Reputation Us

JULY 8, 2019

QUESTIONS : Is corporate reputation a focus for your organization in 2020? Is what employees, customers, prospective customers, media and social influencers say about you important? Corporate reputation is now a strategic intangible asset that affects an organization’s: Financials. Corporate value. Employment factors.

Reputation 133

Reputation Corporate Financial Employee 133

Reputation Us

JUNE 14, 2021

The actions a credit union takes – or doesn’t take – may affect its reputation with its staff, members and community. Our employees and community members are invested in these causes. For BLM, we support our Black members and our Employee Resource Group painted signs in support of BLM. Should we get involved?

Reputation 148

Reputation Financial Community Employee 148

Reputation Us

DECEMBER 14, 2022

As we move toward a new year, ReputationUs encourages keeping your organization’s good reputation at the forefront of your business initiatives. Our annual list of Eight Reputation Enhancement Actions to Take offers guidance for the year ahead. Looking back, 2022 brought in the Year of the Tiger. < Action 2: Explore Web3.

Reputation 78

Reputation Insurance Insurance Employee 78

Onclusive

AUGUST 9, 2021

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Media Measurement. Media Training.

Training 370

Training Media Training Reputation Crisis Communications 370

PR in High Definition

APRIL 27, 2023

A company’s reputation is shaped by perceptions of others – that includes your workforce, and their voices can have huge power in enabling success. When employees become advocates, they act as a reliable source of truth. Step 1: Where do you stand on employee sentiment? Step 3: How do you measure up?

Employee 62

Employee Communications Reputation Measurement 62

Onclusive

JANUARY 14, 2021

Communications is a highly strategic function that supports the growth of your entire organization by nurturing and enhancing how your brand is perceived internally and externally. As corporate reputation now matters more than ever, communicators are also more valuable than ever. Building an impactful communications team.

Communications 195

Communications Corporate Measurement Reputation 195

ImPRessions - Crenshaw Communications

DECEMBER 15, 2021

The role of a PR agency in this alignment, and in building an organization’s reputation among customers, employees, and stakeholders, is central. These goals should be both measurable and prioritized so that there is no misunderstanding. But how to measure outcomes?

Agency 310

Agency Measurement Meeting Reputation 310

PRSay

NOVEMBER 10, 2022

Employees who experience or witness incivilities are more likely to be uncivil toward others, the study found. In the workplace, CEOs say, a culture of incivility threatens employee morale and productivity, corporate reputation and revenue. You might connect your campaign to a particular event, such as World Kindness Day on Nov.

Employee 154

Employee Crisis Reputation Creativity 154

Reputation Us

OCTOBER 31, 2018

We think about reputation a lot. Not our own, per se, but rather business and nonprofit reputations. How are reputations formed? How long does it take to build a strong reputation? Who (employees, customers, community, media, social influencers) ultimately decides what is the organization’s reputation?

Reputation 60

Reputation Nonprofit Employee Analysis 60

Stephen Waddington

JULY 16, 2021

There are several forces in play: Areas of the economy that shut down are reopening and organisations are firmly in recovery-mode The pandemic has created a new set of roles is areas such as employee engagement and sustainability Entry level roles are reopening as organisation begin to figure out the balance between home and office working.

Publicity 199

Publicity Government Crisis Employee 199

Onclusive

AUGUST 22, 2017

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. Iterative PR Measurement.

Media Training 397

Media Training Crisis Communications Conference Training 397

PR in High Definition

JULY 21, 2020

Six former employees of eBay possibly took these messages as direct instructions and all have been arrested. Some might question the integrity of a CEO or a company that would ever allow this sort of behaviour to happen, with so many ex-employees possibly involved. It will take a while for eBay’s reputation to recover.

Reputation 77

Reputation Employee Film Internal 77

PR in High Definition

JANUARY 26, 2021

We need to be thinking about the bigger picture – we’re no longer either comms or marketing professionals, we’re all the moulders and builders of brands and their reputations. There’s a reason we’re now talking about the reputation shaper brain and not the comms or marketing brain. But they can be costly too. N:onconformity.

Reputation 90

Reputation Creativity Employee Resources 90

Onclusive

DECEMBER 16, 2020

Here are Onclusive’s predictions for what to expect in 2021: Corporate reputation as a key success metric During this era of disruption and uncertainty, corporate values and brand activism have become more important than ever.

Industry 221

Industry Content Marketing Corporate Analytics 221

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

PR has unique advantages and challenges, and a suspension can cost more in brand trust and reputation than it saves on paper. Measured by sales and EBITDA growth post-recession, those who did best cut costs by improving operational efficiency while investing in R&D and marketing as well as assets like plants and machinery.

Comparison 296

Comparison Advertising Advertising Reputation 296

PRSay

AUGUST 30, 2022

And when told they’ll lose their jobs, employees are just as shocked today. Still, when layoffs become necessary, there’s a lot that employers can do to mitigate the pain and difficulty that employees experience. Garg came to represent accusations that corporations treat employees as expendable units. People were shocked then.

Employee 86

Employee Real Estate Video Internal 86

Onclusive

MARCH 31, 2021

Crisis preparedness, internal education and having the right tools can aid you before a crisis hits. Crisis communication strategies need to be designed for both internal stakeholders – employees, teammates, management – as well as a variety of external stakeholders – customers, partners, and of course the media.

Crisis Communications 195

Crisis Communications Crisis Communications Insurance 195

Reputation Us

JANUARY 7, 2019

This year, credit unions should also attempt to balance their overall efforts to both strengthen their individual brand, while focusing on enhancing, protecting and defending their valuable reputations. Building your credit union’s brand has always been important, but ultimately, it’s your reputation that precedes you.

Reputation 60

Reputation Nonprofit Policies Financial 60

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. Most brands have learnt that the customer service or reputational impact of the occasion rogue tweet isn’t worth the cost of 24/7 social media management. I’ve developed each of these themes below.

Storytelling 78

Storytelling Internal International Social Media 78

PR in High Definition

JULY 31, 2020

Six former employees of eBay possibly took these messages as direct instructions and all have been arrested. Some might question the integrity of a CEO or a company that would ever allow this sort of behaviour to happen, with so many ex-employees possibly involved. It will take a while for eBay’s reputation to recover.

Reputation 62

Reputation Employee Film Internal 62

PRSay

MARCH 19, 2020

Keep the internal lines of communications open 24/7 and encourage employees to openly voice their questions or fears. Enlist employees. Separate fact from speculation or outright misinformation by carefully assessing the sources and validity of all new details about the disease and the measures to stop it.

Crisis Management 214

Crisis Management Crisis Crisis Communications Employee 214

Stephen Waddington

MAY 4, 2021

Practitioners have supported business leaders in listening, planning and engaging with internal and external stakeholders in managing responses to the pandemic. COVID-19 has also highlighted flaws in the use of financial metrics to measure the health and wellbeing of society.

Publicity 197

Publicity Government Corporate Financial 197

Onclusive

APRIL 12, 2018

AirPR sat down with Kathy to talk about her work at UL: AirPR: Tell us about your role and how your team helps UL gain visibility and manage reputation. Lastly, we have undertaken thought leadership content work that I’m confident will further the visibility and reputation of UL. How will you measure success?

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Sword and the Script

JANUARY 9, 2024

A new Gartner report suggests a better corporate intranet can help engage and retain employees. PR measurement evangelist Mark Weiner passed in December. He earned a reputation for PR measurement Ketchum and later in his role as CEO of PRIME Research ( acquired by Cision in 2017 ). Employee engagement. Mark was 68.

Brand 149

Brand Branding Reddit Pitching 149

Newsfile

FEBRUARY 28, 2024

It helps organizations stay informed about their reputation, competitors, and industry trends. PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. How Do You Measure Media Coverage? How Do You Measure Media Coverage?

Viral 52

Viral Crisis Communications SEO Reputation 52

PR in High Definition

MARCH 24, 2021

It takes real courage to stop and take a long, hard look at your reflection to hear the criticism and accept the real truth about your reputation. What do your employees think? Perception is your reputation. No one can say, ‘We have no reputational challenges’. How do you measure the depth of a void?

Reputation 107

Reputation Construction Employee Measurement 107

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. The goal of PR is to present an organization or individual in the best possible light, and to build and maintain a positive reputation.”.

Interviews 99

Interviews Publicity Technology Social Media 99

Sword and the Script

OCTOBER 25, 2022

Clients now expect PR people to also be search experts, content experts, working knowledge of Google Analytics, knowledge of all sorts of tracking tools to measure effectiveness, while filming, producing, and editing video and managing multiple social media accounts.”. More internal comms. More internal comms. Additional duties.

Communications 122

Communications Crisis Internal International 122

Reputation Specialist Michael Toebe

JULY 14, 2022

The petition alleges that Tesla breached its fiduciary duty by allowing and enabling a workplace culture of discrimination and harassment, which has resulted in loss of reputation and shareholder value. Tesla can in addition, work to better develop top-down leadership by measuring them on how well they prevent the failures Chau's suit listed.

Government 52

Government Ethics Reputation Employee 52

Stern + Associates

JUNE 22, 2023

In it, he describes how a corporate communication department serves as the umbrella for media relations, crisis communication, internal communication and investor relations. By bringing these sub-functions together, leaders are able to deploy a highly coordinated strategy to define the organization both externally and internally. “An

Strategy 62

Strategy Communications Crisis Communications Corporate 62

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. In the era of accountability, CEOs must back their public proclamations with measurable performance. The initial acclaim grew into frustration when nothing changed.

Company 187

Company Employee Internal International 187

ImPRessions - Crenshaw Communications

JANUARY 29, 2019

They shouldn’t be vaguely defined as in “increased visibility” or “enhanced reputation” because those are too broad. The most strategic PR programs work to build the relationships and convey the attributes that lead to measurable business performance and growth. Other resources may be internal.

Strategy 265

Strategy How To Resources Employee 265

Waxing UnLyrical

JULY 30, 2015

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Q2 Don’t confine measurement to outputs. Have relevant KPIs to measure against. To engage/motivate your internal community, you need to understand the ‘state of the union.’ measurepr.

Internal 40

Internal International Communications Measurement 40

PR in High Definition

JANUARY 26, 2022

However optimistic your external communications, if these are not backed up by a firm commitment which can be measured regularly and fairly, external stakeholders will easily see through the mirage. Maintaining synergy through employee comms. Download our guide to reputation management here. The post New year, new me?

Guidelines 62

Guidelines Employee Social Media Reputation 62

Solo PR Pro

MARCH 3, 2020

Stock markets have plunged, entire cities have been quarantined, companies have halted travel and international conferences have been cancelled. The full impact of this outbreak from both a human and economic perspective can not yet be measured — and won’t be for some time to come. You can connect with Michael on LinkedIN.

Crisis Communications 93

Crisis Communications Crisis Communications Retail 93

Presspage

FEBRUARY 8, 2024

This is where the future of investor communication is headed: Using ESG data to create a story that resonates with investors, while also shaping the reputation that a company holds in the eyes of the public. From investors to employees, everyone's demanding action. This confusion hampers stakeholders from making informed decisions.

Report 109

Report Government Financial Trends 109

Stephen Waddington

AUGUST 31, 2020

We’ve worked with executive teams to engage employees. Externally that means continuing to engage the public around social distancing measures and the need for protective equipment. Internally it will focus on the balance of home and office working. The next four months are likely to be as chaotic as the last eight.

Communications 125

Communications Crisis Leadership Sports 125