Katie Paine's Measurement Blog

MARCH 9, 2023

If you are told to just show the “good news” you have crossed to the dark side. Unless you pay for a professional account which will differentiate between URLs, it will also tell you that a story in an obscure food blog a www. Chances are about 50% of raw data will fall into one of those two categories. Then there’s broadcast.

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Measurement How To System Comparison 52

Sword and the Script

FEBRUARY 11, 2017

“The Grey Lady is getting increasingly audible,” wrote Digiday in a piece covering the launch of the first ever podcast by the New York Times. Digiday says the Times is “trying to disrupt the news” but in reality, the paper is playing catchup. Much to their credit, Disqus has also seized the opportunity to invest in its product.

Tools 60

Tools Pinterest Marketing Media 60

PR 20/20

SEPTEMBER 17, 2019

If you’re a marketer, surely you thought ‘yes, please’ to at least two of those categories. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics. SiriusDecisions Summit. May 3 - 6, 2020 | Austin, TX.

Conference 97

Conference Marketing Case Study Content Marketing 97

Waxing UnLyrical

AUGUST 25, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Five Productivity Tools for PR Pros August 25th, 2010 Tweet A few months ago, I wrote a piece on communicating effectively with a virtual workforce for IABC’s monthly e-zine, CW Bulletin.

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Tools Google Twitter Facebook 100

NewsWhip

JUNE 10, 2021

The media are very quick, they’re very perceptive, and they obviously have to be because there’s a 24-hour news cycle and they need to maintain the latest and greatest sources of information. It comes down to product launches. It comes down to every customer service interaction. Chris: Yeah.

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Reputation Crisis Management Crisis Enterprise 78

Shift Communications

MAY 25, 2017

Don’t miss all the great posts on our partner network, NATIONAL PR’s Bold Thinking blog, where this post originally appeared. Machine learning technologies fit into two broad categories today: supervised and unsupervised learning. One cluster might be customer service issues. Kinds of Machine Learning.

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Publicity Instagram Customer Service Software 130

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. You know the drill: You turn to the top content marketing influencers, blogs, publications and resources for a reinforcement. Content Marketing Institute blog ( @CMIContent ): Insight from top names in our industry.

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Resources Marketing SEO Engineering 53

MaccaPR

OCTOBER 2, 2014

Part 1 of a 2-part Special Blog Post. The bad news : We recently assessed YouTube channels of about 100 brands and at least 75 percent of them are approaching Code Blue, badly in need of major online surgery and optimization for search. So, as Robert Palmer once sang, Doctor, doctor, give me the news.

YouTube 54

YouTube Video Web SEO 54

PR Fuel

OCTOBER 30, 2018

I hope you enjoy the reviews below, where I cover email marketing, email customer service, and email pitching. Whether you are posting on social media, writing a blog post, or commenting on another thread, the impression that people get of you and your business will stick. 7 Tips on Writing the Perfect Welcome Email.

Communications 40

Communications Pitching Writing Social Media 40

Waxing UnLyrical

APRIL 10, 2013

A couple of years ago, I wrote a post on the five productivity tools I found myself using frequently. Without further ado, here are 20 tools to help you grow your business, by keeping you efficient, productive, and in the know. They also have really good customer service. Image: gothick_matt via Flickr, CC 2.0.

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Tools Skype Google LinkedIn 105

Stephen Waddington

FEBRUARY 12, 2019

Twitter continues to have significant influence on the news media and is used by politicians, journalists and activists. This is happening in almost every business and consumer category. Instead of listening like a good friend they shout about their latest products or services. Content must be authentic.

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Publicity Community Pinterest Reputation 79