PR 20/20

JUNE 26, 2018

At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. We digest web copy, blog articles, news releases, downloads, product guides—anything that’s public-facing is read, highlighted, commented on, and shared by our team.

Industry 58

Industry Insurance Insurance Resources 58

Cision

APRIL 20, 2015

Treat your headline as the premium real estate that it is, and give it curb appeal. I had the opportunity to write a guest post for a PR blog recently. I wrote a pretty extensive piece about social media for PR professionals (as I might for the Cision blog) and right before sending it I slapped myself on the forehead.

Content Marketing 120

Content Marketing Marketing Mobile YouTube 120

David PR Group

JANUARY 4, 2016

Perhaps the conversation begins with an executive saying they want a presence on social media, or they want to blog, or they just want to “get their name out there.” This can be clear in a business that receives real estate or insurance work from an established broker relationship. How do you do it? The answer: Get your GAME on.

Strategy 40

Strategy Communications Real Estate Insurance 40

Cision

JUNE 2, 2017

It’s a big web world and growing at an exponential pace. In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. A laptop, the web, and a search engine and you have the starter tools to begin this spying caper.

How To 198

How To Real Estate Web Case Study 198

ReimaginePR

MAY 30, 2015

And I receive them from organizations hoping for coverage in our blog. Most media organizations are repurposing content for their web channels so if you have strong video, you’re covering two channels with one. Also, you have such a short moment to grab their interest, that top real estate is best used by some compelling copy.

Media 120

Media Television Video Print 120

Bad Pitch Blog

SEPTEMBER 8, 2008

While most recognized that Web properties are two-way streets, venerable newspapers and ages-old magazines kept thinking they ruled our worlds. It''s like a business of celebrities—it appears only the companies with the best ratings are granted real estate! I think: "Why is every story about Apple or Google or Microsoft?"

Journalism 41

Journalism Real Estate Print Newspapers 41

Beyond PR

JUNE 2, 2017

It’s a big web world and growing at an exponential pace. In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web.

Real Estate 57

Real Estate How To Web Case Study 57

Shift Communications

NOVEMBER 21, 2014

Last week, Facebook announced that beginning in January of 2015, it will be cracking down on purely promotional content coming from brands; with limited real estate in the News Feed, Facebook realizes that people want meaningful content, not sales-y product pushing. Here are our recommendations: Understand your audience.

Facebook 167

Facebook Real Estate Analytics Report 167

Sword and the Script

MAY 20, 2017

As for having strong views she later says: “…it’s tough to stand out on the web…more content is being published than ever before, much of it is the same, and lots of brands find it difficult to develop their voices. Also see: B2B Blog Metrics: 4 Effective Categories to Measure Success. 3) The bold “content marketing” bridge.

Content Marketing 62

Content Marketing Marketing Real Estate B2B 62

Beyond PR

MAY 17, 2018

She likes producing infographics and has created a few, including for a winemaker and a commercial real estate property manager, but the media hasn’t yet used any of them. Many of those images show up in magazines, newspapers and blogs, she says. Create High-Quality Assets.

Infographics 54

Infographics Print Video Real Estate 54

ImPRessions - Crenshaw Communications

AUGUST 30, 2016

The Post presents a panoply of NY-insidery information on topics such as media, real estate and entertainment mixed in with other coverage that transcends transcend NY news and its easily-digestible format means a quick read gets you up to speed. The site is now the largest business news site on the web. The Skimm.

Agency 149

Agency Real Estate Journalism Fashion 149

ReimaginePR

AUGUST 29, 2016

It’s called the cover photo, and most brands fail to fully optimize this real estate. Everyone wants to produce viral content that gets shared all over the web. Most social media platforms give you the opportunity to visually communicate your brand message. Use your cover photo to encapsulate what your brand is about.

Social Media 149

Social Media Marketing Media Facebook 149

Bad Pitch Blog

OCTOBER 20, 2006

Riveting topics like a new company logo, a new light bulb vendor or a new company web site. Not only is a client''s new web site worthy of a news release, that news release is important enough to send to the same outlet multiple times. Mazur doesn’t even care if that outlet has never written about NYC real estate.

Real Estate 40

Real Estate Pitching Web Enterprise 40

Masters in Communications

FEBRUARY 12, 2022

Also includes mobile gaming, social media, and the web. Those who do not often choose not to own them - either because they do not consume TV media or because they prefer web streaming - rather than for economic reasons, though there are certainly those homes who do not have them purely due to poverty (20).

Ethics 52

Ethics Communications Print Television 52

HMA Public Relations

DECEMBER 29, 2017

I mean, they got real estate everywhere, they got leases everywhere. And it troubles me as well because what you see is essentially a parallel Internet being built where, you know, publishing a web page doesn’t have the clout it used to have. Andrew Youderian: Blog | Twitter | Facebook | LinkedIn. And I agree.

Retail 49

Retail Facebook Real Estate Google 49