Sword and the Script

SEPTEMBER 1, 2020

>>> Can your agency bring big ideas and execute? In my assessment, SocialChorus is an interesting internal communications platform – in a time when employee communications is more important than ever. Though I do my best to keep tabs on news from PR technology providers for these roundups, I occasionally I miss one.

Internal 147

Internal International Tools Software 147

Cision

MARCH 29, 2016

If you can conclude anything from the passage above it’s the quality of problems for communication professionals has changed in the last 40 years. Our limits today are of attention rather than of resource, and press releases are one of many different communication channels that you have to deal with. Brutal Honesty.

Retail 120

Retail Pitching Print Writing 120

Ishmael's Corner

MARCH 22, 2015

The Bulldog Digital Awards recently named my blog as “Best Blog for PR Agency/Consultancy” with the gold designation. For those in communications or marketing who prefer a magic wand, you’re right to take a pass on corporate blogging. Given the upheaval in our industry, there’s never been a better time to be in communications.

Storytelling 60

Storytelling Blogging SEO Corporate 60

Waxing UnLyrical

DECEMBER 11, 2013

Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in. dollar (as of December 1, 2013). It is rightly said that PR and journalism are interdependent. However, I believe that the PR agencies should take this as an opportunity rather than a challenge. 300 crore (~$48.3M) in FY 2013.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Norton's Notes

JULY 23, 2015

I have been busy this week at Prohibition HQ, reading this and that, but something that really stood out to me was the interesting annual study on Social Journalism which is conducted each year by Cision and Canterbury Christ Church University. So are journalists are now saying they want to be pitched to on the phone less?

Social Media 28

Social Media Study Media Survey 28

Mindful Marketing

SEPTEMBER 11, 2015

Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. Prior to joining fama, Jeff was an account manager at FitzGerald Communications (the same PR firm at which our Founder Christine worked early in her career!)

Marketing 50

Marketing Wireless Software Journalism 50

PR Conversations

MAY 24, 2016

In research I undertook among women who entered public relations in the 1970s/1980s (published in Public Relations Review in 2013), one participant stated: I woke up one day and didn’t think I’d been to University – that my mother and father had scrimped and saved – for me to promote toilet cleaner so I decided to move.

Publicity 41

Publicity Agency Study Mobile 41

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. Deirdre is CEO at Pure Performance Communications and the author of five Financial Times books. . You work in public relations, SEO, content marketing or social media marketing.

Communications 81

Communications How To Blogging Content Marketing 81

Maxim Behar

MARCH 7, 2021

The leading PR expert and CEO of the communication agency M3 Communications Group, Inc. , And in this motley company with friends from all over the world, who had come to attend the annual meeting of the Association of Business Communicators of India (ABCI) two sophisticated, middle-aged men showed no signs of enjoyment.

Print 52

Print Agency Ethics Meeting 52

Journalistics

SEPTEMBER 10, 2021

It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. For starters, your communications team should start to think like a newsroom. Before we called it content marketing, we called it marketing communications.

Content Marketing 52

Content Marketing Marketing Analytics Resources 52

PR 20/20

FEBRUARY 6, 2020

Overview: First started in 2013, This Old Marketing is THE podcast for content marketers. In this narrative podcast, Buffer explores the history and approach of an agency that’s helped launch or expand some of the world’s most unexpected and iconic brands, like quip, Harry’s, SmileDirectClub, and Warby Parker. Where to start: 1.

Marketing 74

Marketing Conference Content Marketing Agency 74

Shift Communications

APRIL 2, 2015

Toward the end of 2013, I realized that I wanted to grow in a different direction. The Agency had just sprouted a marketing technology team arm, and I had been itching to learn more in that area for some time. I spent the first 3.5 years working on the technology PR team. I loved it, and I learned a lot as I evolved in my roles there.

Marketing 60

Marketing Data-Driven PR Analytics Training 60

Flatiron Communications

JULY 25, 2014

The presenters included journalists from The AP, NBC News, the Wall Street Journal and Time Magazine. When you dig a little deeper, we learned that the photo was not from 2014, but actually from 2013 when there were riots in Sao Paulo. Carrie Melago, Wall Street Journal/NY. Here are select highlights: Scott Mayerowitz, The AP.

Airlines 37

Airlines Journalism Twitter Social Media 37

Journalistics

MARCH 2, 2013

Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Sword and the Script

JULY 9, 2019

“In 2009, The Wall Street Journal published an article claiming that email was dead. Source: Marketo, The Definitive Guide to Engaging Email Marketing (2013). I tried it for this post, and it’s telling me the average open rate for all industries is 37% and it’s 28% for PR and communications. b) The best time to send an email?

Study 93

Study Marketing Data Analysis 93

PR Conversations

OCTOBER 21, 2011

On Friday, October 14 th , OPH put its risk communication plan into effect. Communicating risk. To this extent, he acted in a manner consistent with the basic tenets of risk communication. ” Risk communication: normative and situational perspectives. Sandman, 2007.

Publicity 40

Publicity Conference System Privacy 40