Stuart Bruce

OCTOBER 29, 2015

Paul Holmes, founder of the eponymous The Holmes Report, has a great line about how advertising people are brilliant at making up stories and telling them well and PR people are fantastic at finding real stories, but aren’t good enough at telling them. John Cleese said “Creativity is not a talent. It is a way of operating.”

Corporate 60

Corporate Storytelling Public Affairs Creativity 60

Critical Mention

FEBRUARY 4, 2020

There are lots of useful public relations and communication news sources one can benefit from across the internet. Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Share Tweet Share. WeberShandwick.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Doctor Spin

MAY 21, 2023

Are you considering hiring a public relations agency? The Benefits of a Public Relations Agency III. In this arrangement, you designate a specific PR agency as your primary agency for all public relations needs that may arise. Get access to personal networks with stakeholders, influencers, and publics. Media relations.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. For us, communications is the world’s most powerful tool for change.

Radio 64

Radio Pinterest Television Government 64

ImPRessions - Crenshaw Communications

APRIL 3, 2018

The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England.

Tools 170

Tools Government Crisis Public Affairs 170

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

Interviews 104

Interviews Publicity Technology Social Media 104

Cision

FEBRUARY 11, 2016

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. What do you hope to accomplish in your new role as senior vice president of public affairs at Story Partners?

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120

Cision

SEPTEMBER 14, 2016

Examples include number of website visitors, number of event attendees, paid advertising reach, etc. Use the framework to identify outputs and outtakes. Outputs refer to the core measures of your programs. Outtakes look at how your target audience has responded to your campaigns. Did they engage with your content? Did they subscribe?

Communications 0

Communications Banking Measurement Public Affairs 0

Stuart Bruce

NOVEMBER 27, 2015

In 2014 advertising spend in Africa increased 14.6%, compared to a global average of 3.2%. After a week in Nairobi meeting African PR professionals I believe that Africa can be the next big growth area for public relations. By 2020 African consumers will be spending more than a trillion dollars. 80% own mobile phones.

Mobile 60

Mobile Public Affairs Government Local 60

Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. I’m a former journalist turned public relations practitioner. In the public relations business, I’ve had one ethical dilemma.

Ethics 92

Ethics Groups Handbook Education 92

Stuart Bruce

MARCH 17, 2014

This year was no exception with public relations professionals from around the globe including Belgium, Brazil, Bulgaria. For the first panel we found three excellent replacements: Zsuzsanna Beke , Head of Public Relations and Public Affairs, Richter Gedeon Plc. Stuart Bruce (@stuartbruce) March 11, 2014.

Communications 153

Communications Conference Groups Reputation 153

Solo PR Pro

MAY 8, 2018

Corporate communications. Direct advertising. Public affairs. As a solo, you can chart your own course and craft a practice that includes diverse areas of expertise. In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Community relations. Event planning. Fundraising. Government relations.

Public Affairs 40

Public Affairs Internal International Community 40

Sword and the Script

OCTOBER 25, 2022

More and more, I see comms positions advertised as comms + (fundraising, design, content development, etc.”. It’s expanded to include public affairs and government relations as the norm.”. Advertising trusted less and less and PR and earned media are seen as more credible.”. Additional duties. All things to all people. “We

Communications 126

Communications Crisis Internal International 126

Communications Conversations

DECEMBER 8, 2022

After all, this was an advertising panel. Her start : Public relations intern with Fleishman Hillard. From there, she moved to CarVal Investors, a unit of Cargill, before moving over to the mothership and eventually becoming a CCO for one of the biggest public or private companies in the world! LeeAnn Rasachak. Holly Spaeth.

Marketing 60

Marketing Leadership Creativity Internal 60

PRSay

FEBRUARY 27, 2017

Little did I know, all of this would change, and I would start my career in public relations. The sign had information about a conference that was being hosted by public relations directors who worked for various teams in the National Football League (NFL). At the time, that meant I would likely end up doing some form of journalism.

Conference 60

Conference Education Public Affairs Television 60

PR Conversations

JULY 5, 2017

My friends know that I work in public relations. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. In this case, PR manager plans and runs advertising campaigns. What they frequently don’t know is what exactly I do every day. Copywriting.

Infographics 63

Infographics Corporate Policies Reputation 63

Stuart Bruce

JUNE 24, 2015

My bemusement and came from the realisation that so many people still don’t really have a clue about what public relations really is. The reality (as I see it and experience it) is that PR has always been more in the truth business than advertising has. Advertising makes stories up and shares them.” It was just PR.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Flatiron Communications

FEBRUARY 2, 2019

_Amazon is an advertising company. Q13) The publications of Condé Nast have certainly experienced challenges from their heyday – with several folding altogether. Q22) What is the difference between public affairs and public relations? _. Q8) What is ROKU and why all the buzz? __. __. Q10) True or False?

Media 41

Media Public Affairs Journalism Retail 41

Solo PR Pro

NOVEMBER 17, 2015

He was looking to expand on this and reach schools focused on public policy and international relations. In total, 15 out of the top 30 public affairs graduate schools ranked by US News and World Report participated in the survey. Kevin Anselmo, Experiential Communications. What did you hope to gain?

Creativity 40

Creativity Public Affairs Policies Survey 40

NewsWhip

APRIL 14, 2021

And so those three groups work along with a number of external functions within McDonald’s, such as public affairs and government relations, sustainability to really develop a honed intelligence that is both strategic and also very much focused on the reputational role of McDonald’s. And then we also have reputational risk.

Analytics 78

Analytics Data Crisis Reputation 78

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever. We used to target seven touchpoints to reach the customer – now, it takes eight or nine.

Conference 59

Conference Consumer Social Media Google 59

PR Conversations

JANUARY 29, 2015

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. By the time he wrote the chapter: Winning better relations with the community, a decade later, Irwin was a counselor servicing a number of leading corporations and industry groups.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. By the time he wrote the chapter: Winning better relations with the community, a decade later, Irwin was a counselor servicing a number of leading corporations and industry groups.

Community 40

Community Employee Local Groups 40

Landis PR

JULY 31, 2023

For the original blog, please visit here. Now, more than a half century since the birth of artificial intelligence, mass interest and adoption of the technology has accelerated in recent months, thanks to publicly available software like ChatGPT and Character.ai.

Communications 97

Communications Marketing Pitching Technology 97

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency 59

Agency Internal International Meeting 59

Landis PR

DECEMBER 4, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Katie Casciato – Roopco. Technology Public Relations The post Will Generative AI Replace Marketers and Content Creators? For the original blog, please visit here. I believe AI has its place and that it’s important we, as marketers, understand how to use it.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

MaccaPR

MAY 28, 2015

NASA said they advised Hyundai about public domain footage shot inside the International Space Station, as well as footage of Earth as seen from the station, footage that - of course - was shot prior to the events depicting in Hyundai’s spot. So what precisely is the understanding between advertisers and their consumers as to honesty?

Film 48

Film Marketing YouTube Advertising 48

Bad Pitch Blog

APRIL 12, 2009

During the rainy late winter, I had a damning thought about the industry we bake in: maybe PR professionals aren''t as necessary as we were to the corporate culture. Advertising vs. PR corporate culture educating clients knowledge base Laermer.com newfound urgency PR hits' I remember 1990 like it was yesterday. However did he?"

Knowledge Base 40

Knowledge Base Education Public Affairs Corporate 40

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” Other musings: Is this the prototypical interpretation of public relations? ” Stuart Ewen. By Toni Muzi Falconi.

System 40

System Construction Public Affairs Publicity 40

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” Other musings: Is this the prototypical interpretation of public relations? ” Stuart Ewen. By Toni Muzi Falconi.

System 40

System Construction Public Affairs Publicity 40

Communications Conversations

MAY 13, 2015

She is editor-in-chief of The Winonan , WSU’s campus newspaper; she is president of the WSU Public Relations Student Society of America chapter; and she is executive director of the WSU St. She combines her Public Relations major and Psychology major well, working campus jobs that tap into both areas of expertise. Pete/Clearwater.

Groups 60

Groups Internal International Conference 60