Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. To get more complete information, I reached out to a range of experts in the industry to gain their insights on the go-to tools for their teams or agencies. Finding inspiration for ideation can be incredibly tricky.

Digital PR 161

Digital PR Tools Pitching Film 161

Bianchi Biz Blog

DECEMBER 2, 2021

PR can help you leverage all-important earned media in trusted, credible industry journals and news websites – and provide a solid springboard for your technology to become known and perceived as a leader and a preferred partner in the industry. 7) One PR firm or integrated marketing agency is as good as another.

Automotive 69

Automotive Technology Engineering Trade Shows 69

Lauri Pehar Borsh

MAY 27, 2014

Last year, I wrote an article for Jaffe –the legal industry’s full-service PR and marketing agency, entitled Come Out from Behind the Brand. In doing so , all of this can and will lead to increased online visibility (digital PR and publicity!) >>> Read my guest post on the Jaffe Blog.

Social Media 68

Social Media Media Digital PR Facebook 68

Buzzstream

APRIL 25, 2024

Search Engine Journal has a great breakdown of this topic.) For instance, social media marketing is still digital marketing, a space we play in. If I saw more link building or digital PR terms, this would be even better. I recommend offering this as a service for agencies whenever you create content for a client.

Brand 62

Brand Branding How To SEO 62

Lauri Pehar Borsh

MAY 27, 2014

Last year, I wrote an article for Jaffe –the legal industry’s full-service PR and marketing agency, entitled Come Out from Behind the Brand. In doing so , all of this can and will lead to increased online visibility (digital PR and publicity!) >>> Read my guest post on the Jaffe Blog.

Social Media 60

Social Media Media Digital PR Facebook 60

Norton's Notes

MAY 14, 2015

I have argued in my digital PR lectures at Leeds Beckett University that SEO is harming the PR industry up here in the north. I have noticed several SEO firms, hiring PR executives and some attempting to poach our staff, and paying them big salaries to join their teams and help them develop their in-house PR abilities.

SEO 28

SEO Agency Engineering Journalism 28

Buzzstream

MAY 16, 2024

And yet, according to uSERP’s State of Backlinks for SEO report , guest posting is the third most popular link-building method behind content marketing and digital PR. None were related to BuzzStream, digital PR, or link building. You can read the whole saga on Search Engine Journal.) The approach will not work.

Blogging 62

Blogging Google SEO Writing 62

Norton's Notes

JULY 17, 2014

Today the BBC announced that it is cutting almost 500 jobs but reinvesting in a further 195 posts to back what it calls ‘digital journalism’. So I think we can safely say that digital journalism is where the BBC believes the future of that industry is headed. Several years have now passed since the birth of Web 2.0

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Prohibition

MARCH 29, 2021

Australian authorities are set to introduce new amendments to the law, including one that means the government may not apply this rule to Facebook if they can demonstrate a ‘significant contribution’ to journalism in Australia. If anything changes, we’ll keep you updated!

Social Media 62

Social Media Trends Media Instagram 62

Sword and the Script

MARCH 1, 2022

Or the Longview Journal in the case of this particular announcement. The announcement pitches this as enabling “PR agencies to sell robust guaranteed placement packages to their clients.” Sure, a PR firm can sell advertising, but that’s not the issue. Notified by Intrado added “coverage books” to its PR platform.

Software 129

Software Case Study Advertising Advertising 129

Rock the Status Quo

FEBRUARY 9, 2015

Their content marketing and brand journalism has not yet evolved to a place where they are comfortable letting employees take the spotlight, allowing independent voices to ring out with options, truth and expertise. Plus, it’s a great launch point into digital PR tactics, if online visibility is something new to you.

Corporate 100

Corporate Leadership Brand Branding 100

Sword and the Script

NOVEMBER 9, 2021

In my experience, that simply means putting press releases “on hold” at the last minute for “verification” which makes legitimate agencies look bad in front of clients. These allow PR to “showcase earned media coverage in customizable, branded digital PR measurement reports.”. There’s got to be a better way.

Software 93

Software Banking Technology Data 93

Buzzstream

JUNE 5, 2024

The term digital PR means different things depending on who you ask. We even had an entire podcast episode devoted to the differences between digital PR strategies US and UK with Rise at Seven’s Will Hobson. Some people refer to digital PR as content-led link building. But there is a lot more to digital PR.

Digital PR 62

Digital PR Examples Strategy Survey 62

ZudePR

JUNE 6, 2016

The idea for this post came after I was experiencing a growing sense of frustration late last year due to the distractions inherent in my job as a digital PR (distractions I would wager the majority of people reading this post will be familiar with). On distraction-fighting habits) Writing my goals in my journal daily.

Writing 114

Writing Social Media SEO Blogging 114

ZudePR

MAY 31, 2015

An experienced PR agency CEO, Jeff is a publisher, editor, and blogger at The PR Coach. “Almost 10 years later, what are some measurable outcomes from participating in PR Conversations? Sarah Hall is managing director of PR and marketing agency Sarah Hall Consulting. “Writing makes me aware. .

Communications 81

Communications How To Blogging Content Marketing 81

Buzzstream

MARCH 21, 2024

According to Muck Rack’s 2024 State of Journalism Report , the top reason for rejecting a pitch (73%) is the lack of relevance to their coverage area. Media lists can be a shortcut for digital PRs looking to find the relevant journalist to connect with. Curating your media list solves this.

Construction 62

Construction How To Media Google 62

ZudePR

DECEMBER 30, 2016

I’ve started a very specific gratitude journal. The post The Top 10 Books of 2016 (According to Zude) appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude. I’ve started commuting more. It’s taking me 1h 20mins per day. It takes three weeks to form a new habit. Sign Up Now.

Writing 84

Writing Google Meeting Airlines 84

The Proactive Report

JANUARY 30, 2015

Our moderator was Jerry Swerling, Professor and Director of Public Relations Studies, USC Annenberg School for Communication and Journalism. The new PR content model is being referred to as PESO – Paid, Earned, Owned and Shared. 34% of companies say they can’t find people with digital content marketing skills to hire.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100