NewsWhip

OCTOBER 4, 2019

It was widely circulated around the web and garnered nearly half a million engagements alone. The number of articles covering automation has risen in recent years, (17k articles in all of 2018, 21k to date in 2019) but apart from one viral article, engagement stays in below 100k for the top ten.

Technology 84

Technology Viral Web Analytics 84

NewsWhip

JANUARY 9, 2020

As shown in the graph there, CNN had an unrivaled year for much of 2019, consistently topping our publisher rankings for the majority of the year, and garnering as many as 16 million engagements per week to its web content. . In 2018 that took the form of building a community around Reddit. . Washington Post – Most Innovative.

Reddit 88

Reddit Facebook Viral Data 88

Stephen Waddington

DECEMBER 30, 2019

has been exploring in her work on women in journalism. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information. The web has overhauled organisational communication and marketing. What we do 5.

Government 103

Government Education Print Ethics 103

Sword and the Script

JUNE 9, 2020

That’s an increase from 68% in 2019 and 51% in 2018. That’s better than estimating the publication’s web traffic or impressions. If media relations is hard, so too is journalism and reporting. Three-quarters (75%) of PR said so this year, according to the 2020 JOTW Communications Survey. Once you get marked as spam, that’s it.

Media Relations 110

Media Relations Media Survey Pitching 110

Sword and the Script

MAY 16, 2020

The full report is a quick and easy read: The State of Journalism 2020 by Muck Rack b) Survey of 3,253 journalists by Cision Cision also has an annual survey of journalists, which they use to produce a report called the State of the Media (here are my notes from editions in 2019 , 2018 and 2017 ). 542 from the U.K. and 348 from Canada.

Survey 169

Survey Media Relations Pitching Media 169

OnePitch

APRIL 26, 2022

It started up in 2018. So basically, it’s kind of a service journalism vertical. So we kind of scour the web and try to find great deals, great value, and just great products that people might want to buy. “??It’s 00:03:11] MM: Sure. It is called Scouted. We do product comparisons. Which one should you buy?

Comparison 52

Comparison Pitching Meeting YouTube 52

Sword and the Script

AUGUST 28, 2018

Web publishing changed all that, and it gradually contributions grew into a bit of a free-for-all as publications built out networks of contributors to feed the insatiable content beast. One big change is that, effective September 13, 2018, we will no longer be accepting contributions from vendors for the ICN.” [ emphasis added ].

Technology 66

Technology Advertising Advertising Community 66

Beyond PR

SEPTEMBER 29, 2017

This creates a ripe opportunity for communicators who manage earned media programs to secure better budgets in 2018. As the Wall Street Journal reported , many of these wasteful ads ended up on sites with fake web traffic along with inaccurate conversion metrics driven by bots. “It’s time to grow up.

Media 57

Media Advertising Advertising Measurement 57

Sword and the Script

JULY 2, 2019

Customers can reach support through a chat channel on its website, within the Meltwater web application, or through the mobile app. Onclusive released a report called the 2019 Global Journalism Report , which it says “analyzed 2.1 TrendKite finished 2018 with $25 million in revenue and 144% CAGR growth over the last four years.

Trends 60

Trends Media Report Technology 60

Sword and the Script

OCTOBER 3, 2017

B2B marketing has overwhelmingly adopted the concept of content marketing, according to the 2018 B2B Content Marketing Benchmarks, Budgets & Trends survey. If there’s a macro trend that stands out for me in this survey, it’s that content marketers are going to have to up their game significantly in 2018. Give our services a try.

Content Marketing 64

Content Marketing B2B Survey Analysis 64

Solo PR Pro

MAY 1, 2018

It wouldn’t matter if Ashley was a lawyer, web-designer or freelance architect, his challenge would be the same. He has appeared on the pages of Fast Company, Inc Magazine, Newsweek, Business Week and The Wall Street Journal and speaks widely. How was she going to make it rain? Services are sold differently than products.

How To 40

How To Case Study Technology Conference 40

PR 20/20

SEPTEMBER 17, 2019

Media and journalism. Get a preview of what to expect and check out Roetzer’s Traffic & Conversion Summit talk from 2018, “Marketing in the Machine Age: The Path to a More (Artificially) Intelligent Future,” on Youtube. Topically, this event covers a lot of ground. Experiential storytelling. Professional development. Tech industry.

Conference 97

Conference Marketing Case Study Content Marketing 97

Sword and the Script

APRIL 27, 2019

1) The top challenges in journalism. I’ll leave the ethical implications of this trend in journalism to the media critics and ombudsmen – but will note it’s introducing new ethical considerations for PR pros. Additional reading: 2018: 7 Statistics from an Annual Survey of Reporters that Gives PR a Glimpse….

Survey 90

Survey Journalism Study Pitching 90

Sword and the Script

DECEMBER 26, 2023

Humanity over tech “Every B2B tech company has been chasing the clicks of performance marketing since the web went mainstream about 20 years ago. Building trust becomes more important “Anticipate a significant surge in the adoption of AI detection software within news publications and journalism in the coming year.

Writing 190

Writing Communications Marketing B2B 190

Sword and the Script

DECEMBER 20, 2022

Data and metrics have emerged as the most powerful tools for creating better brand awareness, social media engagement and quality web traffic. Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

MARCH 10, 2019

While the PR community has heard inklings of in-housing anecdotally – Richard Edelman recently cited it as a cause following disappointing earnings for the year ending 2018 – to the best of my knowledge, this is the first time we’ve seen this trend surface in a survey of the communications industry. is notoriously difficult to measure.

Survey 97

Survey Media Relations Corporate Communications 97

Contently - Strategy

APRIL 14, 2021

” A 2020 report published in the Journal of Retailing and Consumer Sciences noted that more than half (around 53 percent) of consumers queried about their comfort level with targeted ads were at least “slightly uncomfortable” with the practice. Chrome currently fields more than half of all global web traffic.

Privacy 96

Privacy Google Advertising Advertising 96

Sword and the Script

APRIL 17, 2018

Our paths first crossed years ago when his firm provided web design and graphics services to a tech startup — my then employer — selling service management software to enterprise IT operations. 1) How would you characterize the state of marketing infrastructure in 2018? PR, marketing, sales and journalism.

Marketing 62

Marketing Technology Data System 62

PR 20/20

FEBRUARY 6, 2020

Sara, also at Drift, generates demand through web, email, and chatbots as a growth marketer. The creators: You know the Wall Street Journal, it’s one of the largest newspapers in the U.S. If it’s not the two hosts discussing the industry, they’re sitting down with titans of marketing and beyond. Start listening: Podcast website.

Marketing 74

Marketing Conference Content Marketing Agency 74

Sword and the Script

DECEMBER 10, 2019

” What’s happening in public relations is happening right now in independent journalism. Related predictions posts from around the web: 7 Tech CEOs Share Marketing Trends And Predictions For 2020 (Forbes / Kimberly Whitler ). December 2018: 20 Insightful PR and Marketing Predictions for 2018.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Sword and the Script

DECEMBER 24, 2019

Most people find independent journalism and earned media to be the most credible source of information. A study that included both a focus group and a survey which found: 67% of the focus group participants and 48% of the survey panel indicated journalism was the most credible source of information; and. Impressions: 66%. Does it work?

Marketing 78

Marketing Publicity Survey Study 78

Beyond PR

MAY 17, 2018

While some still struggle with multimedia, there are people who would rather just write or take photos, there’s no question that journalism will become an even more visual industry in the future, especially when print eventually disappears, he says. Download the 2018 Global State of the Media Report.

Infographics 54

Infographics Print Video Real Estate 54

Mark My Words

JUNE 22, 2018

Like the screamingly inappropriate jacket worn by Melania Trump when visiting the infamous detention centres in Texas is there not a better slogan for 2018 than “I really don’t care do u?” This is journalism at its best- well researched, hard-hitting, holding power to account. Accountability has never been less relevant.

How To 60

How To Newspapers Government Web 60

Deirdre Breakenridge

APRIL 15, 2019

billion pieces of content published globally during the calendar year of 2018. We compiled this data and published as the 2018 Global Media Report. One of the key performance indicators of digital content is how well it ranks in search engines like Google, since a large portion of publisher web traffic comes through these portals.

Media 268

Media Data Google Report 268

Stephen Waddington

DECEMBER 5, 2018

Trust in the media The 2018 Edelman Trust Barometer (opens as a PDF) puts the trust between the public and media at 41% worldwide. Trinity Mirror ( The Daily Mirror ) and News UK ( The Sun and The Times ) are the eighth and ninth most popular websites in the UK according to The Ofcom Communications Market Report 2018 (opens as a PDF).

Media Relations 115

Media Relations Media Print Newspapers 115

Stephen Waddington

DECEMBER 15, 2021

Instagram’s web app makes it easier to upload and manipulate images and add accessibility information. Instagram’s web app makes it easier to upload and manipulate images and add accessibility information. Accessibility is a significant area of investment for social networks and media platforms. It’s also an issue of writing style.

Publicity 128

Publicity Government Guidelines Facebook 128