Maxim Behar

JANUARY 3, 2021

Just one simple word repeated many times dominates my all biography – work, work, work… I am an international PR expert, Harvard Kennedy school Graduated, but also have a diploma from Universities in Prague, Yokohama, Seattle, London, and Berlin. It could be the first-ever book in the world first published on Social media and then printed.

Local 52

Local Writing Social Media Interviews 52

Sword and the Script

DECEMBER 5, 2017

Sometimes the examples are businesses that are able to sell advertising across digital sites they’ve built. Finally, there are some that have been actually able to sell subscriptions to print magazines they publish (Lifetime Fitness). During a recent visit to a local range, I noticed the book on the counter for $24.99.

Content Marketing 66

Content Marketing Case Study Marketing Conference 66

Bianchi Biz Blog

APRIL 29, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Robust Economy : Hong Kong’s economy is characterized by its low taxation, minimal government intervention, and an established international financial market.

Marketing 92

Marketing Local Crisis Management Internal 92

PR 20/20

OCTOBER 12, 2017

Most of our marketing in the past 50 years has revolved around advertising, or renting space in channels to garner attention and, hopefully, change consumer behavior. They had a simple goal for one of the races: to deliver a printed guide to exiting fans with the race results immediately following the race.

Marketing 53

Marketing Enterprise Print Film 53

ImPRessions - Crenshaw Communications

JUNE 7, 2019

PR intern’s guide to agency lingo. Earned media – Interns need to learn this term first, since it’s among the things clients bring on agencies for. As opposed to paying for advertising, PR pros earn media coverage by pitching stories reporters want to write, and readers want to see.

Agency 192

Agency Internal International Pitching 192

PR Fuel

JULY 24, 2018

I promise you a press release that sounds like an actual human being will get better results than one that reads like the fine print on your home loan papers. Having an outside, third-party perspective to help you critically consider whether you really have a newsworthy message, or just a self-serving advertisement, can be helpful.

Pitching 40

Pitching Media Small Business Writing 40

PR Conversations

JULY 20, 2015

For example, the local small- to medium-sized theatres and site-specific locations operating as this year’s 28 Fringe venues. Plus many Fringe play print programs had a volunteer-specific thank you in the show notes. Audiences took full advantage of the wealth of local, national and international theatre and dance.”

Community 40

Community Print Twitter Creativity 40

MaccaPR

AUGUST 26, 2015

Examples include: The World of Coca-Cola in Atlanta, Georgia, puts on display the soft drink brand’s old advertisements and bottle memorabilia, as well as a vault containing the secret formula. Wells Fargo 's 11 museums across the U.S We went on to interview Helgeson, his son, his father, a half dozen retired employees and current leadership.

Corporate 48

Corporate Examples Storytelling Brand 48

Solo PR Pro

JUNE 21, 2016

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

Local 41

Local How To Skype Trade Shows 41

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. Old fashioned press releases and advertising can lead to bona fide editorial coverage. Million and Eyes the U.S.

Software 122

Software Case Study Advertising Advertising 122

MaccaPR

DECEMBER 19, 2016

Sales/Internal Champions - Make sure your entire sales department and other internal champions of your content know when it launches. We recommend that our clients advertise on at least one of their social channels to their target market. Slack Chat Groups - Is your company on the new internal collaboration tool Slack?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Bianchi Biz Blog

MAY 17, 2021

This was at the Cummins event in 2016 when they introduced the X15 engine, which had extensive internal changes in order to reduce its fuel consumption. I have a son who does computer graphics and puts advertisements and commercials together and has photographed stars like Jude Law and Kelsey Grammar for the Tony Awards.

Meeting 65

Meeting Automotive Engineering Media 65

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52