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AI journalism – are you ready?

Stuart Bruce

New research reveals how 105 newsrooms across 46 countries are using AI journalism in news gathering, production and distribution. It also shows that AI adoption … © Stuart Bruce - AI journalism – are you ready?

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Why the ‘Stealing Thunder Theory’ of Crisis Comms Requires Focus and Intent

PRSay

For more articles on crisis management, please check out the May 2024 issue of Strategies & Tactics. The “Stealing Thunder Theory” of crisis communications has been a critical tool for PR counselors for decades. What does this mean for crisis communications? It makes sense.

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Should Your Organization Mourn Public Tragedies on Social Media?

PRSay

The following post is based on research published in the latest issue of PR Journal , the quarterly academic journal presented by PRSA and the Institute for Public Relations. As PR Daily reports , commenting on social media about a public tragedy can appear tasteless. Illustration credit: lightly stranded]

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The crisis of PR crisis specialists: They have minimal control of how a crisis will play out

Agility PR Solutions

It was because of my experience during my journalism days that I differed on my approach to handling a PR crisis when I joined the PR business. The post The crisis of PR crisis specialists: They have minimal control of how a crisis will play out appeared first on Agility PR Solutions.

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Should Public Relations Be Considered A Profession?

Institute for Public Relations

This blog is based on the original study in the Public Relations Journal. For example, when a crisis strikes (and even before), executives seek out communication leaders for advice on how to navigate tricky situations. What qualifications differentiate … Continue reading Should Public Relations Be Considered A Profession?

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In Crisis Responses, Words Matter More than Body Language, Study Finds

PRSay

When companies respond in crisis situations, what they say matters more than their nonverbal cues, a recent study finds. Researchers asked respondents whether they thought each message would be accepted or lead to negative word-of-mouth about the company, and whether the company would be blamed for the crisis based on its response.

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Public Relations Objectives

Doctor Spin

What are some typical public relations objectives? PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications.