Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. It’s a mix of PR, social media and content marketing news designed to help marketers stay up to date on trends and best practices. Social Media' What do you think?

Blogging 183

Blogging Comparison eBook Case Study 183

Victorious PR

JANUARY 27, 2023

When building relationships with the media, it’s important to be transparent, responsive, and informative. That being said, it’s a good idea to create press kits that include information about your company, its team, the problem you’re solving, your whitepaper and your tokenomics , and so forth.

Company 52

Company Real Estate Strategy Publicity 52

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Does your media push translate into a foray into another medium?

Instagram 159

Instagram Reddit Transportation Creativity 159

ImPRessions - Crenshaw Communications

MAY 9, 2016

The prospect was planning a luxury product launch, but the brand didn’t carry an upscale image. But he hired us a month later, and although the branding didn’t change as much as we would have liked, we reached a compromise and helped him achieve a successful launch in a local market. ” And I was.

How To 120

How To Construction Product Launch Local 120

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Once coverage appears, it can then be shared via social media and clients can also leverage paid media to boost it even further if they choose.”.

Marketing 196

Marketing Content Marketing Data Social Media 196

PR Fuel

NOVEMBER 9, 2021

Whether you’re announcing new hires, a new product, or a company event, a press release is a great way to communicate information in an objective fashion. However, to get this information out there, you need a good press release headline. Their product is in direct competition with yours. Not so fast!

Writing 84

Writing Small Business SEO Local 84

PR Fuel

JULY 26, 2020

Media coverage is one of the best possible ways to increase sales and get noticed, but how do you increase your media coverage? They get picked up by local and national publications, help journalists, and allow you to control your messaging. But, the media need to be informed of the event before they can help with publicity.

SEO 52

SEO Writing Local Product Launch 52

Konnect Agency

JANUARY 21, 2021

As we kick off the new year, digital marketers must continue to adapt their social media strategies in a world grappling with a global crisis, political unrest and an unknown economic future. If this last year taught us anything, it is that no amount of planning or budgeting can account for the unprecedented.

Consumer 52

Consumer Marketing Social Media Instagram 52

ImPRessions - Crenshaw Communications

MARCH 21, 2017

The candies were miserable little oblong-shaped blobs, and the traditional and social media backlash began. Rather than fight the fail, Reese’s responded with a brilliant social media message about “tree-shaming” anchored by the #AllTreesAreBeautiful hashtag.

Airlines 136

Airlines Reputation Product Launch Crisis 136

Prohibition

JULY 7, 2023

A strong network of contacts can significantly enhance the agency’s ability to secure media coverage and partnerships for your brand. Additionally, consider the agency’s expertise in digital PR and social media marketing, as these channels play a vital role in today’s landscape.

Agency 62

Agency Case Study How To Crisis 62

PR Fuel

JUNE 17, 2021

A press release is a great way to pique the interest of local media agencies and journalists in your region in order to spread the word about your business. In order for your press releases to gain recognition by the right people (namely the media and local journalists), you need to ensure they’re written in a news format.

Writing 59

Writing SEO Google Local 59

Beyond PR

OCTOBER 4, 2016

Take social media marketing for instance. Only a few years ago, it was relatively easy to jump onto social, build an audience and promote your content. Keep reading for the five ways media monitoring software and content distribution go hand in hand for communication success. Find a newsworthy story angle.

Strategy 96

Strategy How To Software Media 96

Buzzstream

MARCH 26, 2020

But the problem with this method is that you get an unfiltered list that you need to personally check for audience, number of subscribers, and other information. These tools have a database of YouTube influencers along with a ton of information about them such as their subscriber bases, locations, and average video views. Image Source.

YouTube 116

YouTube Brand Branding Video 116

Prohibition

JANUARY 14, 2022

For example, an employee leaks damaging information about your company. ? A major crisis. For example: A lawsuit alleging dangerous product defects. Here are a few things you should consider as part of your PR crisis management plan: Who will decide what information needs to be released, and in what format?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Beyond PR

APRIL 27, 2016

Trade shows can be an endless sea of opportunity, engagement, and information. Blog posts are a great way to candidly discuss everything from your brand’s excitement about an upcoming event to dropping hints about a new product launch at the show. Social Media Straits. Social media is a two-way street.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40