Sat.Sep 10, 2022 - Fri.Sep 16, 2022

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6 important PR tips every practitioner should know

Agility PR Solutions

Public relations is a critical piece of any business or organization. It’s how you build and maintain relationships with the public and key stakeholders. However, PR can be complex and confusing for those who are new to it. This blog post will outline some basic PR tips that everyone should know. Keep reading for more […]. The post 6 important PR tips every practitioner should know appeared first on Agility PR Solutions.

Blogging 155
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Will brands make the transition to using more authentic, less polished content?

Communications Conversations

The social media content world is an interesting place in 2022. Just browse your feeds for a few minutes for a quick glimpse into what I’m talking about. What do you see? If your feed is like most people’s you’ll notice a ton of: Branded graphics – Some brands’ entire feeds are made of up these graphics. Sometimes, you’ll notice the graphics include so much type it’s impossible to read on a mobile device.

Brand 215
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Are Communications Professionals Concerned about Media Bias? Survey says…

Sword and the Script

Most comms pros have some concern about bias across eight different media sources; at one end, 54% expressed strong concerns about social media, while at the other, 28% expressed strong concerns about professional journalists. Are there still two sides to every story? Perhaps not, according to a survey of “11,889 U.S.-based journalists conducted for Pew Research Center by SSRS.

Survey 96
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Humor Transcending the Workplace

HMA Public Relations

Over the last 40-plus years, HMA has had wonderful storytellers and hilarious people as a part of our staff including economic development director and new stand-up comic Jennifer Kaplan Stein. In this post, Scott Hanson shares more on Stein and her recent debut stand-up performance.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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This Week in PR Ethics (9/15/22): No DEI Changemakers, and Where Does Advocacy End and Exploiting Begin?

Ethical Voices

This week there were almost too many PR ethics stories, and almost all of them are powerful. From PRWeek and Google highlight the long DEI road ahead and new ways to approach it; to advocacy, exploitation, AI, Art, and conflict of interest…there is an ethics topic for everyone. . No Changemakers when it comes to DEI – This PRWeek story from Wednesday is a must read for every PR pro.

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More Trending

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ICON 2022 Preview: Marlee Matlin on How Far Deaf Actors Have Come

PRSay

Register now for ICON 2022, featuring top-notch thought leaders, breakout sessions and networking opportunities. The Saver Rate ends on Sept. 16. Marlee Matlin lost her hearing when she was 18 months old. As a deaf child growing up in the Chicago suburb of Morton Grove in the 1970s, she was inspired by Linda Bove, a deaf actress who played Fonzie’s love interest on the hit TV show “Happy Days.”.

Film 148
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Pitches That Placed: How to Pitch WSJ Pro Venture Capital

OnePitch

On this week’s Pitches That Placed, we are highlighting an exclusive funding announcement that landed coverage in WSJ Pro Venture Capital. For reference, the WSJ Pro Venture Capital covers venture capital and the global startup ecosystem and is “a premium membership product for elite practitioners, powered by The Wall Street Journal’s peerless reporting.

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How Industry Speaking Opps Drive Thought Leadership

ImPRessions - Crenshaw Communications

While many people think that a PR agency ’s responsibilities boil down to announcements and media placement, we can’t discount the power of thought leadership for business executives, especially for B2B companies. . Content is one of the engines for thought leadership, and there are many ways to get the story out, from posting on the company website to being a part of a group like the Forbes Business Council.

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Essential PR Investments

Ronn Torossian

There are many elements to successful public relations with the goal of creating a positive image of a company in the eyes of the public. To better plan and organize each one of those elements and help create the image a company wants to achieve, businesses need to develop the right public relations strategies. Media […]. The post Essential PR Investments appeared first on.

Strategy 195
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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How to make SEO and content marketing work together for your business

Agility PR Solutions

It’s no secret that SEO and content marketing are two of the most important aspects of online marketing. But for many businesses, knowing how to make them work together can be challenging. Many people think that SEO is all about cramming as many keywords into your content as possible and that content marketing is about […]. The post How to make SEO and content marketing work together for your business appeared first on Agility PR Solutions.

SEO 183
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These were the top publishers on Facebook in August 2022

NewsWhip

August saw a slight uptick in engagement for the top publishers on Facebook, with the Daily Mail continuing to hold its place at the top of the charts. As usual, these rankings come from a mix of the NewsWhip API and NewsWhip Spike , and encompass the aggregated likes, shares, and comments on the content produced by the publishers in the rankings. Here are some of the key takeaways for August 2022: .

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How Industry Speaking Opps Drive Thought Leadership

ImPRessions - Crenshaw Communications

While many people think that a PR agency ’s responsibilities boil down to announcements and media placement, we can’t discount the power of thought leadership for business executives, especially for B2B companies. . Content is one of the engines for thought leadership, and there are many ways to get the story out, from posting on the company website to being a part of a group like the Forbes Business Council.

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What to Pitch in October

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. It’s almost October. What are you going to pitch the media in October? So much to consider like the season – it’s fall – what happens in your industry in fall? Also, think about what month it is beyond National Breast Cancer Awareness Month.

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Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

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4 solid tips for crafting better email pitch subject lines

Agility PR Solutions

In a PR landscape increasingly intertwined with social media, first impressions matter. It’s more important than ever for PR professionals to craft pitches that grab journalists’ attention quickly. With the right subject line, the payoff can be enormous, and the opportunity is there (according to recent research, 93 percent of journalists prefer to receive pitches […].

Pitching 161
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How can brands benefit from TikTok influencers?

Prohibition

TikTok has truly taken the social media world by storm. As the most downloaded app of 2021, TikTok has surpassed over one billion active users on the platform, providing endless centertainment from creators around the world. Formally recognised as musica.ly , TikTok is a short-form, video sharing social media app. Bought by BtyeDance in 2017, ‘TikTok is the world’s leading destination for short-form mobile videos’ and with their mission to ‘inspire creativity and bring joy’ the app is the sevent

Brand 118
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What Is an Embargoed Press Release?

PR Fuel

Approximately 25% of businesses publish at least 10 press releases each year. While some of these may be about relatively minor news, some can be critical stories you need to get out. One possible way to ensure you get your news out when and how you want. Read More The post What Is an Embargoed Press Release? appeared first on eReleases.

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Bank of America had the biggest brand story in August with community loan scheme

NewsWhip

Just as August was coming to a close, Bank of America announced its new initiative to make buying a home easier and more affordable for Black and Hispanic/Latino communities, which includes zero-down-payment and zero-closing mortgages for first-time home buyers. The announcement was met with a flurry of media coverage on August 30th and 31st, resulting in 127 articles being published in those two days.

Banking 78
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Communicating During a Crisis & Navigating the Chaos

Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.

Are you ready to face the unexpected? When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Whether you're facing a weather disaster, a cyber attack, or a PR nightmare, knowing how to craft a clear and compelling message can mean the difference between chaos and calm, confusion and

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The impact of healthcare PR on public health

Agility PR Solutions

How healthcare public relations professionals disseminate public health information has far-flung effects. These professionals must provide timely, accurate public health updates to the right audiences. At the same time, they must ensure that their public health communications are easy to understand. Otherwise, they risk miscommunications that make it tough for audience members to get the […].

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5 Digital Trends We Are Seeing

5W PR

When it comes to investing in digital marketing, it’s important for companies to stay on top of the latest trends in this industry to invest in the right strategies. Some of the most effective new digital marketing trends include things like social media platforms adding new options for companies to promote themselves and generate more engagement.

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How to Write a Press Release Boilerplate

PR Fuel

If you’re feeling stumped about how to write a decent press release boilerplate, you’ve come to the right place, friend. Gather around as I share with you the wisdom and know-how to make your company and your events stand out. A boilerplate s. Read More The post How to Write a Press Release Boilerplate appeared first on eReleases.

Writing 98
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RepUs Awarded 2022 Top Public Relations Firm

Reputation Us

ReputationUs has once again been recognized by Expertise as one of the top public relations firms in Portland, Oregon. While our firm has recently relocated its headquarters to Louisville, Kentucky, several RepUs team members reside and support Portland- and Oregon-based companies. We are proud of such recognition of our work. It’s great for our reputation!

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Are influencers losing power? Most consumers doubt they use the products they promote

Agility PR Solutions

Authenticity is what has always given influencers their power, and it’s what separates them other marketing messaging in the eyes of consumers. And social media has given influencers the clout and the platform to promote products. But new research from product trust advocates The Desire Company reveals that many consumers today doubt the credibility of […].

Consumer 154
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What is People-First Content?

HMA Public Relations

As Google's algorithm shifts, the search engine will benefit websites that put humans first, not search engines. Learn more on the importance of people-first content in this post from Justin Liggin.

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Coffee with a Journalist: Max Ufberg, Fast Company

OnePitch

Our guest today on Coffee with a Journalist is Max Ufberg from Fast Company. Max is a senior staff editor at Fast Company working on the tech team. Click below to follow Max Ufberg on Twitter and LinkedIn. During the episode, Max gives us the scoop on his pitching preferences, why it’s better to talk with a reporter or editor before you pitch them, what constitutes embargoed news, and more.

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The Changemakers diversity conundrum

Steve Barrett on PR

Diverse PR pros are invited to the ball but their dance cards are still empty.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Marketers are doing more to reach consumers with disabilities, but barriers remain

Agility PR Solutions

New research from software reviews and selection firm Capterra finds that while one in four American adults live with a physical or mental disability, they are often excluded from digital marketing messages due to accessibility barriers. The firm’s newly released 2022 Accessible Marketing survey finds that while 83 percent of businesses are doing more to provide […].

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London Bridge is Down

HMA Public Relations

With the passing of Queen Elizabeth II, Abbie Fink is discussing the procedures for the funeral and the well-orchestrated process for members of the Royal Family. Read more.

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4 communication strategies successful insurance companies use to connect with their target audience

Axia PR

Effective communication fosters solid relationships and ensures customers fully understand your products and processes – naturally, it is a vital part for all players in the insurance industry. However, only a handful of carriers take this seriously by employing effective communication strategies with their clients.