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Ahead of the Academy Awards, Marketing Wisdom From the ‘Barbie’ Blockbuster

PRSay

The “Barbie” film is empowering women of all identities as they reclaim Barbie as a symbol of inclusivity. Ahead of the Academy Awards ceremony on March 10, when “Barbie” is up for several awards, including Best Picture, let’s reflect on the film’s marketing campaign to extract valuable insights for practitioners.

Film 129
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ICON 2022 Recap: Marlee Matlin on Learning to Dream Big

PRSay

She asked her publicist not to tell anyone where she was and had him turn down interviews, photo shoots and calls until she got better. After meeting him at a local theater production when Matlin was in middle school, she told him she wanted to be an actor. I started my own production company, and I pitched others my ideas.”.

Film 194
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Popcorn and a Movie: A Creative and Integrated B2B Marketing Campaign that Could Work in Any Vertical

Sword and the Script

That sea of sameness is how the Cindy Klein Roche , the CMO for Cybereason, describe the competitive landscape in cybersecurity during an interview with the Marketing Smarts podcast. So, the company took to the idea of creating a documentary called the “The Defender” that flipped this on its head.

B2B 65
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Celebrating our 2019 highlights

Action PR

To mark this partnership, we developed, directed and filmed a video showcasing the successful partnership though the words of Bannatyne National Operations Manager Adrian Worsley and Senior Gympass Director and Head of Partnerships, Eamon Lloyd. ITV West Country reported on the day which brokered valuable partnerships for local families.

Sports 52
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8 Inspiring Promotional Videos that will Blow your Mind

Prohibition

One of the most innovative companies, Google, has effectively portrayed the key messages of the brand since they first began using video promotions. Using ambassadors and sponsored teams such as Portugal, Nike captivate their young audience with a fast-paced short film, which varies in tempo to keep their audience engaged.

Video 62
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Maxim Behar: "I haven't seen a happy emigrant; I've seen many successful emigrants."

Maxim Behar

I've seen successful individuals who have achieved remarkable things, own great companies and live comfortably. I studied overseas, and ten years ago, I managed a large American company in Prague. Host: I recently interviewed the entrepreneur Hristo Popov, and we discussed this exact topic – the environment. For how long?

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Behind the Headlines With Neil McAllister

Cision

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. I’ve written everything from daily news reports, to feature-length articles, to opinion and editorial pieces, to product reviews, to interviews and profiles and so on. We’re numb to it.