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News planning, tools and workflow to build an editorial calendar

Stephen Waddington

It’s an important process document for a PR team that sets priorities between different announcements and ensures there are no clashes. The calendar is typically a working document managed by the PR team and its agencies and shared with the board or senior leadership team and operational areas of the organisation.

Tools 203
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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” This helps understand the key points of an article without having to spend time reading the entire document.

Reddit 176
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How the Canadian Newspaper Industry Can Adapt to Changes

Business Wire

The struggles faced by Canadian news media professionals are well-documented. Declining advertising dollars, low subscription numbers, and the emergence and disruption of digital have all contributed to the financial hardships affecting many Canadian news publications. Perhaps none have been affected more than print newspapers.

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The Media Kit: What To Include

Doctor Spin

A media kit, also known as a press kit or PR package, is a collection of prepared documents and images for journalists and potentially for bloggers, influencers , partners, investors, etc. Avoid putting your whole media kit into a single PDF document. What is an influencer media kit? What is an EPK? How long should a media kit be?

Media 52
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Your 10-K is Coveted (and Comprehensive) Content

Cision

However, with the ever-emerging importance of the proxy document and the demise of the “marketing-based” printed annual report, we should rebrand the next few months as “10-K Season.” An attestation report of the independent auditors on the company’s control over financial reporting.

Financial 120
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SEDAR+ Is Coming: The Ultimate Guide (plus how to onboard)

Newsfile

With SEDAR+ being the mandatory public company document filing platform in Canada, let’s dive into how your company can easily transition to the new SEDAR+ platform. Importantly, the CSA will not accept printed agreements. As a result, important company filings could be delayed this July and onward. Plus, learn all things SEDAR+.

How To 52
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Media relations is thriving

Stephen Waddington

News brands that uphold high editorial standards such as The Associated Press, Reuters, and publications such as The Economist , and The Financial Times , thrive. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale.