Offleash

JULY 19, 2023

News flash: We work in technology. Technology is always changing, disrupting, reshaping, and often improving how we work. I’m not attempting to (age myself or) minimize the actual risks and important ethical questions surrounding this next wave of AI. Myth: AI can handle the thorniest crisis communications.

Crisis Communications 52

Crisis Communications Ethics Creativity Crisis 52

PR in High Definition

OCTOBER 19, 2017

These algorithms are usually very complex, as they have to process a significant amount of information about specific users, users as groups, external conditions and do a lot of calculations as a result. The first stage of any crisis, robot-fuelled or not, is understanding the situation clearly. Don’t blame the machine! 1] [link]. [2]

Ethics 67

Ethics Crisis System Training 67

PRSay

MAY 15, 2019

Some of the familiar topics are there — branding, corporate social responsibility, crisis communications — but not necessarily in a form many of us would recognize as aspects of the profession we’ve come to know. They’re taking a hard look at some of the gaps in our thinking, like the ethics of influencer marketing.

Publicity 147

Publicity Privacy Crisis Communications Ethics 147

Ethical Voices

FEBRUARY 12, 2024

Joining me on this week’s episode is Christie Goodman , the director of communication for the Intercultural Development Research Association. Possibly including your walking ethical challenge of your boss, what is the most difficult ethical challenge you’ve ever confronted in your career?

Ethics 79

Ethics Nonprofit Community Examples 79

Burrelles Fresh Ideas

JANUARY 23, 2024

Before we look at the intersection of machine learning and psychology, it’s important to consider how the technology can make a difference in PR and marketing campaigns. Understanding this enables you to respond more efficiently with relevant communications. How can you bridge the human and the technological?

Technology 76

Technology Training Data Consumer 76

Sword and the Script

NOVEMBER 7, 2023

AI hunts bias in a new “media war room” by Israeli startup Propel Propel, an Israeli startup that’s building out an all-in-one PR platform, has packaged its software into an offering it’s calling the “Media War Room” that leverages AI for managing crisis communications. click image for higher resolution) 2.

Employee 135

Employee Software Survey Tools 135

Newsfile

JANUARY 30, 2024

Stay informed and ahead in the industry by embracing these essential trends. Gemini Ultra is our largest and most capable model, designed for highly complex tasks and built to quickly understand and act on different types of information — including text, images, audio, video and code.

Trends 105

Trends YouTube Video Social Media 105

Deirdre Breakenridge

SEPTEMBER 26, 2016

To be effective, practitioners have to be able to adapt to new technologies in order to research and communicate with their target publics. My current research is focused on ethics and internal communication. Her research focuses on public relations management, organizational power, and ethics.

Publicity 150

Publicity Policies Social Media Study 150

Stephen Waddington

NOVEMBER 10, 2017

Also in crisis communication. Answers simple requests for transaction information such as environmental data, transport information, or personal records such as a bank balance. It raises a significant ethical dimension. I’ve identified five applications for chatbots in public relations: Broadcast.

Tools 79

Tools Publicity Software Transportation 79

Burrelles Fresh Ideas

MAY 30, 2023

You also need to ensure that once the information is received, audiences can meaningfully engage with it. Designing your content to be used by everyone who wants to serves your ethical duty to inclusivity and extends your potential engagement reach. This is why accessibility is a vital attribute of any PR campaign.

How To 40

How To Ethics Education Creativity 40

The Hoffman Agency

DECEMBER 13, 2023

Scenario planning to consider as many eventualities as possible along with the necessary responses, internal communications and escalation processes. The right people need to be informed — at the right time. Proactive transparency and concrete information are necessary to back up big decisions.

Crisis 36

Crisis How To Guidelines Reputation 36

PR in High Definition

JULY 22, 2019

For the uninitiated, the term deepfake refers to artificial intelligence (AI)-powered technology that synthesises imagery and voices to present something that didn’t occur, usually in video form – imagine a convincing video of yourself that has been edited so someone adds a voiceover for something you didn’t say. Not this time.

Media 74

Media Viral Video Newspapers 74

Prohibition

DECEMBER 13, 2021

If your company is going through the stages of a crisis, it’s important to manage all stakeholders’ expectations. You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. The crisis may be accompanied by high volumes on the trading of assets.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Deirdre Breakenridge

OCTOBER 20, 2015

I am going to share what I learned from this informative chat in two separate blog posts because there’s a lot to be covered. Most schools offer the basic courses such as Introduction to PR, Writing, Research, Campaigns, Case Studies, and Crisis Communications. As educators, maybe we won’t be pioneers in the technology world.

Education 150

Education Training Course Social Media 150

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information. What we do 5.

Government 103

Government Education Print Ethics 103

Sword and the Script

APRIL 2, 2019

I’d like to believe, PR agencies that specialized in crisis communications can identify here. The Role of Technology on the Legal Market. for demand to come back, technology innovation accelerated. There are many aspects of legal services that are delivered or augmented with technology. VC investment grew to $7.2

Agency 93

Agency Trends Marketing Survey 93

PR Conversations

AUGUST 11, 2015

Over 20 associations, representing every continent, attended the Credentials Summit and as a result the Global Alliance was commissioned to undertake research, drawing together all the existing capability frameworks, academic writing and professional body information into a Global Body of Knowledge. ethics and law. manages information.

Publicity 40

Publicity Crisis Communications Ethics Technology 40

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. Great leaders make clear and transparent communication a top priority.

Writing 192

Writing Communications Marketing B2B 192