Waxing UnLyrical

JULY 2, 2018

As Generation Z attends college and begins to enter the PR workforce, what better time than the present to reflect on how measurement has been taught and implemented by two generations prior. They let me take hold and run with social media, campaigns and the like where I learned early the value of measuring and evaluating #measurePR.

Measurement 40

Measurement Nonprofit Education Social Media 40

Stephen Waddington

SEPTEMBER 18, 2020

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Along the way she has published three books and created a vibrant community. Along the way she has published three books and created a vibrant community. How do you recommend planning and measuring success?

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. Imagine the world 15-20 years ago, there was the traditional media, TV channels like yours, newspapers, radio stations, and that was all.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Waxing UnLyrical

SEPTEMBER 7, 2010

A word of caution, though; if your business’ internal systems and/or processes are broken, there’s no amount of social media activity that can fix that, as Jen Zingsheim and Mark Story point out on last week’s Media Bullseye Radio Roundtable. (It’s Read Me On BNET Watch Me In Action Book Me! Wanna Subscribe?

Social Media 58

Social Media Customer Service Media Tourism 58

Waxing UnLyrical

JANUARY 4, 2011

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Social Media 78

Social Media Web Media Measurement 78

PR Conversations

OCTOBER 27, 2023

So, for example, when television was invented journalists tended to use it like radio by simply televising someone reading the news rather than using pictures. Jeong-Nam and I have a contract with Routledge publishers to publish a revised version of the dissertation as a book, which will be available in about two years.

Reputation 52

Reputation Social Media Internal International 52

Sword and the Script

FEBRUARY 22, 2022

Maybe you heard a Harvard academic citing them on US radio. Or perhaps you read the management book Brief. The piece goes on to interview a psychologist who “studies attention in drivers and witnesses to crime.” For good measure, I searched Statistic Brain today and there’s no mention of the word “goldfish” on the website.

Biotechnology 85

Biotechnology Study Survey Radio 85

Waxing UnLyrical

NOVEMBER 11, 2010

I’m told my grandfather was stunned when he heard over the radio that there would be a blackout drill. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? And not just that it would take place, but when and where. “Those bloddy fools! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Facebook 105

Facebook Twitter Transportation Measurement 105

Maxim Behar

SEPTEMBER 4, 2023

We are in a media transition that I call a revolution, but this concept was addressed in one of my recent books published in the US. Remember - every word on social media should be measured, reasonable, verified and only then can we be pretty sure that we will be understood. I think this is normal. literally like first graders.

Social Media 52

Social Media Media Writing Web 52

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. A satellite media tour can incorporate 20-30 interviews within a 4-5 hour time span, as opposed to sending a spokesperson travelling around the country,” Risa says.

Strategy 40

Strategy Media Radio How To 40

Waxing UnLyrical

DECEMBER 4, 2010

Radio Roundtable: Twitter-quitter Celebs, Facebook profile changes & Navy issue « Media Bullseye – A New Media and Communications Magazine says: December 8, 2010 at 4:11 pm [.] Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Facebook 93

Facebook Twitter Nonprofit Social Media 93

Waxing UnLyrical

DECEMBER 12, 2010

Did you know : This was the first song to be played live on a radio broadcast – in 1906. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Did you know : Mariah Carey’s hit is the best-selling holiday ring tone in the U.S. O Holy Night , shared by Mary Barber and Martha Muzychka.

Writing 60

Writing Measurement Tourism Twitter 60

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Waxing UnLyrical

JANUARY 26, 2011

I think my opinion stems from my years of being a radio broadcaster. If I make a nice comment about my favorite TV or radio station on their blog/website, and they then use that in a promotional piece, I dont see that as being too far off of what Facebook is doing. Read Me On BNET Watch Me In Action Book Me! Wanna Subscribe?

Facebook 107

Facebook Privacy Twitter Social Media 107

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. Social Media Examiner’s Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. 14) John Jantsch.

Social Media 120

Social Media Marketing Pinterest Media 120

Stuart Bruce

OCTOBER 30, 2014

I’d just like to echo his comments about the BBC as it certainly has led the way in many respects – pioneers like Euan Semple, who has written a brilliant book called ‘Organisations Don’t Tweet, People Do’. We can use it to measure and evaluate our success. She will be measurable. Wearables have only just started to impact us.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

MaccaPR

MARCH 18, 2015

Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? World-renowned content marketing expert Joe Pulizzi openly admits in his book, Epic Content Marketing, that there are many definitions of content marketing.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Stephen Waddington

DECEMBER 5, 2018

In Two-Way Street , a short book about public relations published in 1948, Eric Goldman describes the three stages of the development of corporate communication from 1900. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale.

Media Relations 115

Media Relations Media Print Newspapers 115

Maxim Behar

NOVEMBER 16, 2020

Maxim was a professional, a precise journalist, an incredible traveler, a person for whom we have visited around 150 countries while reading his books. We must fight this disease and follow all measures strictly. We, ordinary people, must really observe conservative measures, be careful, put on masks. Maxim Behar: It’s a fact.

Government 52

Government Measurement Crisis Radio 52