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Glassdoor reviews as a signal of corporate misconduct

Stephen Waddington

Damming Glassdoor posts from bad leavers are part of the cut and thrust of managing an employee brand in the social media age. The researchers created a dataset of reviews from more than 4,000 public companies between 2008 and 2016 and extracted a vocabulary of more than 11,500 words.

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Glassdoor reviews as a signal of corporate misconduct

Wadds Inc.

Damming Glassdoor posts from bad leavers are part of the cut and thrust of managing an employee brand in the social media age. The researchers created a dataset of reviews from more than 4,000 public companies between 2008 and 2016 and extracted a vocabulary of more than 11,500 words.

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A Case Study: Orchestrating a Harmonious Message

Waxing UnLyrical

Since 2009, the Harmony Project has connected thousands of people in Columbus, Ohio across social divides through the arts, education and volunteer community service. In 2016, she was named EY Entrepreneur of the Year in the Ohio Valley Region (OH, KY, IN). And, the more we grow, the more we give. We want to be impactful.

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How to Boost PR Campaigns With Social Data

Beyond PR

As social media becomes woven into the workflow of communications professionals, it can feel daunting to understand what content will resonate with your influencers and the target audiences that engage with them. . Edelboim has served as Cision’s President of the Americas since December 2016.

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How long before brands completely abandon Twitter?

Communications Conversations

So, that got me thinking: Could Twitter legitimately go away as a company social media tool within two years? It’s not the same Twitter we know from 2009. And, as social media progresses further and further toward a pay-for-play model, social advertising is everything. I think so. Not even close.

Twitter 60
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Hold the front page: the news business remains a work in progress

Stephen Waddington

PR spotted the opportunity to create and publish owned content, alongside earned, working with traditional media. In time it also turned its attention to shared and paid, as search and social media advertising and promotion matured. It’s been a defining opportunity not only for the media but also for the PR business.

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Presenting at AEJMC 2019 in Toronto

Karen Freberg

This actually marked the first conference I went to where I 1) presented teaching research and 2) won my first teaching and national association research paper award as a doctoral student back in 2009. This group was created back in October 2016, and it has grown a lot over the years. Impact of #SMprofs group.