Bianchi Biz Blog

JANUARY 24, 2022

I am the managing editor of Automoblog and AutoVision News , two Detroit-based automotive publications. Most of our readers, be it from an engineering or a marketing background, are working on new technologies that will lead to fully-automated vehicles, intelligent cities, and more. LiDAR is a perfect example.

Meeting 78

Meeting Automotive Media Technology 78

Bianchi Biz Blog

NOVEMBER 20, 2023

But I’m also a car guy, a realist, and an automotive analyst. I spent plenty of time on the other end when we had Green Car Marketing & Communications so I do understand the important role that PR can play. I have a small vineyard and make wine with a local winery…high-end hobbyist but one day, who knows?

Journalism 114

Journalism Automotive Interviews Writing 114

Bianchi Biz Blog

OCTOBER 24, 2022

I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community. I get too many emails from PR people that have nothing to do with our market. You might also be interested in: Meet the Media: Kristen Strakalaitis, Morning Host of First Shift at Automotive News.

Meeting 59

Meeting Automotive Transportation Newspapers 59

Cision

MAY 16, 2017

It’s clear a majority of marketers feel poised to successfully forecast and adapt to technological innovations, but how quickly do consumers adopt these digital advances? Advanced machines can help hotels track market demand across various touchpoints, allowing hotel revenue managers to react to market changes quicker.

Hotels 198

Hotels Mobile Travel Automotive 198

Cision

JUNE 15, 2017

It’s an exhilarating time for both the PR industry and Hispanic communications, as both areas continue to add significant value and return on overall marketing initiatives. Awards, providing a forum that reflects the innovative, creative, and cultural competence of Hispanic market campaigns across several categories.

Automotive 245

Automotive Resources Strategy Consumer 245

Bianchi Biz Blog

MARCH 11, 2024

I am currently a news anchor and automotive reporter for NEWSnet. As an automotive reporter I cover anything from mobility and electrification, to artificial intelligence and product pieces. It is broadcast nationwide online, on the NEWSnet app, on local cable TV, as well as on Apple TV, Roku, etc. My name is Laura Harris.

Automotive 92

Automotive Meeting Report Journalism 92

Bianchi Biz Blog

MAY 22, 2023

I’ve been at Automotive News for six months covering auto cybersecurity and mobility finance. I reported on NASA and crime, local government, League City, the bedroom community close to Mission Control/Johnson Space Center. Please keep in mind Automotive News’ readers pay for news they usually can’t get anywhere else.

Automotive 75

Automotive Meeting Report Real Estate 75

MaccaPR

OCTOBER 2, 2017

When companies from 3M, Coca-Cola and Toro to General Mills, American Family Insurance, Hormel and Olive Garden restaurants wanted help connecting with Hispanic consumers, they’ve called upon a friend of our agency’s – multicultural marketer Rico Vallejos of the marketing consultancy RicoLatino. That’s a really bad idea.).

Insurance 74

Insurance Insurance Interviews Marketing 74

PRSay

APRIL 25, 2016

Right out of college, I was hired as a part-time writer for a local advertising agency. Anna Gonzalez, APR works at JP Marketing, a full-service advertising agency headquartered in Fresno, California, where she manages a team of three. To be honest, this entire experience sums up my career to this point.

Telecommunications 84

Telecommunications Automotive Study Retail 84

Presspage

AUGUST 24, 2023

Changing Markets: Current State and Challenges In his presentation, Jasper addressed the current state of content and marketing. Data and Relationships : First-party data has become a prized possession for brands seeking to build lasting relationships with their customers, and essential for future-proof digital marketing.

Storytelling 78

Storytelling Data YouTube Strategy 78

Bianchi Biz Blog

MAY 18, 2023

PR agencies with deep experience in your sector (in our case, the automotive mobility space) have been down this road before with many other clients. Not every client needs a full service, one-size-fits-all integrated marketing communications agency. Client budget size – What’s the typical PR budget for the agency’s clients?

Agency 80

Agency Automotive Mobile Local 80

Waxing UnLyrical

MAY 11, 2016

I think this is one of the reasons it can be comfortable for public relations professionals to seek out, and focus on, more controllable forms of marketing like blogging, marketing automation and social media. If you aren’t focusing on media relations, you’re in trouble. It’s also just plain sexy.

Media Relations 40

Media Relations Media Measurement Conference 40

Bianchi Biz Blog

AUGUST 7, 2023

She even went to his funeral locally (we asked their permission) – it was a full military funeral with honors – and photographed it and gave all the pics to the family. Sometimes the best marketing messages are the simplest, I suppose. This a lesson I’ve carried with me for years: your approach matters.

Journalism 79

Journalism Meeting Newspapers Automotive 79

Bianchi Biz Blog

MAY 17, 2021

A chart from one article I did on picking the right transmission ended up in Eaton’s marketing that year. I met an independent developer who was working on an advanced automotive diesel in 1973. I love to work out at the gym nearby and ride my bike on local roads. Meet the Media: Philip Nussel, Web Editor at Automotive News.

Meeting 65

Meeting Automotive Engineering Media 65

Bianchi Biz Blog

JUNE 21, 2022

Understand the market I write for. I get lots of pitches for stories on the automotive industry, which occasionally cross over, but it’s rare. I have a small recording studio at home where I like to work with local musicians. I occasionally get drafted to mow the lawn and do a little yard work.

Meeting 86

Meeting Media Chemicals Radio 86

Practical Law Construction

JUNE 24, 2020

Both need to change: Global v local, single source v multisource, China v other production jurisdictions, framework/collaboration agreements v tight one off supply terms and conditions. ” The temptation is to see global v local sourcing as a simple binary choice to mitigate risk and build resilience in supply chains. .”

Construction 98

Construction Crisis Local Government 98

PR Fuel

NOVEMBER 2, 2021

What’s more, a release distributor should teach you the concept of creating and marketing press releases. Then, cut them one after the other based on their merits and demerits to find the right company to market your releases. Are your core audiences in the local, regional or national markets? Extra Features.

Writing 52

Writing System Automotive SEO 52

PR Conversations

OCTOBER 9, 2015

Aaron Shardey gained a first class honours degree in public relations at London College of Communications this Summer with his undergraduate dissertation offering case study research into crisis management in the automotive industry. I was fortunate that five senior practitioners agreed to be interviewed.

Crisis Management 40

Crisis Management Crisis Industry Automotive 40

Bianchi Biz Blog

FEBRUARY 8, 2024

Our Global Network of Local PR Partners Bring You On-The-Ground Expertise Worldwide Do you need PR support for a new automotive manufacturing facility in Mexico? PRGN maintains vetted member PR agencies in virtually every major market around the world – 70 locations and counting! Our network — PRGN – can help you.

Automotive 88

Automotive Local Public Affairs Agency 88

Bianchi Biz Blog

MARCH 27, 2023

Our Global PR Partners Give You Local Expertise Around the Globe Do you need to launch a new product in Brazil? Or open a new automotive manufacturing facility in Mexico? Since 2014, Bianchi PR has been the Detroit automotive/mobility member of the Public Relations Global Network. PRGN has got you covered!

Agency 77

Agency Automotive Local Meeting 77

Bianchi Biz Blog

MARCH 7, 2024

We are pleased to share the next post in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Print 104

Print Marketing Real Estate Automotive 104

prTini

JANUARY 6, 2017

local time (PT) to catch the the tweets out of fear that a Trump tweet could crash their stock and put their company into a frenzy. A tweet isn’t just a tweet when it moves markets, as Toyata learned this week. Many are saying they’ve learned how to get Trump Twitter alerts directly on their phone. Build plant in U.S.

Crisis 28

Crisis Brand Branding Automotive 28