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5 Insights From The Best Emails Newsletters in Financial Services

Contently - Strategy

Email newsletters are a particularly useful tool for financial services companies, especially if you’re writing about personal finance. Because of email’s inherent intimacy—it’s just you, your subscriber, and a secret list of every other BCC’d subscriber—financial services content marketing can really shine.

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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

In essence, Tokyo and Japan provide a unique blend of financial strength, technological leadership, cultural richness, consumer appeal, efficient infrastructure, and government support—making both Tokyo and Japan premier destinations for businesses navigating the dynamic landscape of the Asia-Pacific region.

Marketing 106
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Pitch Ideas

PR for Anyone

You need to be pitching national publications NOW for stories that will go to print in October. If you want a little head start on what the magazine might already be covering which instantly makes your pitch a warm pitch because you know they are covering that topic, check out editorial calendars. It’s Financial Planning month.

Pitching 130
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How the Canadian Newspaper Industry Can Adapt to Changes

Business Wire

Declining advertising dollars, low subscription numbers, and the emergence and disruption of digital have all contributed to the financial hardships affecting many Canadian news publications. Perhaps none have been affected more than print newspapers. And they’re trying to do that on 4 or 5 platforms,” he continues. “So

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Out-of-Work Writing Talent Means Huge Opportunity for Brands

PR 20/20

In 2008, the financial climate started to take a turn for the worse in the United States and around the globe. Nonmedia companies, who in some cases had robust print custom magazines, began to lay off portions of their content teams. It includes 13 strategies marketers need to employ now. Download it free today.

Writing 72
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6 PR Pitches To Avoid At All Costs

ImPRessions - Crenshaw Communications

Be very clear about what your story is, what your spokesperson will talk about and when, and major details like statistics or financial details. Print magazine? Hell hath no fury like the deceived journalist! We’re not above a little creative hyperbole to get interest, but tread carefully. It’s likely to backfire.

Pitching 149
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5 Essentials of an Effective Content Marketing Strategy

Polaris

From grocery stores and tax attorneys to financial planners and plumbers , everyone seems to be doing it. In 1891, August Oetker sold baking powder with recipes printed on the back. Four years later, John Deere launched The Furrow , a magazine providing information to farmers on how to become more profitable.