PRSay

FEBRUARY 5, 2019

By the very nature of the PR profession, we don’t always have time to plan for everything, but we have time to build really strong ties internally so we can quickly assess what we have and figure out what to make of everything available to us. There were all kinds of opportunities SDHS had when we worked across internal boundaries.

Case Study 97

Case Study Study Guidelines Internal 97

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I put a few guidelines on this–these folks had to be non-manager/non-director level. Johnson Leadership Academy Fellow through the African American Leadership Forum. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Waxing UnLyrical

JULY 18, 2019

Which makes sense given that influencers bridge communications with your publics and help define the public’s attitude and behavior toward your organization’s mission and purpose. Influencers are a critical component of an effective communications campaign. Your community, your influencers and your customers define your brand.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

Konnect Agency

MARCH 31, 2020

As the global community continues to experience the impact of the health and economic crisis of COVID-19, we as a PR Agency are continuing to keep current on best marketing practices during this unprecedented time. Lead by Example: Communicate what you as a company are doing to minimize the impact of the situation with your own employees.

Communications 69

Communications Crisis Communications Crisis Social Media 69

Sword and the Script

JULY 14, 2020

Too many businesses (especially in the technology community) look the same , sound the same, and talk the same; it’s a sea of sameness. As for navigating partisanship, that’s an interesting challenge for communicators, which is what we signed up to help solve. “Everything is seen through a political filter,” wrote one respondent.

Survey 137

Survey Measurement System Education 137

Sword and the Script

NOVEMBER 14, 2023

This is a marketing leadership problem. Worst of all, more leadership attention and more of the marketing budget is focused on patching the avoidable gaps. Work with them on setting guidelines for content – where you only need their expertise if you are outside those guidelines. That’s the price of leadership.

Content Marketing 182

Content Marketing B2B Marketing How To 182

Scott Public Relations

SEPTEMBER 26, 2018

Guidelines about the proper use of tools for certain specialties and certain conditions, and general best practices for issues including eye contact and lighting, are important for improving the quality and safety of telehealth. Providers need access to evidence-based research on the best practices for telehealth technology.

Healthcare 40

Healthcare Insurance Insurance Guidelines 40

Waxing UnLyrical

JANUARY 13, 2011

When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. But that was the case even with the internal print publication… unearthly, jaw-dropping amounts of it. Our community was now creating the bulk of our content.

Blogging 68

Blogging How To Print Facebook 68

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. Great leaders make clear and transparent communication a top priority.

Writing 192

Writing Communications Marketing B2B 192

PRSay

MARCH 16, 2020

What follows are basic guidelines and resources that PRSA members can use to initiate and support factual conversations in your community and with your internal and external audiences.

Crisis 218

Crisis Communications Publicity Resources 218

ImPRessions - Crenshaw Communications

JANUARY 5, 2018

As with any PR or marketing campaign – leadership needs to know how it will impact the bottom line. Often a B2B marketer may think they are targeting CEOs with their content, only to find that it’s actually those who report into the C-level who read and vet things to put before leadership.

Strategy 159

Strategy Guidelines Content Marketing Small Business 159

Waxing UnLyrical

MAY 13, 2015

In October of last year, I launched an online community called Agree, Disagree, or Qualify. Building an online community doesn’t happen overnight. Discussion builds communities. The community builds upon itself by testing claims and commenting on those claims. Communities co-create their own culture.

Community 40

Community Guidelines Groups Facebook 40

PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs. Hale Global Communications founder Trevor C.

Local 133

Local Crisis Management Internal International 133

Buzzstream

MAY 25, 2021

After all, for the second year in a row, it was listed as the most popular link building tactic from our respondents: One area that we wanted to learn more about was the content format that the SEO community feels is the best one to use in order to generate links. The disadvantages of using long-form, report style content.

Infographics 160

Infographics Data Blogging Mobile 160

PRSay

MAY 18, 2016

In June, we saw AMEC upgrade its 5-year-old measurement guidelines to Barcelona Principles 2.0. Consistently mentioned in “top people to follow” and “up and coming pros” lists, Oracle named Stacey a finalist for its Community Manager of the Year Award in 2012.

Data 106

Data Meeting Measurement Guidelines 106