Sat.May 26, 2018 - Fri.Jun 01, 2018

Things Your PR Firm Should Tell You (That You May Not Want To Hear)

ImPRessions - Crenshaw Communications

The PR agency/client relationship can be a delicate dynamic, especially when things aren’t all rosy. The fortunes of a company and its PR agency are inextricably linked, and a good PR team must have the confidence and courage to deliver bad news when necessary.

How CEOs Should Use Data In A PR Crisis

Onclusive

A crisis can be one of the most difficult situations in a CEO’s career. Crisis preparedness and internal education can aid you before a crisis hits, and having the right monitoring and measurement tools in place can provide you the insights you need throughout a crisis.

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Big Changes Ahead in the PR Industry

The Proactive Report

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed.

PR 2.0 for Communicating Research

PR Expanded

A Guest Post By Kevin Anselmo, Founder of Experiential Communications. Kevin Kelly, co-founder of Wired magazine, noted the following in a BBC story : “truth is no longer dictated by authorities, but is networked by peers. For every fact there is a counterfact.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Influencer Marketing Search Engine to Roll Out on Facebook

Ronn Torossian

Now that influencer marketing is becoming increasingly popular, social media company Facebook has decided to jump on the trend in an effort to attract people back to the network.

More Trending

B2B PR Trends: How to Give Journalists What They Really Want

B2B PR Sense

Journalism has been battered by major changes over the past few years. If you find yourself struggling to keep up with these changes, you're not alone. But to help you up your effectiveness, we've highlighted the key B2B PR trends you need to know to appeal to journalists.

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7 things all PR pros should do before going solo

PR Daily

The PR profession is growing. Public relations is projected to be one of the top 10 occupations by 2022 , and there are plenty of career options. PR pros can work for a corporation, an agency, a non-profit, a startup or a small business.

Too Risky to Unfollow? You Can Now” Instagram Mute Friends You No Longer Want to See

Ronn Torossian

For social media users and marketers who no longer want to see pictures of cats and coffees on their news feed, there’s a new feature rolling out.

ABC Boots Rebooted Roseanne In Bold PR Move

ImPRessions - Crenshaw Communications

There were bigger stories breaking on the Tuesday after Memorial Day, but on social media the news was all about Roseanne. It started with a revolting tweet about former Obama adviser Valerie Jarrett.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Roseanne Proved The “Oh Crap” Rule Still Exists

The Stalwart Blog

I proudly admit I enjoyed every episode of the Roseanne reboot. I found the storylines compelling and provocative.

7 hints to help create viral content

PR Daily

What’s the essential element of any promotional campaign? You want more people to be aware of your product or service. You want more of them to pay for it. You want more of them to recommend it to their friends and social media followers.

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5 Things You Should Never Hear a PR Person Say

Garrett Public Relations

Working in public relations, you know you’ll face some challenges. One stumbling block is the preconceived ideas people seem to have about PR practitioners. Whether this is based on previous experience or simply on the reputation some in PR have as being “spin doctors,” we sometimes battle the stereotypes. While this can be frustrating to […]. The post 5 Things You Should Never Hear a PR Person Say appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

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38 Things PR Professionals Wish they Could Get Senior Management to Understand about Corporate Communications

Sword and the Script

Open-ended questions can sometimes be the most insightful part of a good survey. Often the answers to such questions provide nuance, context and even lead to new questions.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

4 reasons influencers ignore your emails, and what you can do about it

Buzzstream

As an entrepreneur, you often send out emails to influential members of your industry. Maybe with the intention of getting a backlink from their blog, or maybe collaborating with them for marketing purposes.

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Study: Social media ads increasingly less popular among viewers

PR Daily

Americans have a dimming view of online advertising. That’s the gist of a new report from Sprout Social , a social media monitoring and management provider, in which over 1,000 Americans were surveyed for their opinions about advertisements.

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Have a Heart: When to Choose Empathy over Accuracy

Barokas

Now more than ever, it seems like every day brings with it more bad news from all over the world.

Bill Gates’ Summer Reading List: 5 PR takeaways from this year’s recommendations

Media Bullseye

Summer is almost here, which means it’s time for Bill Gates’ annual reading list. He shared his list of five recommended books for summer reading last week—along with an amazing video starring five puppies.

Big Changes Ahead for the PR Industry

The Proactive Report

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed.

Is your culture killing your workers?

PR Daily

At some point, we’ve all uttered a variation of the phrase: “This job is killing me.”. Unfortunately, a BBC story confirms that it’s probably not a drastic exaggeration. Stress is an inherent part of work, but many companies are putting the screws to workers as never before.

Don’t Stop Preparin’ – Why Just Having a Crisis Plan Isn’t Enough

Barokas

Credit: WiffleGif. In the age of nearly constant public relations nightmares (we’re looking at you, Facebook ), any PR person worth their salt knows the value of a good crisis communications plan.

Was ABC’s Decision to Cancel Roseanne the Right One?

HMA Public Relations

Read today's blog post about ABC's cancellation of the popular reboot of Roseanne this week after a controversial tweet sent out by the actress. The post Was ABC’s Decision to Cancel Roseanne the Right One? appeared first on HMA Public Relations.

The Scale of Change in the PR Industry

The Proactive Report

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed.

Report: Small businesses plan to double-down on Facebook

PR Daily

Facebook’s fortunes seem likely only to get brighter, despite its recent scandals. That’s because there are few alternatives for small-business owners looking to get their products and services in front of the platform’s immense user base. A recent survey from The Manifest.

Hit the Nail on the Head with These Common Idioms

Barokas

In the world of PR, we spend 90 percent of our time either writing or talking (for those asking, the other 10 percent is spent guzzling coffee).

Getting hired and getting ahead in PR

Stephen Waddington

PR practitioners shared the stories of their careers and advice on landing that all important first job at a recent event for students at Newcastle University. Nicola Quinn leads communication for the Royal National Lifeboat Institution (RNLI) in the North East.

3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

“I’m done with agency life. It’s too many hours, too stressful and I have other things I’d like to do.” ” It’s a conversation I’ve had with more than a few friends and colleagues over the years.

Why PR pros should focus on audience emotions

PR Daily

Delivering just the facts was a winning strategy—until it wasn’t. The onslaught of digital marketing and social media advertising created such intense competition for scarce space that emotional intelligence now often determines who gets their name in the paper.

Bill Gates’ Summer Reading List: 5 PR takeaways from this year’s recommendations

Media Bullseye

Summer is almost here, which means it’s time for Bill Gates’ annual reading list. He shared his list of five recommended books for summer reading last week—along with an amazing video starring five puppies.

Hands up if you’re willing to support student PR research

Stephen Waddington

Students need all the help they can get, but a recent suggestion on social media didn’t elicit the response I expected. Formal teaching is over in UK universities and post graduate dissertation season is about to kick off. Masters students are expected to investigate an area of theory or practice and produce an original piece of work. It typically combines a mix of research and analysis, whereby data collected from practice, or interviews are used to challenge or support a thesis.

Be a PR Game Changer: Lessons Learned From the Sidelines of the NBA

PRSay

We know that strategic public relations and marketing can be a game changer for the way brands connect and communicate to their consumer base.

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Report: U.S. workers squandering 705 million vacation days per year

PR Daily

Time off is meant to be a blissful, blessed respite from job-related stress, anxiety and annoyance. More than half of U.S. workers, however, still can’t seem to tear themselves away from their jobs.

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