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Beyond the Press: Navigating the Diverse Landscape of News Channels and Platforms

The Proactive Report

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. As they strive to stay informed, the options have expanded exponentially, offering both a bounty of choice and a minefield of misinformation. Today, half of U.S.

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Best PR Practices For Working With International Clients

ImPRessions - Crenshaw Communications

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. Negotiations on exact embargo times have become more complicated, but not insurmountable, as major financial newspapers publish in different editions and time zones, as well as online. For instance, a U.K.-based

Internal 147
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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. And an important note to foreign companies entering the market: very few English media titles exist in Japan.

Marketing 106
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Press Release Newswire Services – Worth The Cost?

ImPRessions - Crenshaw Communications

They’ve been a staple of the business for decades because they serve a distinct purpose: to inform the media of news. Businesses use different media to tell their story in this evolving PR environment, but press releases REMAIN an effective and trustworthy source of information for companies big and small. But are they really?

SEO 279
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How to pitch an Op-Ed to The New York Times

Remote PR Jobs

An Op-Ed is an essay that runs on the opposite side of the editorial page in a newspaper. If those editors find something interesting, they send it to an internal group that is responsible for editing the pieces on the pages in all the editions. Here’s how to go about submitting for the New York media staple.

Pitching 100
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Media Insights: Top 17 Media Outlets for Effective Press Release Distribution

Newsfile

From global giants to specialized platforms, understanding the landscape can help you make informed decisions about where to send your press releases. These global giants have immense reach and help propel your press release onto the international stage. AP stories are picked up by newspapers, websites and broadcasters worldwide.

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What’s Going On With Media – And How Does It Impact Your Public Relations Strategy?

Stern + Associates

For the big business publications like the Financial Times or Wall Street Journal, industry- and topic-specific newsletters and sections (whether industry-focused or topical) have become more important, catering to those readers – typically business leaders or other professionals – with particular interests.