measurepr.

Measurement 40

Measurement Nonprofit Education Social Media 40

Bianchi Biz Blog

JUNE 21, 2021

I wouldn’t describe this as a “fun” story, but it was heartbreaking, somewhat surreal and deeply meaningful to me to cover the story of my hometown newspaper, an institution that meant so much to the local community and gave me my start in journalism. How long have you been in journalism and how did you get started?

Meeting 95

Meeting Report Automotive Real Estate 95

Ethical Voices

DECEMBER 18, 2023

When I was a senior in college, I was in a market research class and we were working with a local small business in Washington, DC, that was trying to do restaurant deliveries to students. What are some other things we can do beyond if the media pitches aren’t landing? We agreed to do a market research project with them.

Ethics 105

Ethics Data Training Agency 105

Buzzstream

MAY 2, 2024

Some journalists love to get pitched great stories. But they are so bombarded with irrelevant stories and weak pitches that they don’t put their email addresses front and center. This post isn’t about writing a media pitch because we’ve already done that. In the digital PR world , journalists and reporters promote our content.

Digital PR 62

Digital PR Report How To Pitching 62

Bianchi Biz Blog

MAY 17, 2021

My background in trucking industry publishing stems from work for several publications allied with Commercial Carrier Journal , including Owner Operator and, later on Overdrive and Truckers News. How long have you been in journalism and how did you get started? What advice do you have for PR people that want to pitch you?

Meeting 65

Meeting Automotive Engineering Media 65

Communications Conversations

MAY 3, 2016

Melissa Thibodo is the whole package – she is incredibly bright with PR strategy, she is among our top student writers and editors in the journalism school, she has unparalleled relationship building skills, and she has a strong foundation of real-world experience. When you meet Justin, you know there is something special about him.

Sports 0

Sports Leadership Internal International 0

Communications Conversations

AUGUST 31, 2018

And, more to the point, I’ve been MEETING with more of these people. Others I’m meeting for the very first time. Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. It was a tough journey.

Media 112

Media Journalism Report Video 112