Branding Groups Internal Privacy 
Melissa Agnes
SEPTEMBER 4, 2020
Unfortunately, in my experience, most professionals don’t think about their professional brand , how well it represents them, and how strong it is within the search engine result pages, until it’s too late. How well do those findings represent you and the brand that you represent? Monitoring your personal brand. Google you.
PRSay
MAY 15, 2019
Some of the familiar topics are there — branding, corporate social responsibility, crisis communications — but not necessarily in a form many of us would recognize as aspects of the profession we’ve come to know. They’re not shying away from big topics: the rise of nationalism, trade wars, and online privacy.
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5W PR
NOVEMBER 7, 2019
Advertising is a fascinating study in social strategy and messaging, and marketers tend to be observant of the initiatives other brands are taking to reach consumers. Several key factors likely played into this strategy to push out mainstream advertising in order to update a brand’s reputation or make a push for consumer involvement.
Flack's Revenge
DECEMBER 20, 2018
Far too many brands delegate, and relegate social strategy development and implementation to their ad agencies, internal marketing departments, even their PR intern, with a mandate to replicate, share, and spread commercial messages. The thing about marketing is that to fill your net you have to fish where the fish are.
Critical Mention
APRIL 17, 2019
With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. Brand humanization. Brand humanization. Marketers who want to strengthen relationships between brands and followers must humanize content to make it more appealing. Closed groups.
ImPRessions - Crenshaw Communications
OCTOBER 18, 2017
Smart advocates know their own audiences and what matters to them, and they identify internal and external champions for the positions they articulate. We’ve seen this in many brands’ decision to drop advertising in “fake news” outlets or those with unacceptable editorial content―and not just with YouTube or Breitbart.
Ethical Voices
NOVEMBER 21, 2022
Front groups and disclosure . Misinformation is an international threat. Privacy, Crisis and Big Data . WE Study finds brands must get more practical in addressing society’s problems. Ethically, where can you do business? . Ethics in the Coffee industry. Fairness in Artificial Intelligence. Fairness in Competition .
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