5W PR

AUGUST 19, 2019

PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television. Digital vs. Traditional. What Does Digital PR Involve? So what are you waiting for?

Digital PR 76

Digital PR Print Construction Television 76

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. Yes, there is still print and broadcast media.

Pitching 150

Pitching Radio Newspapers Print 150

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

MAY 26, 2020

Among the themes that emerged from the meeting were how to bring patients back for emergency treatments, surgeries, elective procedures, screenings, outpatient therapies and office visits. It includes TV and radio spots, print ads, billboards, targeted digital ads, social media posts and email messages. Dennis Wilson, Jr.,

Communications 189

Communications Crisis System Healthcare 189

Solo PR Pro

JULY 14, 2015

Never assume – just because a client knows the key messages backwards and forwards – that they understand the dynamic of an interview. Explanations and instructions on taking charge and guiding the interview, including bridging statements and transitions. Advice about how to use concise, quotable language.

Media Training 40

Media Training Training Handbook How To 40

Reputation Us

APRIL 18, 2017

Basically, will TV/radio work, or should they mostly respond via email to online/print queries? How available or responsive are they? Equip them with messaging and train them on how to authentically segue to that messaging and navigate curve-ball questions. Are they articulate? Media opportunities come and go fast.

Leadership 83

Leadership Print Training Radio 83

Bianchi Biz Blog

SEPTEMBER 7, 2021

It starts with how to keep costs down in the bay and extends to keeping trucks and technicians productive. It was great watching them at their craft, being so close to crazy stunts and actors, and interviewing the directors between takes. Also, just send the high resolution images; don’t make us ask for them.

Meeting 90

Meeting Transportation Media Journalism 90

Shift Communications

JANUARY 6, 2015

We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: what IS the future of marketing? Thoughts on the Future of Marketing: There will always be print/radio ads in the traditional sense. The interview with C.C.

Marketing 60

Marketing Radio Print Interviews 60

ReimaginePR

MAY 30, 2015

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Interviews – Q & A on video. Even radio. Again, the highest resolution and biggest photos you can manage are critical to anything print. Media Kit vs. Press Kit: In this day and age, they mean the same thing.

Media 120

Media Television Video Print 120

Mora Communications

MAY 7, 2015

I knew he had interviewed quite a few PR firms before he signed with us and I asked him what steered him in our direction. He was looking for the validation and credibility that comes from being featured on TV, radio as well as in magazines and newspapers, which we focus on.

Social Media 49

Social Media Newspapers Media Pitching 49

Maxim Behar

JANUARY 11, 2024

The huge flow of information motivates me personally to be even more innovative, and even more creative, but you must know how to swim in this ocean of information. At the same time, know how to deal with fake news. At some point, in time we adapt and ask how did we live without it. Very interesting points of view.

Leadership 59

Leadership Social Media Creativity Ethics 59

Buzzstream

FEBRUARY 27, 2024

It was particularly important for print journalists to follow the inverted pyramid structure because articles would often be “cut from the bottom” (i.e., How to Write a Media Pitch We’ve identified several segments of journalists, plus the most relevant story angle for each segment. Good luck out there!

Pitching 83

Pitching Writing Film How To 83

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Forbes One of the biggest struggles faced by marketers today is how to balance new media (digital and social) with traditional media (TV, radio, print). Unlike TV, radio or print, PR has evolved and is as relevant, if not more relevant, today than it was 20 years ago.

Media 100

Media Print Radio Consumer 100

Polaris

SEPTEMBER 2, 2015

It wasn’t until I read her recently released autobiography, My Fight/Your Fight, that I learned more about her and her instincts inside and outside the cage (including her approach to media interview preparation ). Ronda Rousey Trains for Media Interviews the Same Way She Tackles A Fight. I watched interviews she gave.

Interviews 100

Interviews Media Sports Training 100

Maxim Behar

APRIL 2, 2024

The media in its classical form — already long known as traditional media, which continues to linger on today — existed long before PR, particularly in print media. Dozens of leading global PR experts have contributed to this book by agreeing to be interviewed on the topic of a social media revolution.

Print 64

Print Social Media Web Television 64

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. A satellite media tour can incorporate 20-30 interviews within a 4-5 hour time span, as opposed to sending a spokesperson travelling around the country,” Risa says.

Strategy 40

Strategy Media Radio How To 40

Bianchi Biz Blog

JUNE 21, 2022

I test drive new equipment offerings in print and video formats. There’s no shortage of material to cover here, but I try to maintain coverage of the fundamentals: the how-to stories, coverage of regulatory issues, and coverage of successful people and companies in this space. Describe the craziest or most fun story you have written.

Meeting 86

Meeting Media Chemicals Radio 86

PR Fuel

MARCH 19, 2021

We’ll tell you how to write, format, distribute, and promote your press release, so keep reading below. Your goal is to have the journalist contact you, which may result in a print/online article or TV/Radio interview. You also need a persuasive angle to sway buyers away from the competition. Write for Journalists.

Small Business 97

Small Business Writing Engineering Infographics 97

Ethical Voices

FEBRUARY 20, 2023

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? Listen to the full interview, with bonus content, here

Ethics 81

Ethics Community Conference System 81

Stephen Waddington

SEPTEMBER 18, 2020

The fourth book, Celebrating BAME Talent is published today in digital and print formats. Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Sword and the Script

MARCH 20, 2018

See these related interviews: Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock. Instead of checking in guests by scanning a printed confirmation or even checking in via a mobile device, they can simply walk up to a monitor that’s capturing their image, processing it algorithmically, and welcome them by name.

Industry 71

Industry Marketing Enterprise Mobile 71

Maxim Behar

SEPTEMBER 4, 2023

Traditional media is written only, or mainly by journalists, people who know well how to check the credibility of an information and rarely impose their opinion, when they comment they do it with arguments. Remember how he came out of a very difficult and almost - seemingly - impossible situation.

Social Media 52

Social Media Media Writing Web 52

Maxim Behar

MARCH 6, 2022

In an exclusive interview with the Indian Valasys Media, Maxim Behar revealed his secret to success: individuality. He spoke about his passion for PR and how he is making a difference to the world with his engaging activities, contributions to the PR world, and innovative ideas. How do you do a B2B PR?

B2B 52

B2B Communications Media Newspapers 52

Waxing UnLyrical

JANUARY 26, 2011

I think my opinion stems from my years of being a radio broadcaster. If I make a nice comment about my favorite TV or radio station on their blog/website, and they then use that in a promotional piece, I dont see that as being too far off of what Facebook is doing. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Facebook 107

Facebook Privacy Twitter Social Media 107

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115