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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

“Nail the elevator pitch.”. I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. Mika: Nail the elevator pitch. Today, Mika runs TMI (The Mas Ink), a boutique PR firm. We keep things simple.

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Anatomy Of A Pitch: Winning Tech PR Tips

ImPRessions - Crenshaw Communications

Now, let’s take a look at the anatomy of an effective tech media pitch. She chooses a pitch based on the game situation, the skill of the other team, and weather conditions. A media pitch is not very different. All the research, preparation, and consideration ensure that the correct story will be hand-pitched to the right media.

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Meet the Media: Hannah Lutz, Reporter at Automotive News

Bianchi Biz Blog

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My colleague, Pete Bigelow, and I interviewed about three dozen people who were involved with the EV1 and told the story in their words. I began my journalism career in 2014 as an intern at Automotive News.

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Meet the Media: Sean O’Kane, Senior Reporter at The Verge

Bianchi Biz Blog

An overwhelming number of the startups I cover have recently gone public by merging with special purpose acquisition companies, or SPACs, so I spend a lot of my time now closely following and writing about that transition. They let me write while I did that, and I’ve been with them ever since. Be as clear and concise as possible.

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Meet the Media: Sebastian Blanco, Automotive Freelance Reporter

Bianchi Biz Blog

Freelancing means you never know what you’ll be writing about on any given day, so my portfolio has broadened in surprising ways since starting this freelance version of a career back in 2017. That’s a broad request, but it ended up being a lot of fun to track down and write. Any pet peeves with PR people?

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How Pioneers in Skirts Ran a Successful Kickstarter Campaign…and Beyond!

Deirdre Breakenridge

As part of an effort to get smaller blogs to write about the film, I contacted blog owner, Jamie Bullock, of Project:Women and told her about the film. I suggested she post a story that we would write, to not only help the film – but to help her add valuable content to her blog about women going after their dreams.

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Meet the Media: Carl Anthony, Managing Editor of Automoblog & AutoVision News

Bianchi Biz Blog

The two-day series featured interviews with industry experts on the topics of ADAS and autonomy, along with virtual demonstrations of AEye’s CES Innovation award-winning 4Sight LiDAR. I began writing for 605 Magazine in early 2010 in Sioux Falls, South Dakota. Automoblog came along in 2014 and AutoVision News in early 2020.

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