Flack's Revenge

JANUARY 10, 2019

Drew Neisser: What’s not safe is ignoring social conversations, especially those related to your brand and category. Interestingly, brands that take a stand, even a controversial one, are generally way ahead of those that sit on the sidelines. Too many brands still operate in output-only mode and then wonder why no one has noticed.

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How To Facebook Social Media Advertising 159

Prohibition

MARCH 2, 2023

Instagram test a broadcast channel Instagram have recently introduced a broadcast channel, testing it across a number of accounts as a new way for creators to deepen their connections with followers. Get in contact today to find out how we could help you. Read about this and more in our latest round-up below.

LinkedIn 62

LinkedIn Instagram Social Media Media 62

Cision

JULY 26, 2017

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. Social Targeting on Facebook / Instagram. Organic Reach (or, how well can I reach my current followers/fans?). On Facebook, the likelihood of a brand post reaching an intended audience is low.

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Social Media How To Insurance Insurance 233

wiredPRworks

NOVEMBER 5, 2019

A new FTC advertising disclosures document and video gives online influencers guidance on how to ensure consumers are aware of advertising relationships. As a brand influencer , I appreciate knowing when and how to disclose ads on social channels. HOW TO DISCLOSE. WHEN TO DISCLOSE. consumers.

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Advertising Advertising Guidelines Video 87

Prohibition

NOVEMBER 30, 2020

You’ve probably noticed Instagram’s latest addition to the platform; Reels. The feature has been around for a few months now and whilst influencer’s are uploading in their millions, we noticed not so many brands have found their feet. What are Instagram reels? It’s an opportunity to show off your creativity.

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Instagram Social Media Fashion Media 62

Prohibition

JUNE 8, 2023

Social media platforms like TikTok and Instagram have become powerful tools for content creators to showcase their video skills and engage with an online audience. See how we work with brands to bring ideas to life across social media. Additionally, consider the length of your videos.

Video 62

Video Social Media Instagram Media 62

Cision

NOVEMBER 24, 2015

They are moving to YouTube and Instagram. Changing media habits coupled with massive pushes in ad blocking, including iOS9 ( TechCrunch ), are increasing the importance of organic content and native advertising. The 20 most influential sneakerheads on Instagram will drive those purchases, at a fraction of the cost.

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Pitching How To Instagram YouTube 120

Prohibition

AUGUST 3, 2023

From short-form content on social media platforms like TikTok and Instagram Reels, to live streaming on Facebook and YouTube, video content has revolutionised the way we connect, share, and engage with others online. Instagram ‘video’ is now almost completely reel content, video captured in a vertical format.

Video 118

Video Social Media Media YouTube 118

ImPRessions - Crenshaw Communications

MAY 11, 2022

Here are some of the top conferences in the adtech space that can bring exposure to senior executives and help drive their brand visibility. This year’s agenda includes speakers from Procter & Gamble, Paramount, Disney, TikTok, and many more power brands that are major players in the space and command our attention. .

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Conference Privacy Advertising Advertising 156

Prohibition

JANUARY 30, 2024

Join us as we take a look at all of the Meta, X and LinkedIn updates coming to the advertising platforms that you need to be aware of. Meta expands partnership with DoubleVerify for advertiser assurance To help with the authenticity of ad placements, Meta has expanded on its already existing partnership with DoubleVerify.

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Advertising Advertising LinkedIn Video 62

5W PR

NOVEMBER 23, 2021

Wondering if it’s worth the time and effort to build a business account on Instagram? According to cision.com, Instagram gets 4.21 But one of the problems for businesses – and their PR people, Instagram continues to limit access to paid advertising on their site. percent engagement per post compared to.07 Hashtags.

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Instagram Publicity How To Social Media 158

Stephen Waddington

JANUARY 17, 2019

In this blog I explore how paid forms of media can be used as part of an integrated campaign. These include native advertising, sponsored content, syndication; and paid influencers, search and social media. Facebook Facebook Ad Planner Instagram The Facebook Ad Planner is also used for campaigns on Instagram. Influencer.

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Media How To Advertising Advertising 103

ReimaginePR

OCTOBER 3, 2016

That doesn’t seem like a guaranteed path to brand authority. Let’s talk about why an ebook is an essential element for your content marketing strategy, and how to create and promote one for maximum effect. Reason #5: eBooks allow you to create a community around your brand. you may wonder. Click Here. Start Here.

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eBook How To Writing Community 219

Sword and the Script

JUNE 6, 2020

Brands are feeling pressure to speaking out right now. At the same time, some brands that have spoken out were subsequently criticized because their own house wasn’t in order. There are also some suggestions for how to do it if you so choose. How about now? Should brands show up and engage people about this issue? “…it

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Brand Branding Fashion YouTube 91

Prohibition

JUNE 20, 2023

Instagram Instagram made a change to video uploads meaning that all videos are now shared as reels (1080 px x 1920 px dimensions) which should be considered when planning any videography for Instagram-focused campaigns. Get in contact today to find out how we could help you.

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Social Media Media Instagram B2C 62

Prohibition

FEBRUARY 18, 2021

So, to kickstart the year, here’s a roundup of the most important and useful updates that took place last month from the likes of Linkedin, Facebook, Twitter, Instagram, YouTube and TikTok. This nifty partnership will allow WPP agencies such as MediaCom, Ogilvy and Wavemaker to gain early access to advertising products in development.

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Social Media Trends Media YouTube 118

Prohibition

OCTOBER 25, 2023

Here’s the latest: Instagram’s AI stickers Instagram has released its latest AI feature, allowing users to create AI stickers with a simple written prompt – an AI process we are all becoming more familiar with. Get in contact today to find out how we could help you.

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LinkedIn Social Media B2B Media 62

ReimaginePR

JULY 25, 2016

Instagram boasts 400 million users; Twitter comes in at 320 million. Although these numbers are astounding—especially if you’re looking at them like leads—you may be unsure of how to navigate this foreign digital territory. Rather than taking this route, I’m going to show you how to use social media effectively for your business.

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Social Media Technology Pinterest How To 120

Karen Freberg

OCTOBER 9, 2017

We are seeing Instagram become the go-to platform for brands, individuals, and even social media professors. It’s been amazing to see the transformation ( and additions ) of Instagram Stories [here’s a great guide from Hootsuite ] in particular just in the past few months. Storyboard proposals for Instagram Stories.

Instagram 40

Instagram Social Media Media Exercises 40

Landis PR

AUGUST 16, 2021

Putting aside the old “see it three times in a purchasing cycle” rule , cadence is now an important part of overall brand awareness in all of communications’ shapes and forms, including public relations and content creation. What’s a brand to do? How to do that? Reach, Frequency, Advertising and Brands.

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Corporate Brand Branding Advertising 52

Konnect Agency

SEPTEMBER 2, 2020

Consumers have become accustomed to insincere messaging and certain buzzwords, as brands continue to tailor their messaging due to what is going on in the world around us. Brand Strategy has never been more important than now. Brand Strategy has never been more important than now.

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Strategy Brand Branding How To 52

Prohibition

AUGUST 19, 2022

Here we’ve taken a look at the background of podcasts and why it can be useful for brands. In 2021 the advertising spend on podcasts in the UK was £46m pounds. Statista ) Podcasters look for brands to collaborate with and promote to reach larger audiences, fund their studio time and pay their salaries. What is a podcast?

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Television Advertising Advertising Instagram 62

The Hoyt Organization

JANUARY 8, 2024

When people hear the words ‘Gen Z,’ they often think of tech-savvy youngins with an affinity for social media platforms like TikTok and Instagram. Understanding The Gen-Z Market Advertisers and marketers will need a unique approach to capture the attention of this tech-savvy audience.

Consumer 85

Consumer Social Media Education Advertising 85

Cision

OCTOBER 10, 2017

Let’s examine three ways of distributing content and how to get them up to date. This practice is also useful after launching a press release to track what’s being said about your brand and the recent news development. . Check out this recent Instagram ad from Militza Yovanka. Press Release Distribution. Influencer Distribution.

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Strategy Case Study Instagram Print 251

Konnect Agency

FEBRUARY 10, 2020

As a marketing pro or entrepreneur, you’re no stranger to the fact that a digital marketing mix is the secret sauce to driving your brand forward. If your brand is on a budget and a paid media article doesn’t align with that, consider starting off with social media advertising and boosting. Advertising.

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How To Media YouTube Social Media 72

Konnect Agency

MAY 6, 2022

Choosing the right social ad placement is essential for optimal advertising results. Your paid social agency can assist in developing these ad strategies and determine the best ad placements for your brand and overall goals. You’ve just got to determine where your audience will be and how to get in front of them at the right time.

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Agency Instagram Facebook Advertising 52

Konnect Agency

MAY 6, 2022

Choosing the right social ad placement is essential for optimal advertising results. Your paid social agency can assist in developing these ad strategies and determine the best ad placements for your brand and overall goals. You’ve just got to determine where your audience will be and how to get in front of them at the right time.

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Agency Instagram Facebook Advertising 52

Deirdre Breakenridge

FEBRUARY 12, 2015

Anyone else remember when advertising, marketing, and public relations functioned like the dinner plate of a picky nine-year-old? As a contemporary PR practitioner in the new, digital age, I don’t know where I’d be without the following tools that many advertisers and marketers are already adopting: 1) “Unlock to Share” Plugin.

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Tools Agency Instagram Groups 150

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. Shoppers can connect with brands, explore, and buy the products all in one place.

Social Media 87

Social Media Media Mobile SEO 87

Prohibition

SEPTEMBER 19, 2019

Influencer marketing can be a really powerful tool for brands and when executed well can be really successful for both the influencer and the brand. With that in mind, here’s our top tips on how you can ensure your social media influencer campaigns run smoothly: Ensure you pick an influencer that’s right for you.

Marketing 54

Marketing How To Social Media Instagram 54

Communications Conversations

OCTOBER 4, 2018

At the same time, engagement levels are plummeting on Facebook, down by 50% since 2017, according to some reports: We know engagement levels are down (for brands) on Twitter, too (and have been for years). What about Instagram, you say? Yes, let’s look at Instagram. Should engagements even be a key metric anymore?

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Trends Marketing Instagram Social Media 109

Prohibition

SEPTEMBER 30, 2023

It can strengthen the connection between a brand and its audience and make your brand appear more authentic. In recent years, the rise of UGC creation has become very apparent, particularly on video platforms like TikTok, Instagram reels and stories – making it a key marketing tool used by brands in all sectors.

B2C 62

B2C Video Social Media B2B 62

The Proactive Report

FEBRUARY 24, 2017

Apparently brands don’t consider Twitter as sexy as Instagram or Snapchat. It doesn’t create social media stars and their advertising is not producing as much revenue as other networks. One CEO who knows how to do this is Elon Musk. Q: If it does go away how will that affect brands that use it for customer service?

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Twitter Customer Service Web Facebook 235

Prohibition

NOVEMBER 6, 2021

Pay-per-click (PPC) advertising is a critical component of any digital marketing strategy. Because digital marketers are finding an increase in performance with pay-per-click advertising methods. Businesses that promote on social media have a variety of options for getting their advertisements and content visible on this platform.

Social Media 62

Social Media Media Advertising Advertising 62

Action PR

APRIL 17, 2020

There are several fitness brands that offer LIVE-streamed workouts throughout the day to help people maintain their usual workout time schedule. Auster Fitness , FREE via Instagram. Check out the Instagram page to have access to these videos and tutorials – where everything is saved in the new ‘Home Workouts’ highlight reel.

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Exercises How To Instagram Sports 52

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. Your brand could be dragged through the mud.

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Crisis How To Crisis Management Crisis Communications 62

Critical Mention

JANUARY 9, 2019

Understanding their intricacies and how to use them in your 2019 marketing plan is critical to your success this year. We’ve outlined the top marketing trends of 2019 and how to use them to stay ahead of your competition! Without measuring your data, you won’t know what’s working and what’s not and how to move forward.

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Trends Marketing Mobile YouTube 108