article thumbnail

Should Highway Signs be Hilarious?

Mindful Marketing

Department of Transportation agency that “provides stewardship over the construction, maintenance and preservation of the nation's highways, bridges and tunnels” while also helping state and local governments enhance mobility, safety, and innovation. Some creators of highway signs have adopted the same strategy.

article thumbnail

How Can Financial Services Organizations Use Social Media?

wiredPRworks

McGuffin Creative Group is a marketing and advertising agency dedicated to banks, financial services and healthcare organizations investing to grow their brands and motivate sales. Before joining McGuffin, Chris launched a digital promotion agency, Slant Marketing, and grew it to more than 25 people.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Marketing Technologies That Should Be On Your Radar in 2021

PR 20/20

Note that a few of these are agency partners or benefactors of Marketing AI Institute , our sister brand. As HubSpot’s first-ever agency partner in 2007, we might be biased, but the data says it all. As HubSpot’s first-ever agency partner in 2007, we might be biased, but the data says it all.

article thumbnail

SeeDepth Masters In Marketing Interview: Author And Marketer Drew McLellan

Mindful Marketing

Drew McLellan has worked in advertising for 25+ years and started his own agency, McLellan Marketing Group, in 1995 after a five-year stint at Y&R. The agency specializes in B2B financial services industries. Drew also owns and runs Agency Management Institute (AMI), which offers agency management training and consulting.

article thumbnail

The Speed of Change

Konnect Agency

Not until 2006 did it become available to the public, and even then it took a couple of years to become completely mainstream as a marketing tool. Content, whether from the brand or from creators, needs to be the driving force and requires a sound digital strategy including social media, website, e-mail, advertising, etc.

article thumbnail

Hold the front page: the news business remains a work in progress

Stephen Waddington

In time it also turned its attention to shared and paid, as search and social media advertising and promotion matured. Advertising, at least in Europe and the US, has shifted from local and national media to Amazon, Apple, Facebook, Google, and to a lesser extent Twitter. But these are exceptions and not the norm. million times.

article thumbnail

Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

. “Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. After I moved to Mississippi, I started teaching at Tulane’s Biloxi campus in 2006.

Education 107