Sat.May 26, 2018 - Fri.Jun 01, 2018

Things Your PR Firm Should Tell You (That You May Not Want To Hear)

ImPRessions - Crenshaw Communications

The PR agency/client relationship can be a delicate dynamic, especially when things aren’t all rosy. The fortunes of a company and its PR agency are inextricably linked, and a good PR team must have the confidence and courage to deliver bad news when necessary.

How CEOs Should Use Data In A PR Crisis

Onclusive

A crisis can be one of the most difficult situations in a CEO’s career. Crisis preparedness and internal education can aid you before a crisis hits, and having the right monitoring and measurement tools in place can provide you the insights you need throughout a crisis.

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Big Changes Ahead in the PR Industry

The Proactive Report

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed.

B2B PR Trends: How to Give Journalists What They Really Want

B2B PR Sense

Journalism has been battered by major changes over the past few years. If you find yourself struggling to keep up with these changes, you're not alone. But to help you up your effectiveness, we've highlighted the key B2B PR trends you need to know to appeal to journalists.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

PR 2.0 for Communicating Research

PR Expanded

A Guest Post By Kevin Anselmo, Founder of Experiential Communications. Kevin Kelly, co-founder of Wired magazine, noted the following in a BBC story : “truth is no longer dictated by authorities, but is networked by peers. For every fact there is a counterfact.

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5 Pillars of PR Success

ImPRessions - Crenshaw Communications

What separates the good from the truly great when it comes to the success of a public relations program? Beyond native talent and strong skills, there are lessons on execution and optimization that simply come with experience. 5 keys to PR success. PR plays the long game.

7 things all PR pros should do before going solo

PR Daily

The PR profession is growing. Public relations is projected to be one of the top 10 occupations by 2022 , and there are plenty of career options. PR pros can work for a corporation, an agency, a non-profit, a startup or a small business.

5 Things You Should Never Hear a PR Person Say

Garrett Public Relations

Working in public relations, you know you’ll face some challenges. One stumbling block is the preconceived ideas people seem to have about PR practitioners. Whether this is based on previous experience or simply on the reputation some in PR have as being “spin doctors,” we sometimes battle the stereotypes. While this can be frustrating to […]. The post 5 Things You Should Never Hear a PR Person Say appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

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Too Risky to Unfollow? You Can Now” Instagram Mute Friends You No Longer Want to See

Ronn Torossian

For social media users and marketers who no longer want to see pictures of cats and coffees on their news feed, there’s a new feature rolling out.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

ABC Boots Rebooted Roseanne In Bold PR Move

ImPRessions - Crenshaw Communications

There were bigger stories breaking on the Tuesday after Memorial Day, but on social media the news was all about Roseanne. It started with a revolting tweet about former Obama adviser Valerie Jarrett.

Study: Social media ads increasingly less popular among viewers

PR Daily

Americans have a dimming view of online advertising. That’s the gist of a new report from Sprout Social , a social media monitoring and management provider, in which over 1,000 Americans were surveyed for their opinions about advertisements.

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Roseanne Proved The “Oh Crap” Rule Still Exists

The Stalwart Blog

I proudly admit I enjoyed every episode of the Roseanne reboot. I found the storylines compelling and provocative.

38 Things PR Professionals Wish they Could Get Senior Management to Understand about Corporate Communications

Sword and the Script

Open-ended questions can sometimes be the most insightful part of a good survey. Often the answers to such questions provide nuance, context and even lead to new questions.

Bill Gates’ Summer Reading List: 5 PR takeaways from this year’s recommendations

Media Bullseye

Summer is almost here, which means it’s time for Bill Gates’ annual reading list. He shared his list of five recommended books for summer reading last week—along with an amazing video starring five puppies.

Report: Small businesses plan to double-down on Facebook

PR Daily

Facebook’s fortunes seem likely only to get brighter, despite its recent scandals. That’s because there are few alternatives for small-business owners looking to get their products and services in front of the platform’s immense user base. A recent survey from The Manifest.

Getting hired and getting ahead in PR

Stephen Waddington

PR practitioners shared the stories of their careers and advice on landing that all important first job at a recent event for students at Newcastle University. Nicola Quinn leads communication for the Royal National Lifeboat Institution (RNLI) in the North East.

4 reasons influencers ignore your emails, and what you can do about it

Buzzstream

As an entrepreneur, you often send out emails to influential members of your industry. Maybe with the intention of getting a backlink from their blog, or maybe collaborating with them for marketing purposes.

Big Changes Ahead for the PR Industry

The Proactive Report

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed.

Is your culture killing your workers?

PR Daily

At some point, we’ve all uttered a variation of the phrase: “This job is killing me.”. Unfortunately, a BBC story confirms that it’s probably not a drastic exaggeration. Stress is an inherent part of work, but many companies are putting the screws to workers as never before.

Hands up if you’re willing to support student PR research

Stephen Waddington

Students need all the help they can get, but a recent suggestion on social media didn’t elicit the response I expected. Formal teaching is over in UK universities and post graduate dissertation season is about to kick off. Masters students are expected to investigate an area of theory or practice and produce an original piece of work. It typically combines a mix of research and analysis, whereby data collected from practice, or interviews are used to challenge or support a thesis.

Was ABC’s Decision to Cancel Roseanne the Right One?

HMA Public Relations

Read today's blog post about ABC's cancellation of the popular reboot of Roseanne this week after a controversial tweet sent out by the actress. The post Was ABC’s Decision to Cancel Roseanne the Right One? appeared first on HMA Public Relations.

The Scale of Change in the PR Industry

The Proactive Report

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed.

Infographic: 5 steps for defining your perfect audience

PR Daily

What does your ideal audience member look like? Any level of communication requires an audience, someone on the receiving end. Savvy PR pros know that messages should be tailored to these end users, making it easy for them to understand and then act upon the information they receive.

Be a PR Game Changer: Lessons Learned From the Sidelines of the NBA

PRSay

We know that strategic public relations and marketing can be a game changer for the way brands connect and communicate to their consumer base.

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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

“I’m done with agency life. It’s too many hours, too stressful and I have other things I’d like to do.” ” It’s a conversation I’ve had with more than a few friends and colleagues over the years.

Daring PR Professionals and the Lawyers Who Love Them: A Primer for Avoiding Legal Problems

Waxing UnLyrical

Guest Post by Kerry O’Shea Gorgone. Contrary to popular belief, lawyers do not enjoy making your job harder by nixing your creative campaign ideas.

ABC cancels ‘Roseanne’ over ‘abhorrent, repugnant’ tweet

PR Daily

One tweet—53 characters—ended a TV star’s comeback and cost a lot of other people their jobs. Roseanne Barr’s outspokenness on her Twitter account has, over time, garnered both fans and detractors—as well as momentum for her show’s reboot on ABC Entertainment.

What is “News Literacy” in This Age of “Fake News?

HMA Public Relations

Learn about how the News Literacy Project is working to help people sort fact from fiction and make their own decisions when it comes to the news. The post What is “News Literacy” in This Age of “Fake News? appeared first on HMA Public Relations.

Bill Gates’ Summer Reading List: 5 PR takeaways from this year’s recommendations

Media Bullseye

Summer is almost here, which means it’s time for Bill Gates’ annual reading list. He shared his list of five recommended books for summer reading last week—along with an amazing video starring five puppies.

The Importance of Empathy in Media Relations

PRSay

Back in the old days, I was unconsciously obsessed with protecting myself from failure. I thought a lot about “leveraging” my media lists or my relationships with journalists to convince them to cover my story ideas. How do you do it? How do you do it effectively?

6 reasons to pay for your brand’s search terms

PR Daily

As a marketer in charge of paid search, whether in-house or at an agency, you’ve been asked (or asked yourself), “Why are we bidding on our brand terms?”.

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Elon Musk Claims the Media Favors Fossil Fuel Companies and Gas Car Makers Who Advertise. The Data Says Otherwise.

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Elon Musk kicked up a Twitter storm last week, essentially saying (among other things) that the media unfairly picks on Tesla because Tesla doesn’t advertise. He went on to infer that the makers of gas guzzlers and fossil fuel companies get more favorable media attention because they pump millions of advertising dollars into the media’s.more.