Cision

AUGUST 21, 2017

While Game of Thrones is undeniably a high fantasy tale, fans connect with it on such a passionate level because apart from the beautiful scenery and mystical beings, the storytelling is spectacular. You don’t need to create the next viral video, but you do need to make a genuine connection with your audience.

Strategy 258

Strategy Trade Shows Case Study Course 258

Waxing UnLyrical

JULY 18, 2019

Additionally, lack of brand awareness during a time of increasing “fake news” presented issues as there were some viral rumors questioning our nonprofit status, and operating and managing functions. Influencers are a critical component of an effective communications campaign. Influencers and brand. Goodwill Approach.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

Karen Freberg

JANUARY 14, 2021

With the past few years – I’ve had to change and address items AS I AM IN THE CLASSROOM because of breaking news, new platform changes, and campaigns that went viral. Individual content creation opportunities from blogs, videos, and other hands on industry related pieces are also added. Was this in place 10 years ago?

Social Media 88

Social Media Media Resources Creativity 88

Karen Freberg

MARCH 31, 2022

.” The class that spread virally across social media – reaching all aspects of industries, classrooms, and communities. ” I do not have a full video of the entire class session. To be accessible and open with your community, chat and brainstorm ideas while working with people you feel connected with.

Social Media 85

Social Media Industry Film Viral 85

Cision

FEBRUARY 17, 2016

Storytelling, while central to PR strategies, is a delicate process. In this interview, he shares the difficulties of military communication, the need for successful communication in all industries and how to use movies as a guide for PR. This spread of FOMO has only been made worse by the distortion of what is newsworthy.

Policies 120

Policies Internal International Public Affairs 120

Karen Freberg

OCTOBER 18, 2018

Along with digital literacy and fluency, here’s what they proposed here: Storytelling fluency : able to analyze and create a message that accounts for accordances of medium, audience diversity. We have to embrace storytelling across mediums. . If you are like me, video editing and production can be intimidating.

Education 56

Education Creativity Video Tools 56

Beyond PR

AUGUST 22, 2017

While Game of Thrones is undeniably a high fantasy tale, fans connect with it on such a passionate level because apart from the beautiful scenery and mystical beings, the storytelling is spectacular. You don’t need to create the next viral video, but you do need to make a genuine connection with your audience.

Strategy 74

Strategy Trade Shows Case Study Course 74

NewsWhip

MAY 12, 2021

And one of the sub-trends is online communities. And, our community managers on Mountain Dew had said… We had launched a Dew store with products last summer as well, and people were just loving that type of content. Paul: I suppose in social media, we’re often thinking about the new emerging networks, communities.

Trends 78

Trends Brand Branding Reddit 78

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

After the manager of a Philadelphia Starbucks called the police on two African-American customers who took a table before ordering anything, the video of their arrest went viral, and the brand had a grande crisis in the making.

Fashion 255

Fashion Reputation Social Media Brand 255

Sword and the Script

DECEMBER 10, 2019

“Content marketing will revolve more around individuals and storytelling components. 16) Social media fragments into niche communities. It will continue to split and fragment and silo itself into like-minded communities with incrementally less access for marketers.”. You can find all posts that reference Muck Rack here.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40

PRSay

FEBRUARY 4, 2021

debut in August 2018, TikTok quickly became popular with kids for the silly dances and comic facial filters seen in its short cellphone videos. In October 2020, Ocean Spray received an unexpected boost from a user-generated TikTok video. The clip went viral and Ocean Spray responded by giving the man a new pickup truck.

Brand 178

Brand Branding Film Viral 178

5W PR

JUNE 12, 2023

They also foster a sense of community and inspire others to embark on their own journeys. User-Generated Content and Viral Marketing User-generated content (UGC) plays a pivotal role in tourism advertisements. Travelers share their experiences, photos, and videos on social media. This effectively turns them into brand advocates.

Tourism 88

Tourism Social Media Travel Marketing 88

MaccaPR

MARCH 2, 2017

How to optimize video for search? To satisfy the info hunger of those ravenous students, I curated this list of the most vital sources on social media strategy, video marketing and online communication: Best Social Media Blogs. The Buffer Guide to Video Metrics ”. “ 3 Ways to Increase Engagement with Video Marketing ”.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Masters in Communications

FEBRUARY 12, 2022

Therefore podcasts (a form of radio), eBooks (a form of print media), and video platforms (a digital form of small screen broadcasting) are considered part of this new medium. However, some straddle more than one type of mass communication. The internet allows not just mass communication, but a form of democratic access.

Ethics 52

Ethics Communications Print Television 52

Cision

APRIL 5, 2017

We think about how to deliver information succinctly in a news feed, in an email, in a video and packaging it to fit on a mobile screen. Scale for scale’s sake creates undifferentiated viral clones, where you die by the algorithms. Storytelling vs. Brand Newsrooms. John Avlon: Brand newsrooms should be about storytelling.

Report 225

Report Media Advertising Advertising 225