Prohibition

AUGUST 15, 2022

This year we have started to see an array of technological advancements within the Metaverse. Who would’ve thought that the creation of digital influencers could give brands the opportunity to leverage influencer marketing with no physical limitations and minimal risks. It’s definitely an emerging trend that has caught our eye! Here, we’ll look at what the metaverse is and some brands who are making the most of virtual influencer marketing.

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Ronn Torossian

AUGUST 15, 2022

Life is about ultimately establishing meaning in the world. Young entrepreneurs are trying to make the world a kinderplace. When it comes to business, doing good is what matters. These people are passionate about paying it forward. After all, an entrepreneur is in a position to think about society and is in a position to […]. The post Entrepreneurs who are making the world a better place appeared first on.

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Agility PR Solutions

AUGUST 15, 2022

Pinterest is not just about food and wedding content—it is becoming an extremely popular platform for creative ideas and bits of vital information. A majority of Pinterest users make a purchase after finding a business on Pinterest. The interface of Pinterest is visual which makes it engaging. It is easy to keep everything organized by […]. The post Tips for connecting with Pinterest users appeared first on Agility PR Solutions.

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Shift Communications

AUGUST 15, 2022

By Tina Charpentier, EVP, Client Experience. If there’s anything we’ve learned from the last few years, it’s that even the best-laid plans can become completely irrelevant in the blink of an eye. How many trips, conferences, campaigns and launches were delayed or cancelled all together as people waited out wave after wave of COVID? And who’s lost track of how many times we set and subsequently had to bump our planned “return-to-office” dates?

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Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

AUGUST 15, 2022

A recent study from global employee engagement company Reward Gateway reveals the expectations of employees and goals of HR leaders as they adapt to a post-pandemic world and face record-high inflation rates. The survey highlights that employees want support beyond a paycheck. Half of employees (50 percent) would like to see increased investment in employee reward and […].

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Agility PR Solutions

AUGUST 15, 2022

Did you know that most people do not pay attention to PowerPoint presentations for more than 10 minutes? Despite being the oldest presentation maker, most people continue to use Microsoft PowerPoint for their presentations. Unless you are a PowerPoint maverick, you can get much better results from other presentation tools. Given the widespread use of […].

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Stern + Associates

AUGUST 15, 2022

While society may seem divided in many respects, we can all agree that the need to solve some of the world’s biggest problems is urgent. And as more and more young people demand that organizations of all shapes and sizes focus on purpose and sustainability, how can leaders get everyone in an organization – from the C-suites to the front-lines – to think about the long-term effects of their decisions , not only to keep people happy today, but to ensure we all become great ancestors to future gene

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Agility PR Solutions

AUGUST 15, 2022

New research from data analytics solutions firm Ocient uncovers key trends around how organizations are managing the shift from big-data volumes toward ingesting, storing and analyzing hyperscale data sets, which include trillions of data records, and the expected technical requirements and business results from that shift. The firm’s new report, Beyond Big Data: The Rise […].

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Prohibition

AUGUST 15, 2022

We are officially over half-way through 2022 – where is the time going! So, we thought it was about time for a roundup of the top five PR disasters so far this year. Read our round up from last year, here. From governments comms gone wrong (again!) and the general public calling out brands and individuals online, it’s safe to say we’ve seen our fair share of crisis management in play already this year.

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Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Mark My Words

AUGUST 15, 2022

The Express These days many of us are slaves to tech. We wake up, we check the news, we are recommended another article based on the one we’ve just read. We scroll social media, running a gauntlet of adverts specially selected for us. We react with Pavlovian regularity to message, email and diary notifications throughout the day, and whenever we experience something “real”, our digital selves boast about it later on.

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Maxim Behar

AUGUST 15, 2022

We know well how to count them. We say that our children are mature for life (especially if they are already on Tik Tok) right at this age. But even later, if someone messes up, we immediately conclude that the first seven years of their upbringing are missing. Well, that's right! Everyone learned something important and valuable to start their life right then.

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Practical Law Construction

AUGUST 15, 2022

It’s that time of the month again and we have published episode 13 of our podcast, The Construction Briefing , featuring Michelle Rousell and Yassir Mahmood from the Practical Law Construction editorial team. This month, they refer to a range of building safety developments, including Martlet Homes Ltd v Mulalley & Co Ltd [2022] EWHC 1813 (TCC) , which is the first judgment following a full trial of issues relating to building safety following the Grenfell Tower fire in 2017.

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Maxim Behar

AUGUST 15, 2022

We really had a goal since the years before all the crises. Some said: "We are going to Europe", but I opposed them saying “It is not true, we are going back to Europe”. Whatever the vocabulary, it happened, and now for our not so big business community, Europe means only one word - funds. This synonym of cash flow that you get basically doing nothing, has pretty much messed up our whole concept of free market and competition to succeed in business.

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5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

The Hoffman Agency

AUGUST 15, 2022

By Rohan Mehta, Intern. Hi everyone! My name’s Rohan, and I’m in the intern cohort! A bit about me — I just graduated with a degree in Public Relations from Boston University. I love sports (football, basketball and the likes), binging anime or TV shows and listening to music. I love cooking too (not the best at it) and dabble in photography. Upon graduating, I was really drawn to The Hoffman Agency because of the great learning opportunity it presented.

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Maxim Behar

AUGUST 15, 2022

Governor Bob Miller is a very calm and level-headed gentleman. He governed the state of Nevada at the time and was one of the main factors, as he often said, in turning it from a desert into a vast garden attracting millions of tourists. We wanted with all our hearts to do something similar in Bulgaria. It was even easier, because it was not a desert here at all, but quite the opposite.

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Mark My Words

AUGUST 15, 2022

The Drum As one of the industry’s best-known PRs, Mark Borkowski has earned a reputation for telling a good tale. But his powers of persuasion will be tested to the limit by his next task: pulling off a one-man-show at the Edinburgh Fringe. Why put yourself through it? The publicist-turned-stand-up tells all… The Edinburgh Festival Fringe at the height of its powers is a fantastical breeding ground for maverick creativity.

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